"OK, April 28th. Mark Slunt nodded, he could see that Wang Yang was not saying it casually, and asked with some curiosity: "What day was that day?" Wang Yang smiled and said mysteriously: "Big day." Mark Slant let out an "oh" and didn't ask, he picked up a form on the conference table and said, "Let's see what new movies will be released at that time." ”

While looking at the table, he introduced: "On April 23rd, the main notable ones are 20th Century Fox's "Traffic Jam", and on April 30th, Fox's "Sky Trap" and Columbia's "Idle Hand". Speaking of this, he glanced at Wang Yang with a smile, and Wang Yang shrugged his shoulders and said, "Very good." Mark Slunt continued: "May 7th, wow, The Mummy! $80 million blockbuster, ambitious, isn't it, well, next May 19th, yes, Star Wars is here." ”

Simon Willis expressed his opinion: "There is no doubt that this Star Wars prequel will be a super blockbuster, but we don't have to worry that people will still watch other movies when they go to the cinema. He looked at Wang Yang and said, "And the genre, selling point, and audience of "Youth Singing and Dancing Youth" are not the same as it, so the impact will not be great." ”

"I think yes, it's all about us. Wang Yang leaned back on the back of the rotating chair, spread his hands, and said with a very puzzled look: "Maybe we can beat the first week of "Star Wars"?

The conference room all laughed, and Mark Slant smiled: "Well, "The Mummy", "Star Wars - Phantom Crisis", are difficult opponents. Oh, of course, our tentative goal now is to recover costs, and we don't need to compare them with them. After a pause, he added, "But if we want to show it on a large scale in the United States, we have to make a little bit of progress before." ”

Wang Yang nodded and said, "We must do a good job in propaganda work." Mark Slant laughed: "Of course, "Ghost Record" has taught everyone a lesson, it turns out that the power of propaganda is so great. Everyone laughed again, Wang Yang also smiled, opened the publicity plan formulated by the distribution department, and said: "So viral marketing is a must, this is a magic weapon to win." ”

It is clearly written in the plan that a month before the release of the movie, the distribution department will increase publicity efforts and detonate the "bomb". At the same time, in reality, there will also be campus bombardment marketing, and the schools participating in the premiere will become the focus, and the promotional posters of "Youth Musical" will be spread all over their campuses, corridors, canteens, and even classrooms, as long as they can be pasted.

The cost of this project is about 5 million yuan, and together with the estimated final production cost of 8 million yuan, as well as the cost of screening copies and other expenses, the entire film cost will be more than 15 million yuan. On "Agility - Ghost Shadow Record", Wang Yang has received 35 million after-tax payments before and after, and he has spent more than 3 million on the company, if "Youth Musical" fails, his net worth will be reduced by half, but he is still a multimillionaire.

But it's not just a matter of money, "Youth Musical" carries not only his expectations and efforts, but also affects not only his future, but also the hopes of many people, and will also affect the future of many people, even if it is just for Jessica, in order to wash away her title of "head in water", he must not let this movie fail.

Looking at this publicity plan, Wang Yang felt that something was wrong, and always felt that these plans were not enough, which was different from "Ghost Shadows" pretending to be ghosts, these were just routinely promoting a movie, just shouting to everyone, "This movie is very good, believe me, go to the cinema!" This kind of publicity can only let everyone know that there is a movie "Youth Musical"; but how to arouse the interest of others? If that guy is not interested, even if he puts the poster on the wall of his house, he will not watch it.

And bombing is bombing, and it must not make students feel disgusted, rebellious psychology can distort a person's thinking, obviously a good movie, he will also say that it is a bad movie.

Wang Yang expressed his doubts, and Mark Slunt said helplessly: "My boss, there is no way to do this, if you want to seduce others' interest, the male and female protagonists are all big stars, but you know that the biggest star of "Youth Musical" is the director, and it is you." ”

"I know, but it's not enough. Wang Yang frowned, sorting out his thoughts, "Singing and Dancing Youth" is an idol movie, and it is very important to shape the idol of youth and sunshine; although the "idol director" is okay, it will always be the leading actors who appear on the screen, and the effect will naturally be better if everyone is interested in the leading actors and likes them...... Is there any way to make the leading actors familiar and liked by everyone, and their popularity will rise rapidly?

"Increase exposure. Mark Slunt replied to Wang Yang: "This is my experience as an agent, you always appear in front of the public with a good image, and if you have a good work, you will become an idol." If you want to pay attention, you have to create some topics, but ......" he shrugged his shoulders and said: "There is no topic suitable for our starring role now, scandals are not good, the main market for this movie is students, they will not like their idols are in love." So. He looked at Wang Yang and said with a smile: "Boss, you have to be careful." ”

Everyone smiled, although they didn't know who this young boss was in love with, but who would think that a young and wealthy person didn't have a girlfriend?

"You've reminded me so many times. Wang Yang rolled his eyes, sometimes Mark Slant is like his agent, he has to take care of everything.

What can be done? The image of youth and sunshine appears in front of the public, and the exposure rate is ...... Wang Yang thought for a long time, and suddenly a clue flashed in his heart, and then an idea suddenly popped up, he opened his eyes and said loudly: "Mark, contact the TV station!" Mark Slunt said suspiciously: "What?"

Wang Yang organized his thoughts and said slowly: "We cooperated with the TV station to launch a small program to teach people to dance, 10 minutes or 5 minutes a day, and for a month, to teach the audience to dance some very simple basic dance steps." Of course, it is taught by the leading actors such as Tom and Jessica, who are wearing the modeling clothes of the characters of "Youth Musical", with a smile on their faces, health, youth, sunshine, idols!"

Mark Snout spread his hands and said with great interest: "Young, 10 minutes or 5 minutes of advertising a day, even if it is a local channel in Los Angeles, is not cheap; Wang Yang shook his head and said, "It's not an advertisement, it's a cooperation." Mark Slunt was unmoved, and said: "I'm afraid the TV station won't think it's a 'cooperation', why should the leading actor of "Youth Musical" go up to teach? They can find someone by themselves." Jan, this is already advertising, and no one will pay attention to you unless you are willing to pay a large amount of money for advertising. ”

Wang Yang was silent, and thought calmly, it was indeed his wishful thinking, the TV station never lacked programs and ratings, and "Youth Singing and Dancing Youth" lacked exposure. After thinking for a while, Wang Yang said: "Let's contact first, see how much it costs, if the price is suitable." Simon Willis asked, "Boss, what's your psychological price?" Wang Yang said a little uncertainly: "Five million?" Mark Willt shook his head when he heard this, and continued to pour cold water on him: "Young, this price may get a week, one minute a day." ”

"Ok, Mark, it's just trying. Wang Yang closed the publicity plan angrily, and said conclusively: "Try it, even if there is no TV channel cooperation, or the cost is too high." We will also produce this small show, broadcast an episode on the official website every day, and then promote it in the form of viral marketing. He looked at Simon Willis again and instructed, "We're also going to contact the schools that participated in the test screening and broadcast it on their campus TV, I guess it doesn't cost much, right?"

Mark Slunt laughed, "My boss, this sounds like it's feasible. Simon Willis also nodded in response and said, "There should be no problem." ”

The preliminary publicity plan has been decided, and the specific implementation will be handed over to the distribution department, and today's meeting is almost over the discussion on the distribution of "Youth Singing and Dance". Mark Slunt looked at Wang Yang and asked one last thing: "Young, you know, the film is edited, and it has to be sent to the MPAA for review, copying, and shipping, so we have to finish editing in mid-April." Jan, three months is enough, right?"

Wang Yang smiled and said, "I don't know, editors are very important. He asked Sandy Pikes, the production manager, "Sandy, how's the connection?" and Sandy Pikes replied, "I've already called the Editors' Guild and they've recommended some people to schedule a meeting tomorrow." Wang Yang sighed and said, "Oh, it seems that we are going to be busy again." ”

Next, the meeting came to the stage of talking about the company's financial situation, and it finally ended when Wang Yang was drowsy. Wang Yang left the company and drove to Ms. Robert's recording studio to pick up Jessica for dinner and a date. Jessica, Rachel and other leading actors continue to receive singing training there, especially practicing the songs from those films, and preparing for the recording work in the near future.

In the parking lot outside the building where the recording studio was located, Wang Yang saw Jessica standing in front of him waiting, he slowed down the car, slowly drove over to her, opened the car door, and said with a smile: "Hi, beauty, come up?" Jessica glanced at him, shook her head seriously and said, "No, I'm waiting for my boyfriend." Wang Yang shrugged his shoulders and smiled: "I think that's me." Jessica smiled sweetly, "It seems to be." With that, she got into the car.

Wang Yang was not in a hurry to start the car, watched her arrange her hair, and said with a smile: "Jessica, the release date of "Youth Musical" has been set. Jessica turned her head to look at him, stopped holding her hair, and said curiously, "When?" Wang Yang said with interest: "Guess?" Jessica rolled her eyes and smiled: "Hmm, I want to ...... Can't guess. ”

"April 28th. Wang Yang laughed.

"Oh!" Jessica nodded, suddenly frowned, and read two sentences: "April 28th, April 28th......" She just remembered this day, isn't it her long-awaited 18th birthday? ”

Jessica's heart was suddenly sweet, and she couldn't help but lean over and kiss Wang Yang, hugging his neck, and smiled happily: "Yang, thank you." After that, she said with some concern: "But is that schedule suitable?"

Seeing her so happy, Wang Yang was also very happy, hugged her slender waist, and said with a smile: "Of course it's suitable, it's very suitable, just enough to beat "Idle Hand", haha!" Looking at Jessica's eyes, he said sincerely: "Jessica, thank you for your choice." It was the first time he had seriously talked to Jessica about "Idle Hands", and in this matter, this girl touched him very much.

"Yang ......" Jessica avoided his eyes a little ashamedly, and said, "I'm sorry, I actually hesitated, I didn't know what to do at the time, and I was almost persuaded by Miranda...... Oh my God, I'm so inferior!" her face flushed slightly.

"It's okay, sweetheart. But you chose me in the end, didn't you?" Wang Yang smiled at her, seeing that she was still a little unhappy, he said gently: "Come, I want to kiss you." He put his arm around her waist and her face with the other, leaned over and kissed her on the lips a few times. Jessica smiled slightly, opened her lips in response, and slowly became enthusiastic.

Just when the two were about to kiss, Wang Yang's eyes suddenly caught a glimpse of a suspicious figure in front of him, he suddenly stopped vigilantly, and said, "Jessica, there seems to be a paparazzi!" Jessica was stunned and said, "Where?" She looked in the direction of Wang Yang's gaze, and sure enough, not far in front of the car, there was a middle-aged man with a long-lens camera hanging around his neck, and the guy seemed to be looking for something.

Wang Yang glanced at the white man a few more times, remembered something, and said, "I recognize him, I saw him downstairs in the apartment this morning, hell, he actually followed me all the time! He immediately rolled down the windows on both sides, fortunately the car was made of one-way glass, otherwise the kissing scene between him and Jessica just now would definitely become tomorrow's entertainment headlines, and it would also disrupt the publicity plan of "Youth Musical".

Anyway, he couldn't see the inside of the car outside, so Wang Yang kissed Jessica fiercely again before starting the car and leaving quickly.

(To be continued)