The trailer of "Transformers" released by Oriental DreamWorks this time, although it is only 60 seconds, has revealed a lot of things compared to the previous warm-up video.

Especially the scene of the transformation of the Autobots, which made countless fans stunned and shocked.

In a short period of time, the short teaser trailer of "Transformers" has become the hottest video in the world, and has been reported and broadcast by countless media.

In a survey initiated by several media outlets, "Transformers" has become the most anticipated movie in the Christmas schedule in the minds of fans around the world, and there is no one.

In the face of the menacing "Transformers", both at home and abroad, major film companies have begun to prepare to adjust their screening plans in the Christmas schedule, but what makes them crazy is that even now, "Transformers" has not yet announced their schedule.

The trailer of Yang Ming's new film has aroused strong repercussions among fans around the world, and has also received great attention in the eyes of filmmakers from all over the world.

In particular, the creativity of "Transformers" itself has aroused many people's deep thinking.

As special effects technology becomes more and more widely used in movies, especially in science fiction movies, special effects technology is more widely used.

Only this time "Transformers" is completely unused in any kind of previous sci-fi films.

There is no starfleet, no horror of the opposite sex, and no bizarre aliens.

Some are just Autobots.

Many people also know that "Transformers", the best-selling comic book last year, did not expect that "Transformers" would have such a visual impact after being adapted into a movie.

In the trailer, the helicopter transforms into an Autobot, which not only fans are excited to watch, but even various film companies are in awe when they see this shot.

They never imagined that a science fiction movie could be made like this.

In other words, the idea of "Transformers" simply subverts everyone's concept of making science fiction films.

However, just when fans and many film companies were shocked by the pictures in the trailer of "Transformers", Yang Ming was holding a conference call with Li Dongyang, Liu Xinsheng, and Li Xingyi.

"Mr. Yang, according to the plan, we have renovated each of the following theaters to ensure that every theater has an IMAX screen, and it is estimated that in the next two or three months, the number of IMAX screens will continue to increase!" Li Dongyang said unhurriedly.

In the end, the person in charge of the Donghai Cinema Line said with a hint of triumphant smile: "Since the company has been spending money to renovate the theater now, the shares in the hands of those directors have been shrinking, and several people are ready to transfer their shares to us." ”

Yang Ming couldn't help laughing when he heard this, because of lack of funds and other reasons, he only bought 60% of the shares of Donghai Cinema Line, although after two years of continuous acquisitions, a total of 70% of the shares were acquired.

Although he holds 70% of the shares, it is enough for Yang Ming to maintain enough say in Donghai Cinema Line.

But he still didn't feel enough.

It's just that in the past two years, despite his exhaustive efforts, even if he raised the price, he was not able to buy the shares of Tokai Cinema Line from those directors.

In fact, the reason is still on Yang Ming.

Originally, although the benefits of Donghai Cinema Line could maintain a balance of income, who would have thought that after Yang Ming became the helmsman of Donghai Cinema Line, he arranged for Li Dongyang to become the person in charge of this cinema company, and made all kinds of changes, especially the comprehensive cooperation with Maoyan Film, which introduced e-commerce into the cinema line, which reduced a lot of expenses and expanded the income of the cinema chain.

Those directors saw that the future of Donghai Cinema Line was brighter, and of course they were reluctant to transfer their shares.

To be honest, this time Yang Ming injected funds to transform the Donghai Cinema Line, and he really didn't come specifically for the shares in the hands of these people, but for the service of "Transformers", as for regaining the shares in the hands of those directors, it was just incidental.

As a major shareholder, with the absolute right to speak, Yang Ming's advantage is too great.

"Uncle, you have to hurry up over there, the AMC cinema chain is also going to be renovated, and every theater must have an IMAX screen!" Yang Ming thought for a while and said to his uncle Li Xingyi.

"No problem, you can rest assured. Li Xingyi said briskly.

Because Yang Ming has been preparing for this thing for a long time, whether it is equipment or funds, they have been prepared for a long time, and Li Xingyi only needs to implement it according to the plan.

A few people here don't know why Yang Ming is so obsessed with the IMAX screen, to be honest, except for Li Xingyi, a layman, Liu Xinsheng, Barber and the others are not too interested in the IMAX screen.

"Yang, could it be that our actions are too advanced?" Barber cautiously reminded Yang Ming on the phone.

Half a step ahead is a genius, and one step ahead is a fool.

This is clear to all of you.

Even, no matter how the pioneers in various industries basically do not have any good results, Barber is afraid that Yang Ming will go too fast, and the TV market will not accept his approach.

The IMAX screen, Bobble naturally knows, is a film projection system that can show a larger and higher resolution than traditional film, which is commonly known as 3D movies.

Bobble has also seen 3D movies, and the visual effects are naturally not to be said.

But this investment is too much, especially whether it is a machine or film, compared to ordinary movies, it is simply too delicate.

Barber would certainly not object to saying that 3D movies are the trend of the future, and he thinks so, but he believes that 3D films will not become the mainstream of large-scale film projection for at least ten years.

The input is too disproportionate to the reporting.

Even if Yang Ming plans to pay more for watching 3D movies than ordinary movies, in Barber's opinion, the gains outweigh the losses.

But in this regard, even if Yang Ming received several persuasions from Barber, he still insisted on promoting 3D movies, starting with "Transformers".

"Don't worry, Bobble, you'll know when the time comes, for me, what can be solved with money, then it's not a problem at all. Yang Ming said with a slow smile.

He didn't want to explain too much, if he hadn't experienced the 3D frenzy of his previous life, he thought the same thing, and he wanted to give it a try in this life.

In the previous life, the miracle of "Avatar", Yang Ming remembered it vividly, at that time, no one would think that Cameron would succeed, and they all thought that he was crazy, but the result gave everyone a resounding slap in the face.

Especially in China, "Avatar" has set off a 3D movie-watching frenzy.

Yang Ming noticed that in this world, in fact, IMAX technology has long been mature, and over the years, there have been many 3D movies released, but none of them have achieved satisfactory results.

Over the years, several IMAX movies have been released every year, but these 3D movies are basically science and education films, and there are very few commercial movies, and even if there are, the set is very short.

Although 3D movies are not universal, Yang Ming believes that after all these years of foreshadowing, the concept of 3D movies has long been known to the world, waiting for someone to detonate it.

Yang Ming naturally will not give up this opportunity.

He believes that once "Transformers" is screened through IMAX and brings unparalleled visual impact to the audience, it will definitely detonate the IMAX movie-watching frenzy.

The memories of his past life made him have no doubt about this.

When "Avatar" detonated the global 3D movie-watching frenzy, there were only 14 IMAX screens in the mainland at that time, but the total box office revenue of IMAX theaters exceeded RMB1. 600 million, accounting for more than 11% of the film's total box office in the Chinese mainland market. On average, the box office per screen is more than RMB1000 thousand.

Yang Ming remembered that after this data was reported by the media statistics, everyone was dumbfounded.

Then they all went crazy, and it also opened the way for the domestic film market to expand IMAX theaters frantically.

When the mainland has become the second largest film market in the world's IMAX theaters, mainland movie fans and audiences have also become a special consumer group of 'China's special 3D'.

Thinking of this, Yang Ming couldn't help but sigh in his heart, and then he discussed with everyone the next promotion plan of "Transformers", as well as the schedule arrangement, before ending the conference call.

Sitting in the luxurious suite of this five-star hotel, Yang Ming was still thinking about the promotion of IMAX theaters.

It's an adventure.

But Yang Ming thought of the advantages of "Transformers" and the IMAX technology that has long been matured in this world, and he still has a very good chance of detonating the 3D movie frenzy in this world.

Because 3D movies are so tempting, both in terms of visual effects and commercial potential.

The acceleration of the pace of modern urban life has made people's concept of time more and more intense, and people's time for consumption and entertainment is relatively reduced and concentrated, so people have begun to enter the theater not only to enjoy movies, but also to get integrated entertainment enjoyment, including leisure, shopping, watching movies and so on. Consumer demand for cinemas is increasing.

Needless to say, the audio-visual effect, the general version of the 3D movie is the use of red and blue complementary color stereoscopic film technology, that is, the kind with red and blue stereoscopic glasses in the usual sense, after wearing, the left eye can see the red shadow image on the screen, and the right eye can see the blue shadow image, thus producing a three-dimensional image, this kind of stereoscopic film is much worse than imax, and the three-dimensional sense is worse.

IMAX3D uses polarized light technology, which uses two projectors with polarizers to simultaneously project two disparity images, i.e., the images that the left and right eyes should see. Therefore, if there are no electrified 3D polarized light glasses, what you see on the screen is a ghosting image, and the 3D glasses worn by the audience are two polarized light lenses, through which our left and right eyes can see the parallax images of the left and right eyes on the screen respectively, resulting in a three-dimensional effect.

IMAX3D has clear images, clear colors, a wide field of vision, and good acoustics.

The only thing that worries Yang Ming now is the ticket price of 3D movies, whether the audience can accept it.

At present, the ticket price of domestic movies is generally between 40 yuan and 50 yuan, and if you buy it through group buying, then an ordinary movie ticket price of 20 yuan is enough to see.

Even if it's a blockbuster, it's 30 yuan at most!

Definitely very cheap.

And this time, Yang Ming's price for 3D movies in China is 120 Chinese yuan per movie ticket.

If you go through group buying and other preferential means, you will need at least 80 Chinese dollars to buy movie tickets.

That's at least 3-4 times more than an ordinary movie!

I just don't know if fans and viewers can afford this ticket price.

Ticket prices are indeed too high.

But this is also a matter of no choice, after all, now is not the time for a large-scale expansion of 3D films, whether it is the Donghai Cinema Line or the AMC Cinema Line, the cost of transforming the cinema hall into an IMAX cinema hall is absolutely astronomical.

Ticket prices for 3D movies will not fall for at least a year.

In fact, this is not what Yang Ming is most worried about, the only thing he is worried about now is that he is afraid of the lack of 3D movie sources.

The cinema chain has spent a sky-high price to transform ordinary cinema halls into IMAX theaters, and if there are no blockbuster movies to screen, it is simply a daily loss for the cinema chain.

However, Yang Ming still believes very much that after those film companies see the success of "Transformers", in the face of the hot box office, there will definitely be a large number of film companies ready to shoot 3D movies in the future.

No one wants to be at odds with money.

It's just that I don't know how many movies that specialize in the banner of 3D will appear in this world to make money.

The success of "Avatar" has set off a 3D boom, and many domestic theaters have expanded and updated their projection equipment to promote 3D movies. In just one and a half years, the number of 3D screens has nearly tripled, and the growth rate continues.

Subsequently, the mainland film market became the second largest in the world, and its growth rate can be described as rapid and fast.

It's just that too many local film companies only care about others making 3D movies to make a lot of money, but they don't see the well-made Hollywood 3D blockbusters, and the creation of quick success is nondescript, so that every time a local 3D movie is made, it is scolded.

But these 3D movies have made so much money that countless more '3D' blockbusters have followed.

The appearance of these films is to grab the 3D craze and share the huge benefits brought by 3D technology, but the sincerity is difficult to say.

When Yang Ming thinks of 3D movies, he naturally can't get around "Avatar", which officially opened the wave of 3D movies in his previous life.

This is a god movie!

It seems that after "Transformers" is over, he will be busy again.

$2,754 million at the box office!

After the box office data of the previous life came out, everyone was stunned, and the mythical box office data.

Of course, this is also related to the fact that "Avatar" is projected in three formats: 2D, 3D and IMAX-3D.

Among them, the box office of movies obtained by 3D and IMAX-3D standard screenings is even more indispensable.

A movie has set off a global 3D boom, this movie is "Avatar", this movie can really be said to be empty during the broadcast of thousands of people, in order to be able to see its shock, many times you have to go to the cinema a day or more in advance to queue up to buy tickets.

With the popularity of "Avatar", more and more 3D movies have been released since then, which can basically be said to be a hit.

In particular, the success of this film in the mainland has no less impact on the local film industry than the audience who sees a 3D movie for the first time.

Yang Ming thought about it seriously, so it seems that according to his plan, it is estimated that he will be too busy to take a break next year.

The movie "Ghost Love" was the first to be decided, and there is no doubt that the male and female number one of this movie are obviously Yang Ming and Su Su.

In addition, in order to cooperate with the promotion of Chinese martial arts culture, action kung fu movies are also indispensable.

However, after watching Huaxia Brothers Media's "Battle of Yashan", he also had a plan in mind for action movies, that is, "The Battle of Red Cliffs of the Three Kingdoms".

The combination of history and culture and force.

This is another big production, and it is estimated that it will not be filmed well in half a year.

If another "Avatar" is filmed, Yang Ming's time for next year will be almost arranged, and this is not counting the time for his concert.

If you do the math, there's really not enough time.

When Yang Ming thought of this, he suddenly felt a lot heavier on his body, there was no way, for him, now is not to advance or retreat, he has no chance to be lazy, and he has no time.

Only by taking advantage of this time to distance everyone from each other, he will have a moment of rest.

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I didn't explode today, hey, I lost my word!