Chapter 879: Global Championship
North Carolina.
Shen Lang got off the plane and went straight to Epi's headquarters on the outskirts of Charlotte.
The United States is a vast and sparsely populated country, and the EPI headquarters covers a large area.
A new office building is being renovated and built nearby, and the City of Charlotte is interested in supporting Epi as a local star.
In the five-story office building still in use, Soderlaide has been looking at his watch and looking into the distance.
When the convoy came into view, Soderlaide and the executives behind him all straightened their clothes and solemnly waited for the convoy to arrive.
The five Mercedes-Benzes echo the front and rear, and the Maybach in the middle is still a specially customized bulletproof model.
Lao Mei's side is free of guns, Chen Meng and they don't have a gun license, so they specially found a special security company to ensure the safety of Shen Lang's travel.
Soderlaide personally opened the rear door, Shen Lang got out of the car, nodded to many executives, and walked into the office building.
The group went straight upstairs to the conference room, and when they arrived at the conference room, everyone was seated, and Soderlaide began to prepare for the long-term report.
"Boss, Fortnite is currently trading at $100 million a month, and our production costs have been paid back for a long time. ”
Soderlaide continued: "In addition, there are more than 100 small and medium-sized game studios that are preparing to launch new productions on our EPI platform, and our first angel funding has already rewarded some game studios with a lot of positive reviews. ”
Soderlaide then operated the projector and listed some data.
"We have $100 million in money ready for the Angel Program.
A total of 23 mid-sized studios and five small studios received a total of $30 million in angel awards. ”
The Angel Program doesn't do much for big game studios, but it is as precious as manna for small and medium-sized studios that are strapped for cash.
However, the decision of the angel program is in the hands of the players, and the ranking of the game leaderboard is the key to determining whether these small and medium-sized studios can get rewards.
In order to keep players satisfied, these small and medium-sized game studios rack their brains, and the top 20 games in each quarter will receive rewards and resource support.
The first place winner will receive up to $10 million in rewards plus the support of recommended resources on all EPI platforms.
The second place is worth $5 million, the third place is worth $3 million, and the twentieth place is only worth $500,000.
In addition to the cash prizes that can be obtained at the top of the rankings, the various resources and exposure provided by EPI are also highly valued by them.
Now the EPI platform has captured 300 million global accounts, ranking only behind STA, but the catch-up is quite ferocious.
Just in terms of the percentage of commissions, stea is not as sincere as EPI.
One is only 2% and the other is 30%.
If you think about it, these game manufacturers will try to use promotional resources on epi.
Ubisoft even got The Division 2 to EPI, not because EPI has less rake.
Soderlaide and Shen Lang have the same idea, first increase the number of users, and then the valuation of EPI will naturally be surprisingly high.
Shen Lang has a simple measure in his heart, EPI is developing normally, and before he has successfully tried to transform into a third-party game platform, he has relied on Fortnite to obtain a lot of capital and open a valuation of 15 billion US dollars.
Now that EPI has completed the transformation, Shen Lang feels that at least $20 billion is the most reasonable valuation.
After listening to Soderlaide's report, Shen Lang asked, "How are you preparing for the official version of PUBG launched by Star Interactive Entertainment?"
"We're going to officially launch EPI on May 1st, and for that reason, I specifically wanted to ask my boss to spend a lot of money to promote PUBG. ”
Soderlaide takes PUBG very seriously, bringing 67 million global accounts to STA in just one beta last year.
As long as this year's official version can still have this result, Soldlaide dares to promise Shen Lang that it will at least allow EPI's global account to exceed 200 million, narrowing the gap with STEA.
Needless to say, Shen Lang has always attached great importance to starry sky entertainment, and last year's PUBG brought Shen Lang a huge income.
It is precisely by relying on the income from PUBG that Shen Lang can use the game quota with confidence.
PUBG alone has brought at least $1 billion in net income to Star Entertainment, and the production costs add up to less than $30 million.
This time, in the official version of PUBG, Star Interactive Entertainment is a large number of industry elites on the Internet, investing hundreds of millions of dollars in production costs and carefully producing it for more than half a year.
Coupled with Epi's relentless publicity, it is not difficult for the revenue to exceed the beta version.
The battle royale genre is a big piece of the pie that is tempting, and various game manufacturers are getting involved in this space.
In addition to the PUBG beta, Star Interactive Entertainment also earns benefits for Star Interactive Entertainment in the exciting battlefields at home and overseas killers that make others blush.
The two mobile games can guarantee at least $20 million in net revenue per month just by selling skins and advertising placement.
The production cost of the official version of PUBG does not require Shen Lang to spend a penny more, and Star Mutual Entertainment has been able to be self-sufficient.
Shen Lang only gave Soderlaide one instruction, don't be stingy with publicity expenses, and be sure to let the influence of PUBG spread all over the world.
Soderlaide jotted it down and said, "Boss, in addition to these, I plan to set up an event to increase the exposure of the game.
I want to wait for a month after the launch of PUBG in June, and jointly invest 100 million US dollars with Star Mutual Entertainment to establish the Global PUBG Championship with a prize pool of 100 million US dollars. ”
"PUBG's influence must be phenomenal, and we can get advertisers to sponsor it.
Presumably, this kind of global high-profile event will definitely attract the attention of a large number of advertisers.
Maybe the money we invested will not only be recovered, but also make a big profit. ”
Soderlaide's proposal is really thoughtful, and the official is usually the most convincing for the event.
No matter how the live broadcast platform is held, it is not as valuable as the official one.
$100 million is an absolutely astronomical amount for the average person.
As long as you think you have what it takes, you can form a team to compete.
However, it definitely needs to be screened, Soderlaide has a very detailed plan, and after Shen Lang listened to it, he directly agreed.
"Just do what you think, if you need to collaborate, you can contact Star Entertainment, and they will fully cooperate with you. ”
Soderride was approved by Shen Lang, and immediately said excitedly: "Boss, in addition to the PUBG Championship, Fortnite can also hold such an event, which will increase the exposure of EPI and the game, which is of great benefit to us." ”
Shen Lang could feel Soderlaide's ambitions, and Soderlaide was definitely not willing to be ranked below stea.
The allure of Fortnite and PUBG is hard for any player to refuse.
As long as players who love the battle royale genre will become loyal users of the EPI platform, this is the ultimate goal of Soldlaide.