Under Jia Lei's coercion and temptation, the three of them signed the investment agreement on the same day, and Jia Lei was very satisfied with the 15% share of shares on the agreement. Apex though

"If I help you with business planning, it should be considered a part-time job for the company...... , then can I get a salary and options?" Jia Lei sat in the conference room of the Mosaic Company and tilted his head and asked maliciously, Jim Clark and Mark Anderson looked at each other worriedly when they heard this.

They had never seen someone as thick-skinned as Jia Lei!

"If the company's business is good, you will have more share dividends in the future, and you can get a large amount of share dividends for the company's business planning, do you still want wages and options?" asked Jim Clark as he looked at Jia Lei and twitched the corners of his mouth.

"Of course I want to? Although the salary is not worth a few dollars, but the options are worth it! Although I am not involved in the writing of programs and the operation of the company like everyone else, your company also has a PR and marketing department, right?

I don't believe it, don't you pay them a salary?" Jia Lei asked reasonably, Netscape's stock is too valuable, of course Jia Lei wants to make a little more.

"Let's talk about shares and options later, our company's new product is about to go on the market, so let's quickly tell us about your marketing strategy for all of us."

If your marketing strategy can really make our browser money, then I'll consider giving you shares and options. Jim Clark thought for a moment, and then Mark Anderson nodded helplessly.

"Okay! I agree to that condition. Jia Lei thought about it and nodded, after all, some things can't be recognized by others by bragging.

The most important thing in the mall is value and strength, and Jia Lei is now going to let Mclark and Mark Anderson see their true strength.

"I think if your browser is really going to get as many users as you say, then you shouldn't just be looking at collecting membership fees.

After all, there is no company on the entire Internet that charges a fee, and it is easy for you to scare some customers away by doing so.

And now that there are Internet customers all over the world, how we charge is also a big problem. We can't hire people to go door-to-door to collect money from every private user, can we?" said Jia Lei to Mclark and Mark Anderson.

It's almost impossible to do something so big in a world, especially since the first free version of Mosaic Browser has appeared on the Internet before this, and people will not accept this browser that will be charged at the beginning.

"But if we don't take money, how can we run such a large company?" Mclark asked, puzzled, and Mark Anderson nodded.

"You seem to have misunderstood! I just said that I don't charge private clients, but I didn't say that I don't charge everybody, and if we don't have financial resources all the time, then I'm going to keep losing money. Do you think I'm going to be so stupid?" Jia Lei couldn't help but roll his eyes and asked, he was not a philanthropist.

"But isn't it the same as the two meanings of charging and not charging for private users?" asked Mark Anderson, puzzled, for a computer engineer to pick out words or something.

“no、no、no…… The meaning of these two sentences is completely different!

I mean we just don't charge for the large and scattered number of individual users, but we can charge for businesses or organizations that use our browsers, and of course we want to give everyone a free trial before we do that.

Allowing private and business users to try our browser for free has spurred a rapid increase in the number of customers on our network, and then we can collect money from corporate or corporate customers

These institutional users are relatively concentrated and rich, and even each unit has a special financial department that can go to the bank to handle the foreign remittance business, which can greatly reduce the manpower and material resources we need to use in the process of charging, and can also bring us higher profits. Jia Lei explained.

"But if we don't charge the usage fees of ordinary users but collect the usage fees of enterprises, will those companies really be willing to pay?" asked Mark Anderson, puzzled.

As long as we let them try it for free for a few months, then they will be inseparable from our products, and all the companies will be willing to pay for it. Jia Lei said confidently.

This consumption model will prevail for decades in the future, and almost all online networks use a free-to-use model to attract customers, and then attract VIP customers to a specific group of people or things.

"I think you're a good idea! Free use can really help us expand the number of users of the largest part of the city, and enterprises should be inseparable from our products after trial, after all, enterprise users and individual users also have to communicate with each other. Jim Clark looked at Jia Lei and said approvingly.

He didn't really think about separating private users from business users at first, maybe private users would be discouraged by the cost of their browsers, but enterprises would not give up such a good tool because of this small amount of money.

"Anderson, you go back and prepare for the online release of the browser now, and I'll call someone from the public relations department to discuss the specific advertising words and charging model. Jim Clark said, and Mark Anderson immediately nodded and went back to his job.

"Boss, what did you call me for?" asked the manager of the PR department.

"You can help me write a suitable advertising slogan for our new browser, which probably means that if you are an educator or for non-profit purposes, you can download our browser for free.

If you are using our browser as an individual, you can try the software for free and then purchase additional services at your own discretion.

If you are a company and want to use our browser, you can only try it for free for a period of time, and if you want to continue using it, you will have to pay for it. Jim Clark quickly followed what Jia Lei said, simply and rudely divided his future customers into three categories and then treated them differently.

"Okay, boss! I'll get ready. The PR manager nodded immediately, but he still had a question.

"Mr. Jim Clark, how long is the free trial period we offer to our corporate customers?" asked the PR manager.

"This ......," Jim Clark hesitated when he heard this.

If the free period is too short, people may not use their browsers, but with the current rapid pace of software development, this free self-use pro must not be too long, otherwise the trial period will not be over until they launch a new version.

"What do you think of the three-month trial period?" Jia Lei suddenly said, this is the trial period, and it is the trial period of many software in later generations.

"Well, three months is indeed a very long time, and it just so happens that the probationary period for new employees is also three months, and the acceptance of the number of three months is high enough when companies mention the probationary period. Let's do it!" agrees with Jim Clark, long enough time for customers to become somewhat dependent on their browsers.

"Okay boss, I'm going to get a good ad to hang on the company's website, and I'll make sure they get our billing plan out before our browser is released." Said the PR manager.

"Well, then you can do it, the future success or failure of our company will be determined here! We must definitely seize every second now. Jim Clark said, and then he glanced at the clock on the wall.

It was 2:00 p.m. on October 13, 1994

******

At 4 p.m. on October 13, 1994, Mosaic released Mosaic Scape 0.9, which was the most advanced browser at the time, although it was only a beta version.

"As soon as I press this enter, our browser will be online for everyone to make a copy of!" Mark Anderson said with a deep breath, and then he put his finger on top of the enter key and stopped.

"You press it! Whether we live or die is here!" Jim Clark also said with a serious expression behind his back, and Jia Lei saw his fingers trembling slightly behind him.

"You're right, it's up to us whether we live or die!" Mark Anderson agreed, and then he snapped his finger and pressed enter.

"The software security subcontract has been uploaded smoothly!" Jia Lei said calmly after glancing at the screen, I am afraid that among all the people on the scene, he is the only one who knows the future can be so calm at this time.

"Really!" Jim Clark couldn't hold his nerve anymore after hearing Jia Lei's words, and he couldn't help but look at the screen in front of Mark Anderson.

At this time, everyone in the room was staring at the small computer screen like him, and he didn't even dare to make a sound, and the whole room was so quiet that even the needle could be heard falling to the ground, and Jia Lei seemed to hear a heartbeat of "plop! plop!"

"Tick-tock!tock!tock!tock!" At this moment only the sound of the middle watch was left in the room, and in the anxious waiting of the crowd, time passed extraordinarily long, and ten seconds seemed as if it were a century.

"Ahhhhh A female employee stared at the number on the computer that had just changed from 0 to 1 and couldn't help but scream, and the others couldn't help but scream at this time.

"Let me see, is this true!" Jim Clark said anxiously, tearing away the employees who were already crowded in front of the computer, and then he watched as the number on the computer screen increased dramatically with each refresh.

"Hahaha! Clark we made it! We really did it this time!" said Mark Anderson as he jumped up happily and hugged Jim Clark, the two of them hugging each other tightly in excitement.

"Yes, you succeeded! I congratulate you!" Jia Lei also said with a smile.

This is the result of the joint efforts of all the people in the company, and it does not belong to us. The credit belongs to all of us!" Jim Clark said with a laugh, and he gave everyone a thumbs up.

"Boss, you're right, we succeeded! Great!" The others cheered and said that everyone had worked hard for more than half a year and finally succeeded.

"Ahem, I think we're too early to be happy, and even though our software is on the market, it's not sure how many customers we'll get in the end." Let's all keep a low profile, a little bit more low-key!" Mark Anderson said quickly.

"I don't think you need to be too low-key, we have over 100 copies of software in less than a minute, and at this rate we can get thousands of users in no time. Jia Lei said with a smile that he was the only one in the room who knew how terrifying the growth rate of Internet users was.

"Is what you said true? If that's the case, that's great!" Jim Clark couldn't help but smile, as if there was a scene like Jia Lei said.

"Is it true, we just have to wait and see!, isn't it?" Jia Lei walked to the computer, stared at the screen that was still flickering wildly, and said that with each refresh of the screen, the number of copies on it increased in multiples.

"You're right, then we'll see!" said Jim Clark as he walked over and stared at the computer screen, a small computer that recorded his second entrepreneurial hope.

Jia Lei expected right, Mosaic Scape 0.9 browser newly developed by Mosaic Company is 10 times faster than the Mosaic browser researched by Mark Anderson in college, and Mosaic Scape 0.9 browser has added many new features on the original basis, improving the security and confidentiality of the browser in the process of use, so it is more popular with customers.

So Jia Lei saw that in less than 1 hour, the Mosaic Scape 0.9 browser was downloaded thousands of copies on the Internet.

"Oh my God, I really don't want to believe that our browser is so popular!" said Mark Anderson in disbelief, because this browser is completely in common with the browser he invented in the previous class due to copyright relations, and he was worried that customers would not accept the new version of the browser.

After Anderson moved from school to Netscape as VP of Technology, he led a team that overhauled Mosaic's code. Because the original MOSAIC was developed with the funds and equipment of the university, the copyright belongs to the university, and a company has purchased a license from there.

Anderson came up with a lot of great ideas in the rewrite, and this development is different from the original development. Back then, students were just interested in quality and didn't care about quality, but now for business purposes he prioritizes performance and stability.

That's why the new browser is even more popular than ever!