There are still two days before the start of the exhibition, all kinds of people finally gathered in Beijing, Chang Yun convened all the staff to hold a meeting in the hotel conference room, and now everyone regards her as a senior assistant to the big boss, no one dares to resist, especially those who have heard of the background of the group's logistics company feel a sense of security.

Wu Wending was late, and everyone took it for granted, but in fact, Sun Qin was coquettish and delayed, and the little girl was regardless of time and occasion.

Wu Wending stood a little higher, there was no podium in the hotel, Chang Yun had an eye-catching look to first pave a 30-centimeter-high podium and lay out a carpet.

Wu Wending looked around at the employees: "Very good, about half of them were seen when the company's first store opened last year, you all saw the company's progress from scratch, and the colleagues who joined later are also part of the progress, and it is the moment when everyone witnesses our earth-shaking changes, so I hope that everyone will give full play to their greatest subjective initiative at this juncture and make their due contributions." ”

There was a round of applause below.

Wu Wending said: "Let me first explain why the marketing department is required to be temporarily assigned to the investment promotion department. ”

If you have good eyesight, quickly send a glass of water to the boss to moisten his throat.

Wu Wending drank before continuing: "The colleagues of the marketing department have worked very hard to run all over the country, the situation is good and bad, with our only in Sichuan and Chongqing about a dozen stores, established only two years of brand, actually invited more than a dozen first-class market shopping mall managers, many agents, your work is very effective." Therefore, in the exhibition, we are in accordance with the five areas of the country, you are all classified into the corresponding investment area, all the dealers, you are responsible for talking, and the investment promotion department is responsible for signing. Because you are familiar with the situation in various places, you can screen the authenticity of the dealers, and whether these dealers are of high quality is also related to your market maintenance in the future, so you must check it yourself. The Investment Promotion Department is responsible for the final review and the handling of formalities. ”

The marketing department couldn't help but feel a little proud.

Wu Wending added a twist: "However, our main focus is still on the secondary and tertiary markets, which is why I ask you to go to each secondary and tertiary market to see and understand." The secondary and tertiary markets are far easier to attract investment and make money than the primary market. Therefore, your investment targets should be concentrated in the secondary and tertiary market dealers, rather than the primary market agents and large shopping mall managers. ”

According to the consistent market practice, the marketing department and the investment promotion department, which occupy the bridgehead of the primary market, are a little stunned.

Wu Wending said: "Our goal now is to need a large number of investment, let me give a simple example, you will understand, in the first-tier city a store of 80~120 square meters of rent of 400,000 yuan a year is very cheap, right?"

The marketing department replied: "It has to be a second-tier provincial capital, not a very prime location." ”

Wu Wen nodded: "So how much rent do you have for the same area in a prime location in a second-tier city?"

Another replied, "Fifty or sixty thousand." There is also a hehe smile: "I know one, his wife is from the housing management office, and she pays 5,000 yuan a year for electricity......"

Wu Wending smiled: "Don't think that this is an individual case, the smaller the place, the more powerful the intersection between these interpersonal relationships, these hidden factors will greatly reduce costs, and the product is still sold for so much money, the gross profit is still so much, and the net profit will rise too much." ”

Some investment promotion departments are bold: "But how many times is the consumption power of first-tier cities higher than that of second- and third-tier cities?"

Wu Wending discussed: "So how many times are the brands in the first-tier cities? Not to mention the more, in Chengdu, a slightly better brand will have to open seven or eight branches, and after apportionment, how much higher is the consumption power of a single store than in the second- and third-tier markets?"

Some store managers chattered: "Then wouldn't it be nice for us to go back to our hometown and open a store?"

Wu Wending threatened: "After leaving my hometown for many years, it's best not to go back and lose money if I don't have any interpersonal relationships." ”

Hehehehe's laughing below.

Sun Qin didn't know when she came down secretly, leaning against the door with her hand to look, today is a black, black gauze with a little hollow ribbon long-sleeved shirt on the top, black eight-quarter pants below, the hotel heating is enough to ******, and the tall figure looks at it with relish.

Wu Wending beckoned, and someone hurriedly pushed the big whiteboard over, and took the lid of the water-based pen before handing it to the boss.

Wu Wending nodded in thanks: "Let me first say that this time we are the killer feature in investment promotion, all the previous promotional materials and meetings have not been mentioned, just to keep it secret." ”

Everyone was concentrated, Chang Yun wanted to call the security guards to clear the scene, now that almost all the people who went to Beijing were here, she couldn't recognize it.

Wu Wending took a pen and drew on the whiteboard: "First, the decoration costs of all stores are free of charge and will be returned in installments for one year. Second, 40% of all products will be returned and exchanged annually, and thirdly, 5% of the returned goods will be sent for each contracted dealer who has signed a contract, and 50,000 yuan will be sent if it is added to 100%. ”

There was an uproar below.

Sending decoration means that a Guardian dealer, as long as he rents the store, buys the first batch of goods can start business, greatly reducing the threshold for entry, it can be seen that it is specially prepared for some small dealers in the second and third markets.

Returns and exchanges on the market are a very sensitive thing, how many can be sold all year round to the manufacturers to return and exchange has always been the life and death line of the clothing industry, 100% of them, but a lot of them are not very reliable, maybe you go to the return of the manufacturers are gone, generally maintain 20% more, after all, a year down hundreds of stores of large enterprises, this percentage is terrible, that is unsalable futures products.

The third one feels weird, a bit of a feeling of trust, as if the company is unscrupulous in order to increase dealers.

However, the allure of these three is undoubted, and it is conceivable that once it is launched, what kind of reaction will there be at the exhibition, and the people of the marketing department and the investment promotion department will begin to move.

Wu Wending took a pen and tapped on the whiteboard to explain: "Our company has a special decoration system, the general decoration of a store is about six to 120,000, depending on the size of the area, this cost is the cost of most of the two or three stores themselves, but the image and quality can not be compared with us, this time you also brought our flagship store and the district and county stores of the big photos, you can show them, and next month's Chengdu dealer conference is also welcome to visit the stores." ”

A store manager nodded: "It turns out that those stores that are open in the secondary and tertiary markets also have an exemplary role." ”

Wu Wending said: "This money is not small, if some people are tight, either discount on the decoration, or order less goods, anyway, they have already been on our ship, even if it is a loan for them to decorate, right? ”

"Needless to say, we all know the importance, I plan to improve it, I was persuaded by others, saying that we are not only doing good deeds, but also to ensure that everyone has a salary, so if you introduce more later, you can improve the return rate. As for this introduction, you must know, in fact, many second- and third-level franchise dealers are connected to each other, or belong to the same brand, or often meet outside the goods, are insiders, a spread of ten to hundred, faster than what we go to do advertising, my requirement is to spread the store network as soon as possible. ”

The director of the investment promotion department still raised his hand to speak: "The survival rate is also something we have to consider." ”

Wu Wending nodded: "Well, I am an idealist, and you are a doer, so you must check the specific operation and select valuable dealers." I'll tell you something, and you can listen to it as a joke. "How can there be a meeting to tell jokes? The employees are a little more serious.

The boss cleared his throat before saying: "I think our dealers should be, not too much money in hand, try to find a reliable and reliable brand that will definitely make money, maybe a little meritorious, maybe a little stingy." That's who we should be most likely to help. When necessary, we can pull out the banner of Guardian Group to prove how big and rich we are. ”

I'm a little stunned below, are you really joking? Are we here to make money or do good deeds?

Wu Wending still gave everyone a reassurance: "This is just what I said, I hope to meet this kind of dealer to try to sign, we still have to believe in the vision of the design department and the purchasing department, dealers can make money, and the company can also make money." ”

The planning department hurriedly left the two people, and the boss's new meaning was quickly made to make some prints and send them at the exhibition, and also made a huge spray painting to replace the picture that was booked now.

Wu Wending next assigned the work tasks of various departments and links, and refined the responsibilities, and he had nothing to do.

By the way, I also reviewed the uniforms of the day, the store managers had already seen them, and the male employees looked at them, and asked Zhang Xun to arrange for the purchase of a batch of suits as welfare in the evening, which can be regarded as improving the company's image, in exchange for a small cheer.

Wu Wending finally left the busy conference room behind him leisurely, and saw Sun Qin applauding and welcoming him outside the door.

Wu Wending was triumphant: "You still look like a bit of a boss, right?"

Sun Qin smiled: "Tao Zi promises to like it very much, I think it's okay, it's similar to my dad, and I'm scared to death below." ”

Wu Wending snorted and pouted: "It's the rough people in logistics, maybe these employees also think that I have a background in the Black Society." ”

Sun Qin comforted: "Okay, okay, our whole family is black." ”

Wu Wending looked at her with eyes: "You are a very dark ......"

Sun Qin spun on the spot: "How does it look good? ”

Wu Wen looked fascinated: "Good-looking, really good-looking, so I said that I want to eat tea and rice, and I want to look good." ”

Sun Qin accepted the compliment: "Then I'll eat Chazuke today......"

In the evening, the two of them pretended to eat Western food and sprinkled black tea on the steak, and the chef next to them was dumbfounded: What kind of fresh way to eat this?

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