Chapter 588
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"Hyde, I have invested more than $300 million in AOL! You MCI wants to buy it wholly for $200 million, which is impossible! Not to mention that this is not a matter that you can negotiate by raising the offer!"
Li Xuan saw that Hyde Walker wanted to interject, and waved his hand at him to listen to him, "My expectations for the future of AOL are far beyond the imagination of you and the other management of MCI! In my opinion, the next ten years will be a great transition period for the world to enter the information age.
The significance of the Internet to mankind is like a steam engine 150 years ago, just like an electric light 100 years ago, and it will once again bring earth-shaking changes to the entire human race! AOL will be a giant company with a market value of more than 10 billion or even 100 billion dollars in the future! What price do you think MCI will pay now to move me to sell AOL?
Li Xuan had a faint smile on his face, but Walker, the CEO of MCI, seemed to feel the surging pressure. Although since last year, the current Republican presidential candidate, Vice President George H.W. Bush, has advocated the "information superhighway" plan, making Internet surfing a very fashionable new word in the United States.
However, if we can really foresee that the Internet will develop to the point of completely changing the world in less than 10 years, apart from Li Xuan, a reborn person, it is estimated that only the most optimistic prophets will whimsically think so! Walker originally thought that MCI's $200 million offer was already very sincere.
In fact, even if it is an offer of 200 million US dollars, there are already many controversial voices within MCI. After all, AOL has been losing money since its inception, and Walker has reluctantly suppressed the opposition by virtue of the fact that AOL is the largest online network service company in the United States with more than 2 million users.
Since MCI has invested heavily in laying optical fiber cables across the United States, it is natural to maximize benefits. If the local call business is MCI's now. Then Internet services are the future of MCI. Because of the large-scale basic investment in the past two years, MCI's financial statements are not good, and at this time, Walker needs the gimmick of the Internet to give shareholders full of imagination for the future.
"Hyde, this is an online portal jointly established by Hong Kong Telecom and Hong Kong ATV Media Group not long ago!" Li Xuan received Hyde Walker in his study. He casually turned on the computer on the table, then folded the monitor and pointed the screen at the guest sitting across from him.
Walker didn't understand what the boss meant, but he was still focused on the site in front of him. Although Walker can't read the Chinese characters on the screen, judging from its layout, it is somewhat similar to AOL's homepage. And Li Xuan's subsequent explanation also confirmed his conjecture.
"It's a comprehensive information site that updates all kinds of important news in Hong Kong and around the world in real time, and it is somewhat similar to the news service provided by AOL. The biggest difference between the two is the 'Voice of Asia' website. It's completely free, through guò advertising on the page to generate revenue!"
Li Xuan explained in detail, "AOL has defined itself as a network access service provider for the past few years. In order to attract users to use AOL's web services, AOL has developed a virtual community with all-encompassing content, providing users with online chat, news, games and other content!
However, AOL is not a basic telecom operator in its own right, and it needs to rent a telecom network like MCI. Therefore, if a basic operator like your MCI company also dies directly, then AOL company has a natural disadvantage in terms of cost!
I'm sure you're aware of this, so you want to buy AOL in one step. From this point of view, the merger of MCI and AOL is a mutually beneficial and win-win situation.
But. I never wanted to position AOL as a provider of Internet access services, which was just a last resort in the early days of the Internet in the United States, where users were scarce. Computer penetration in Hong Kong is far less than in the United States, and many families cannot afford such expensive appliances. However, due to its small size, Hong Kong is ahead of the United States in terms of infrastructure and network construction. The resulting Internet development speed has also surpassed that of the United States!
For example, the average daily number of hits on this 'Voice of Asia' website has exceeded 5 million, which is equivalent to every Hong Kong person browsing this website once a day!
While AOL is still charging users a monthly subscription fee, Voice of Asia has pioneered the use of free content to attract views. And I think that Hong Kong's today will be the future of the global Internet, and free will make the Internet an incomparably vast and open world!
With the continuous improvement of network communication facilities in the United States, the 'Voice of Hong Kong' model is the direction of AOL's next transformation, and it will strive to become a great Internet content provider! AOL's main business now -- network access services -- can be sold to MCI.
If MCI can increase the number of network users by 2 million at once and become the largest network service operator in the United States, it will be an excellent opportunity for the company to boost the confidence of shareholders!"
Li Xuan said a lot, which made Walker's eyes brighter and brighter. However, he also had some doubts, if AOL sold this part of the network service business, it would basically be just an empty shelf, and what was the difference between being acquired by MCI.
However, Li Xuan's next words quickly solved his doubts: "Of course, to put it simply, what AOL sells is actually the information of its 2 million Internet users. The AOL community, which was originally used as a value-added service to attract users to the network, will be transformed into a free and open state!"
In another time and space, AOL's model of charging monthly and providing basic Internet services has obvious advantages in the early stage of the development of Internet content. So the pinnacle of AOL was actually in the nineties, especially in the merger with Time Warner at the turn of the century, which inflated AOL's bubble to the maximum. Since then, it has been in a slump, after the dot-com bubble burst. The market value has fallen to only a fraction of its peak. And AOL is no longer the star company of the American Internet industry in the early 90s.
Therefore, Li Xuan is ready to take Yahoo's traffic monetization advertising fee model in advance, and the reason why Yahoo in later generations has become a second-rate company is actually due to its own decision-making mistakes. At the very least, its traffic monetized advertising fees allowed it to successfully make a profit during the cold period when the dot-com bubble burst. Its failure stemmed from missing out on the search business it was built on, allowing Google to rise to prominence.
Because of the butterfly wings instigated by Li Xuan, the American Internet in 1988 was actually similar to 1992 in another time and space. Web surfing has become a trendy hot topic for the whole society. The technology and political preparations for the take-off of the Internet are all in place, such as the emergence of the graphic browser, the half-foot and the next US president who has stepped into the White House.
AOL's network services business is valued at least $150 million. If AOL sells the business to MCI, the cash proceeds will be enough to last it three or four years. You must know that the reason why AOL has suffered large-scale losses in recent years is mainly because the cost of developing a new user is much higher than the monthly service fee charged to users.
AOL actually relied on Li Xuan's style of being a tyrant who was not bad for money and could afford to lose money, so that it only took four years to accumulate 2 million users and become the largest network service company in the United States.
If you count the investment in AOL companies in recent years, Li Xuan sold his main business for $150 million. This transaction will lose at least 100 million. However, Li Xuan used $100 million to accelerate the growth of the Internet industry in the United States, and also established the AOL community as the largest online website in the United States, laying a good foundation for the next step of transformation into a web portal. These potential gains allow Li Xuan to reap billions or even tens of billions of dollars in returns in the future, so he actually doesn't lose at all......
What's more, Li Xuan also has a big killer in his hand, and now every computer that uses the Oriental system software will be pre-installed with a graphical browser. And next. The default homepage of the graphical browser will be set to the homepage of the AOL website. If AOL had such an advantage in time and place, it would not have been able to become a big player in the Internet era. Then Li Xuan simply went to find a piece of tofu and killed him.
Hyde Walker came to Hong Kong on behalf of MCI, and in addition to having a heartfelt conversation with the boss behind the scenes, there were many other serious things. For example, MCI and Hong Kong Telecom are both telecom infrastructure operators, and the two companies have a lot to learn from each other. In terms of scale, Hong Kong Telecom is naturally far inferior to MCI. However, its experience in emerging fields such as mobile communications and the Internet is worth learning from MCI.
Hyde Walker nominally negotiated with Huaxing to build a pilot CDMA network in the United States. The main point of disagreement between the two sides in this matter is: Huaxing hopes to build four test sites in one go, namely Los Angeles and San Francisco on the West Coast, and New York and Washington on the East Coast.
MCI's mobile communications business layout is still mainly located in the West Coast and Southwest States, and has just begun to deploy on the East Coast. So in New York and Washington, MCI simply can't leverage the existing foundation. You have to start from scratch, so the investment is much larger.
New York, as the economic center of the United States, and Washington, D.C., as the political center of the United States, are both places where Huaxing Company must compete to promote the CDMA network in the United States. If the CDMA network can succeed in these two places, it will undoubtedly help it to gain official recognition in the United States in the future.
After Huaxing agreed to make concessions and increase the proportion of the cost of building the CDMA network pilot, Hyde Walker signed an agreement of intent on behalf of MCI.
During his subsequent trip to Hong Kong, he discovered an industry that was unique to Hong Kong. Of course, this industry is very familiar to Chinese netizens in the future market - Internet cafes. That's right, in 1988, there were Internet cafes on the streets of Hong Kong.
In fact, Hong Kong today has a lot in common with the mainland in the late 90s. For example, after several decades of economic take-off, although there has been great development, it has not yet achieved the point where everyone is rich. Compared with the price of ordinary families, the price of computers is still an expensive luxury.
Many families couldn't afford computers, but computers had become a fashionable thing, so the timeshare model quickly emerged. The Internet cafes that appear on the streets of Hong Kong today are actually more like the computer labs that appeared in China in the late 90s.
Because most of the computers inside are not connected to the Internet, most players use them to play games. It's just that Chinese netizens in the late nineties played games such as "Red Alert", "StarCraft", and "Warcraft". And now I play a stand-alone game that Oriental Games just launched not long ago - "The Lord of the Rings".
This adaptation of Tolkien's single-player RPG of the same name has finally hit the market after much waiting, instantly conquering computer game fans around the world. To say that the level of this "Lord of the Rings" RPG stand-alone game is similar to "The Legend of Sword and Fairy" released by Daewoo in 1995 in another time and space.
But for fans of the 1988 game, it's an epoch-making masterpiece. Of course, because the game is too elaborate and the requirements for the console configuration are also quite high, you need the latest ABC-6 computer to run.
The ABC-6 computer in Hong Kong sells for as much as HK$30,000 or 40,000, and many gamers who can't afford it, or who already have an old computer at home and are reluctant to replace it, naturally flock to Internet cafes to see the world's best computer game.
According to a recent statistic by Oriental Trading, the number of newly opened Internet cafes and computer rooms in Hong Kong has increased to 22, and the total number of ABC-6 units purchased has reached 2,000. It accounts for one-third of the total sales of ABC-6 in Hong Kong since its launch. In the future, new Internet cafes will continue to be opened, and when this market reaches saturation, it will bring at least 10,000 units of ABC-6 sales to Aikang.
In regions such as the United States and Europe, there are no Internet cafes similar to Hong Kong for the time being, but the increase in ABC-6 sales after the launch of the "Lord of the Rings" game should not be underestimated. It can be said that Li Xuan's idea of using high-end games to drive the upgrading of computer configuration has achieved remarkable results!
Of course, Walker's focus is on the computers in the Internet café that can be connected to the Internet, and these computers are also not allowed to sit idle for a moment. And these computers can do even more colorful work, or chat with friends in the city who have never met but have been friends for a long time in the virtual community. Or post some of your own comments, essays, and travelogues on your personal homepage. Or browse the global news that was updated just seconds ago on Voice of Asia!(To be continued...... )