Chapter 61 What is a standard?

Back in the conference room of Shensi Technology, when Jiang Yuan mentioned the request to acquire Ferrari again, Marchionne's attitude completely changed.

He politely said:

"I can't decide how to sell Ferrari, I have to get the authority of the head office board to negotiate. I don't know how Mr. Jiang plans to make this transaction?"

Jiang Yuan smiled:

"If Fiat is willing to transfer its shares in Ferrari to Shensi Group, we are willing to hand over the European concession of T9 electric motors and low-manganese steel foam to Fiat, and we can provide sufficient capacity for new lithium batteries, as well as some cash. We can wait until you get the board of directors to get the right to talk about the details. ”

Franchise!

Marchionne's eyes lit up:

"How many T9 electric motors and low-manganese steel foam concessions will be allocated in Europe?"

Hooked!

Jiang Yuan was secretly happy in his heart, and said with a quiet smile on his face:

"You are the only one, and the ThinkThinkGroup guarantees that ThoughtThinkGroup will not enter the European market until the Fiat franchise expires. In other words, the sales of T9 electric motors and low-manganese steel foam in the European market are completely left to you. ”

Marchionne was completely moved.

He certainly knows what that means, and at a time when electric vehicles are a foregone conclusion, holding the most advanced electric motor sales rights in his hands represents a myriad of interests.

If nothing else, once Fiat acquires these two franchises, it will have the upper hand in the future wave of electric vehicles, and European automakers will have to accept Fiat's demands as long as they want both products.

There's a lot of wealth in it.

Not to mention the great significance of low-manganese steel foam for aerospace and marine, it could even allow Fiat to squeeze into a higher-end, more lucrative market.

For example, munitions.

Marchionne's eyes narrowed, and he smiled:

"Can I use them militarily, like warplanes?"

Jiang Yuan laughed and said:

"If it is military, we will also sign an additional agreement, which will be jointly confirmed by the Chinese government, the Italian government, the Shensi Group and the Fiat Group. You guys have no problem, right?"

Marchionne nodded, this was a normal request.

Once the Italian government hears the good news, it is natural that it will find ways to facilitate this negotiation, and the Fiat Group will receive all sorts of benefits.

At that time, the additional agreement will naturally be led by the governments of the two countries, and the Shensi Group and the Fiat Group will just make a show and get their own benefits from it by the way.

Marchionne stood up and hugged Jiang Yuandao:

"Mr. Jiang, I am looking forward to this imaginative transaction, and I immediately contacted Italy to obtain the authorization of the board of directors. At the same time, Fiat will send a technical team to China to conduct a detailed evaluation of the three new technologies, hoping to get your consent. ”

Jiang Yuan smiled:

"Of course, please Monsieur Marchionne as soon as possible, I can't wait to get the Ferrari in my name!"

"Haha! Ferraris are so charming!" Marchionne said a few more polite words before leaving the office.

Jiang Yuan looked at the background where he left and couldn't help laughing.

His goal is almost achieved.

Why give the franchise to Fiat the T9 motor instead of keeping it in your own hands and selling it, wouldn't that make more money?

This should be considered from Jiang Yuan's purpose.

What Jiang Yuan wants to do most now is to promote his T9 distributed motor standard, not to make money, as long as the world follows its own standards, then the future money will be endless, and this also meets the country's strategic requirements.

So, what exactly is a standard?

What do you usually say is a first-class enterprise selling standard, what is the standard here?

To put it simply, standards are patents.

To use an analogy, the chip problem.

Can Huaguo make chips?

Yes, and even make good ones! Now many military chips are made in China.

So why hasn't Huaguo's chip industry developed yet?

Two reasons, profit and standard.

The first is profit.

You must know that military chips and civilian chips cannot be generalized at all.

It doesn't matter if the cost of military chips is high, it doesn't matter if the output is small, and it doesn't matter if the yield rate is low, as long as the military requirements are met.

Civilian chips are different, this is market-oriented.

Your chips can indeed achieve the performance of Intel, AMD, and Qualcomm, but can you keep the cost down?

Can the yield rate be controlled?

If you can't, I'm sorry, no one will use your expensive and slow chips.

The second is the standard.

Assuming that the domestic chips fully reach the level of Intel and Qualcomm, your chips will be able to go on the market?

Don't even think about it!

Does someone give your chip a motherboard?

Did someone write you hardware drivers and systems?

Does anyone do a specific performance optimization for your chip?

No.

Conversely, if your chip uses the same interface scheme as Intel and Qualcomm and is perfectly compatible with existing platforms, is that possible?

Hehe, think too much.

Because that's where you're going to run into patent barriers.

Your interface and design are exactly the same, and you dare to say that you don't infringe on other people's patents?

You must know that Hyundai has done everything to register patents, Apple has even applied for a patent for the round home button on the iPhone, and other mobile phones are not allowed to use round buttons!

Therefore, within the existing framework, it is impossible for domestic chips to squeeze in.

In simple terms, the approach to forming an industry standard is approximately:

Develop products that are more advanced than competitors and register patents;

Due to your advanced technology, consumers prefer your products, which attracts a large number of supporting manufacturers who are willing to produce supporting products according to your design standards;

Eventually, your competitors are dead, and you form the industry standard.

Jiang Yuan's T9 motor meets the first condition and is more advanced than all competitors.

Immediately followed by the second step, it is necessary to let a large number of supporting manufacturers produce according to the standard of T9, that is, the overall structure of the electric vehicle with T9, tires and axles that support the four-wheel separation power system, etc.

Once the scale is formed, ISO10086 the distributed motor standard becomes the standard followed by most car companies, the position of Shensi Group, which holds a large number of relevant patents, will be unshakable.

I have to say that Jiang Yuan has little confidence in Western countries.

If the T9 motor is promoted by Shensi Technology to the Western world, I don't know what kind of moths those countries will make.

What restrictions on imports, what increases in tariffs, must have made Shensi Group want to die.

And then wait until their business catches up with technology, and think deeply and miss the best opportunity to establish standards.

Although Jiang Yuan doesn't think they can catch up, Western countries don't think so.

It's different to have Fiat as a helper.

As a local European car company, Fiat promoted the T9, first of all, it avoided some unnecessary troubles.

Secondly, as long as Jiang Yuan gives the franchise a longer time, such as 30 years, Fiat will take the initiative to maintain the T9 standard for its own interests and desperately charge into battle.

After 30 years, the devil knows if Jiang Yuan will strengthen the motor to +14!