Chapter 198: It's on fire before it sells

Lao Huo likes children very much, and looking at that group of energetic children, he feels the continuation of life.

After retiring, with nothing to do, Lao Huo opened a toy store, his price was very low, he was originally trying to be lively, and he didn't want to make any money. Occasionally, when he sees some children who have no conditions at home, he will also give a few toys to him.

Because of his good reputation and low price, although it is only a small shop, the business is good.

There are usually no people in the morning, but when people get older, they feel less. Lao Huo got up early, swept the floor, and sorted out the neatly placed toys, just like his children.

Jingle bells!

The bell hanging on the door reminded Lao Huo that there were guests coming.

Lao Huo came out of the pile of shelves behind him, carrying a feather duster for cleaning ashes.

"Eh, pony, come here so early, what's wrong?"

Seeing that it was a young father in the nearby community, he often came here to buy toys for his son, and Lao Huo was very familiar with it.

"Isn't this my son clamoring for a toy called a four-wheel drive...... "Pony looked around, and then asked Lao Huo, "Do you have any four-wheel drive here?"

"Four-wheel drive?" Lao Huo muttered suspiciously, and walked over.

What is a 4WD?

He's been in the toy store for so long, and he's never heard of it.

"Can you tell me what it is?" Lao Huo then asked, children will always give toys a messy name, often sell toys, Lao Huo has seen a lot of this situation.

For example, the most popular dolls sold in the store, some are called Doraemon, and some are called Pikachu. and one called Agumon.

Say the name to Lao Huo. Lao Huo couldn't tell which one was which. Because in his eyes. These are dolls.

"It looks like a car toy, a little longer than the palm of your hand...... Pony gestured to old Hobie as he remembered the thing his son had shown him.

Lao Huo took the pony to the shelf of the toy car and took one down casually: "Is this this?"

Pony looked at it and shook his head, "That's not a model, it can run." ”

"What about this?" Lao Huo took another one, and after seeing it, the pony still shook his head: "That one is running on a battery." Can't remotely control ......"

As he spoke, the pony looked around and said to Lao Huo, "You don't have any of these here, are there any others?"

Lao Huo inserted the boxes of the two toy cars into the shelves and wondered: "I don't dare to say that the toys here are the most complete, but the more popular toy cars on the market are all on the shelves." If I don't have one here, then I'm really gone. ”

After rearranging, Lao Huo turned to the pony and said, "Do you have to be like that? An electric car that can't be remotely controlled, what's so fun about this? Why don't you bring this remote-controlled car back?" Let your son play with it, and maybe he will like it. ”

Pony smiled wryly and shook his head, "Hey." That kid only needs a four-wheel drive, and he wants the emperor superstar by name...... By the way, this seems to be a porter's comic, you know?"

Lao Huo suddenly realized, nodded and said: "I know, I know, the most popular thing in toys now is related to comics." Especially the one called the bricklayer......"

"It's the porter. Pony corrected.

Lao Huo knocked his head and smiled: "It's the same, it's all the same, it's all moving anyway." Toys related to his comics are the hottest sales, and my pricing is so low, relying on him to make a lot more money every month than before. Anyway, I also read his comics, which are really good. It's easy to understand, kids love it, and they can learn a lot. ”

Lao Huo sighed, and then continued: "By the way, didn't you just say a four-wheel drive car? Why do you want the emperor superstar again." ”

"Emperor Superstar is the name of a 4x4 drawn by a porter in the manga......"

Lao Huo shook his head, it was a strange name, and he couldn't remember it anyway, so he said to the pony: "Can you tell me more about this? ”

Pony takes out his phone and opens the saved 4WD Kid web page, where the catalog shows beautiful illustrations of each 4WD in the work.

"This is it. Pony said, pointing to the four-wheel drive vehicle on the phone screen.

Lao Huo picked up his reading glasses and looked at them carefully: "...... It looks like a remote-controlled car. ”

"Anyway, it's called a four-wheel drive, by the way, you must wholesale the emperor superstar...... If you really don't have it, you can also sprint to the meteor, it's the one on this picture, my kid said, as long as these two, don't want anything else. Pony shows pictures of two 4x4s.

Lao Huo nodded: "Okay, no problem! As long as there is a sale, I can come back wholesale by next week at the latest." ”

"Then please! I won't look for it at another store, waiting for your good news...... I'll invite you to dinner when I come back!"

All over the country, the same scene is happening. There were sounds everywhere looking for 4x4s, but without exception, no one bought them...... Because Tianman has not yet started production.

The expansion of Tianman Toy Factory, whether it is workers or production lines, is not achieved overnight.

The launch of "Four-wheel Drive Kid" first made the four-wheel drive car popular, and then Tianman announced that this toy would be made by Tianman, and began to accept orders from major toy dealers.

With Tianman's current reputation, everyone still trusts Tianman very much, so orders come like snowflakes.

And Zhou Zhe also used the deposit paid in advance to buy production lines, recruit workers, or directly buy some small toy factories.

It can be said that without paying a penny by yourself, the expansion of Tianman Toy Factory has been realized.

He Chen remembers that there is a gray and professional term, which is used to describe this situation - hunger marketing. In layman's terms, it is an empty glove white wolf.

This kind of influence has also made some other people want to move.

The first time I heard that toys can also play hunger marketing.

"Hello, Mr. He, Mr. Xiaohe, the great god of porters, I am Tian Feng, running a small toy factory, this is my business card. A middle-aged man in his forties respectfully handed the business card to He Chen.

This person was brought by Zhou Zhe when he reported to He Chen on the recent progress of his work, and he cooperated with Tianman during the period of "Doraemon". This time, he had something to discuss with He Chen, and after Zhou Zhe obtained He Chen's consent, he brought him over.

Super maid Asamiko went to school, and Ling Yan also belonged to the kind of iceberg that would never entertain strangers, so the job of entertaining fell on He Chen.

This long-lost familiarity touched He Chen deeply-the days with Asamiko were so comfortable!

He Chen took it calmly and glanced at it, there were many titles before his name on the business card.

The first feeling in He Chen's heart was vulgar, I don't know who I heard say it, the fewer the titles, the more awesome the people.

If He Chen was to design it for himself, there would definitely only be three things left: name, pen name, and personal phone number.

It's best to inlay the business card with gold, and you don't have to say anything at that time, as long as the business card shines out, the aura is absolutely leveraged!

However, if you inlay the business card with gold, will it look too loser and too nouveau riche?

HE CHEN MADE UP THE BEAUTIFUL PICTURE IN HIS MIND, AND SUDDENLY FELT THAT HE COULDN'T HOLD THAT AURA. Suddenly felt that it was still an ordinary paper business card, and low-key and connotation were his attributes.

"Listen to Zhou Zhe, do you want to discuss things with me?" Pulling his mind back, He Chen asked Tian Feng.

"Hmm!" Tian Feng nodded and said, "I hope you can draw a cartoon for my product!"

"Your product, drawing comics, isn't it already in Doraemon?"

Tian Feng explained: "It's not like "Doraemon", it's "Four-wheel drive kid"! ”

The way they advertise is very different.

To put it bluntly, "Doraemon" is an advertisement in the comics, and "4WD Kid" is a comic in the commercials.

This is a very pure commercial comic that is only for the promotion of 4WD.

As soon as Tian Feng said this, He Chen understood.

He also wanted to learn the pattern of "4WD Kid".

"What is your product? Can you tell me? I have to see if I can make it." He Chen asked.

Any theme can produce comics, but if it is not a systematic refresh, He Chen's creativity in his mind is limited, and if there is no theme, He Chen can't do anything.

"Our main business is model toys, what do you think of the theme of remote control racing?"

RC Racing ......

"There's nothing we can do about this for the time being. He Chen could only regret it.

Tian Feng hopes that the products painted by He Chen are either remote-controlled cars, remote-controlled airplanes, and remote-controlled boats, which will make He Chen feel a lot of pressure.

He doesn't have any good ideas in his memory, and the only thing that impresses him is the ship's mother. But the ship's human-type, except for the name, can't match the ship's eight poles, so He Chen can only give up.

In the end, no matter how Tian Feng gave He Chen generously, He Chen could only reluctantly refuse, this was not something he could do if he wanted to. Tian Feng was extremely disappointed that he couldn't get He Chen's handwritten endorsement, and when he left, he asked He Chen for more than ten autographs, saying that he was asking for relatives who worshiped He Chen.

He Chen felt very sorry.

After Tian Feng left, Zhou Zhecai said: "The sponsorship he is ready to give is very generous, it's a pity that you don't paint." ”

In Zhou Zhe's eyes, there is no subject that He Chen can't paint, and He Chen's words of resignation have only one meaning - he doesn't want to paint.

He Chen couldn't explain this misunderstanding.

"I still have so much left in my hands that I haven't finished. If you're interested, you can contact my assistant, or any of the other well-known cartoonists on the site, to see who has an idea, and if you can negotiate it, the sponsorship will also give them points. ”

"Yes. Zhou Zhe thought about it, the most important thing in Tianman is He Chen's own comics, and the other qiē are secondary.

Immediately, he shook his head with a smile: "Only what you paint can have this value, and if someone else paints it, it will have to be greatly discounted." (To be continued......)

PS: Sorry, there was a power outage today, and it didn't come until now.

There is also a chapter at night, unless there is another power outage.

I guess my luck isn't that bad......