Chapter 196: ATV's Restructuring
The early morning sun shone into the house through the gap in the window lattice, and the two people on the bed hugged each other nakedly.
Li Xuan woke up first, looked at the cute girlfriend who was sleeping in his arms with a pouting face and frowning a little playful, and couldn't help but play with it, and reached out to pinch her upturned nose.
Zhong Chuhong was quickly awakened, shook his head lightly, and shook the hand on his nose. She was half-squinted, still half-asleep, and her voice was a little sleepy: "You dead man, you make trouble early in the morning, and you don't let people sleep well." I was tossed to death by you last night!"
"I don't know who cried and shouted last night that he wanted it, and he wanted it! Later, it seemed that someone took the initiative!" Li Xuan said with an innocent face.
Zhong Chuhong recalled that he was a little crazy last night, and obediently put on various embarrassing poses according to Li Xuan's request, and couldn't help but have a fever on his face, turned around a little embarrassed, and pulled the quilt over his head with a quilt.
Li Xuan looked over lightly, rolled up a handful of his girlfriend's hair, and gently scratched her earlobe, which was slightly red because of shyness.
"How did you feel after visiting the United States?" Li Xuan knew that she was a little embarrassed, so he changed the topic to resolve the embarrassment. Pull the beautiful woman out of the bed again and hold her in your arms.
Zhong Chuhong turned around at this time, hugged her boyfriend's generous arms again, and said seriously: "The TV industry in the United States is very huge, except for a small number of news and variety shows produced by TV stations, all TV dramas are purchased from outside.
Their TV series are all purchased in seasons, one season per year. If the ratings are good, book the next season the following year. The most classic TV dramas have more than ten seasons at every turn, and a drama can be broadcast for more than ten years! But American audiences are so pitiful, they can only watch one episode a week of their favorite TV series!"
Recently. ATV has just reached a series of cooperation agreements with NBC, and is ready to learn from NBC's advanced experience and improve its programming level. At the same time, NBC fell in love with ATV's "Who Can Be a Millionaire" at a glance and decided to buy the American version of "Who Can Be a Millionaire", which also opened a precedent for Hong Kong to export the copyright of variety shows.
NBC is one of the three largest over-the-air television broadcasting networks in the United States, and has been beating out two other rivals, CBS and ABC, for years. Ranked first in the United States in terms of viewership share. ATV's size pales in comparison to NBC, which has a market capitalization of billions of dollars. It was able to reach a partnership agreement with NBC because NBC News is a subsidiary of RCA.
Although RCA is losing ground in the television industry. But it relies on the NBC television network, and its profitability is not bad. Dongfang Electronics has been working very closely with RCA recently. So ATV also took advantage of this east wind and had the opportunity to go deep into NBC, the largest TV network in the United States, to learn the essence of program production and editing.
"Next. ATV will also learn from the U.S. television industry. Implement the separation of live broadcasts, and separate a special production subsidiary, which is responsible for the production of variety entertainment programs and TV dramas. The TV station headquarters is only responsible for the production of comprehensive news programs, and will also set up an independent brokerage company to be responsible for the brokerage contracts of all artists and behind-the-scenes personnel!" Li Xuan said.
"Is the contradiction between Ms. Zhou, Mr. Mai, and Mr. Xiao really irreconcilable?" Zhong Chuhong said with a frown.
ATV's decision to separate the live broadcast is not only out of consideration for the professionalism of the program system, but also to calm the increasingly acute contradictions within ATV. When Huang Xizhao served as the general manager of ATV, he promoted and appointed a large number of talents, such as "Li's Three Heroes" and "Screenwriter Two Saints". But after Zhou Liang Shuyi took over the new ATV arbitration. She herself is a strong woman who acts very domineeringly, and she has recruited a group of old departments from his previous TVB and Jiashi to join ATV. Therefore, it is inevitable that there will be a conflict of interest with the original middle management of ATV.
In particular, Mai Danxiong, the director of ATV's TV drama department, is also a very strong character, and has disagreed with Zhou Liang Shuyi, the president, several times. Although Huang Xizhao relied on his prestige to reluctantly suppress the contradiction. But Mai Dangxiong and Xiao Ruoyuan, director of ATV's program planning department, are all friends, and soon won the support of many people in ATV, and began to fight against Zhou Liang Shuyi.
If this contradiction continues, it is likely to turn into infighting, which will eventually cause ATV, which has just begun to revivenation, to be seriously damaged again. So Li Xuan decided to make a decision on the spot, readjusted ATV, and split it into three independent businesses: the TV station, the production company and the brokerage company.
"You said that even a strong person like Ms. Zhou can't suppress Mr. Mai and the others, how should I manage the company!" Zhong Chuhong hesitated with a little unconfidence on his face.
Li Xuan is ready to make her the vice president of the restructured ATV Group, and at the same time the general manager of the company.
"She's just too strong, which will cause a series of contradictions!" Li Xuan smiled and pinched his girlfriend's smooth face, "You and Zhou Liang Shuyi are different, Mai Danxiong and Xiao Ruoyuan are both smart people." Unless they want to leave, they'll know how to get along with you! They're accommodating you, not you."
Li Xuan valued ratings rather than profitability for ATV, so after he took over ATV, he launched a series of reforms. In order to increase the enthusiasm of the behind-the-scenes staff to create excellent programs and TV series, each crew will be an independent accounting team, in addition to a fixed salary, but also enjoy the right to advertising dividends.
Every quarter, the TV station will take out a part of the advertising revenue as a reward, and distribute it to each team according to the distribution formula formulated internally. This treatment is much more generous than that of its competitor TVB.
And ATV is very open-minded, as long as it does not affect the work of the TV station, it does not prohibit its employees from going to the film crew to take jobs. Especially now that a dedicated brokerage company has been set up to take charge of contract matters, there will be fewer such restrictions under the overall coordination of the brokerage company.
The 80s was the golden age of Hong Kong films, and making movies was naturally more profitable than making TV dramas, which inevitably led to the transfer of talented people in the industry to films. In later generations, TVB used blocking and other means to prevent Liu Dehua and other "wireless five tigers" from turning to making movies.
Since this is the trend of the times, it is better to block than to slacken, Li Xuan decided to let ATV simply let go of the restrictions, and try to reconcile the contradictions between the TV series and the movie in a more collective and open attitude. At the same time, in order to take a share of the fast-growing film industry, ATV specially integrated Asian film and television companies. After Asia Pictures became a subsidiary of ATV, with the cooperation agreement reached between ATV and the two cinema chains of Golden Princess and Golden Harvest, the film could be scheduled for a good schedule in the two major cinema chains.
In addition, ATV gives advertising and promotion to the films produced by its subsidiaries, although the investment in each film is not large, it can basically rely on the local box office to achieve profitability, while the foreign distribution in Taiwan, Southeast Asia and other places has become a pure profit. Therefore, Asia Films' small-cost but non-shoddy model has become a money-absorbing weapon.
"Hmph, what do you mean, I'm actually a puppet of yours, right?" Zhong Chuhong snorted dissatisfiedly.
"You didn't do very well in Asian film companies before! Several genre films are said to have made a name for themselves in the Taiwan market and the Southeast Asian market, and foreign film companies go to other companies to buy movies to see which star leads the star, and which genre you see here!" Li Xuan laughed.
His statement is a bit exaggerated, but Asian film and television companies have filmed four romantic comedies of the same genre in one go, starting from the original "Chasing Girls". Although it can't be regarded as a big hit, each one makes a lot of money and makes a lot of fame in the entire Hong Kong film industry, and even forms a group of fixed audiences.
Zhong Chuhong smiled sweetly, before in Asia Film and Television Company, although she was not responsible for the specific management of the company, the right to approve the project for the start of new movies was in her hands. And her method is also very simple, every time she hands over the script below, she will not give the project if she doesn't call back four or five times. And every time, the screenwriters have to indicate in detail which parts of the script have been modified and improved. In this way, the script has been polished quite well after a few times, and having a good script is the foundation of the success of the movie.
"Hollywood has an Oscar, Taiwan has a Golden Horse Awards, and the Hong Kong film industry has become more and more influential throughout Asia in recent years, and we should also consider setting up a film award of our own to motivate practitioners! You can remind Ms. Chow Leung Shuyi tomorrow so that she can consider contacting colleagues in the industry to discuss the establishment of a film award, and then ATV will be responsible for hosting the annual awards gala!"
Li Xuan suddenly thought that the Hong Kong Film Awards had not yet come out, so it was better to simply let ATV do a film award.
Zhong Chuhong's eyes lit up and she nodded, she immediately understood the benefits of doing so. If ATV can be responsible for hosting it, it will immediately be able to take advantage of the prosperity of Hong Kong's film industry and have an influential awards party every year.
Now that ATV and TVB are in the ring, the only thing they lack is a party that can compete with the Miss Hong Kong beauty pageant. Li Xuan naturally disdains to be a "Miss Asia" according to the cat and the tiger.
"Get up, come with me for morning tea later!" Zhong Chuhong supported her boyfriend's chest with both hands, and was about to sit up from the bed.
Li Xuan hugged her, gently pouted her soft lips, kissed her and said, "I'm already hungry now, can you treat yourself as a delicious snack for me!"
As Li Xuan spoke, his hand had already penetrated into Zhong Chuhong's nightdress, gently touching her tender plump buttocks, and then began to touch the delicate inside a little bit along the groin.
"Isn't it enough to be crazy for so long last night?" Zhong Chuhong glanced at him and let him play with his body.
Soon, the big bed is spring-light unlimited. (To be continued......)