Chapter 10 Electronics

In October 1979, the name of Dahai Publishing House was officially changed, and Lin Qi's shareholding increased to 51%, and at the same time, the name of the publishing house was also changed when "Breaking the Sky" was ready to be published. Pen, fun, and www.biquge.info

Some of the distribution channels of "Breaking the Sky" found that the publishing house changed its name, but in fact, it was after the previous publishing house, so the follow-up cooperation was not affected in the slightest.

Readers don't care about the name of the publishing house, they only care about the serialized "Breaking the Sky".

After the sea publishing house changed its name to the new venture publishing house, the "Breaking the Sky" series was also published to the 9th episode, with a cumulative circulation of more than 70,000 copies. The average circulation of novels per book has reached 8,000.

And every new episode that comes out will drive an increase in sales of the entire series that has been published!

Zhang Dahai understands more thoroughly that the brand of Dahai Publishing House is worthless at all, and the only thing that is worth is the bestseller "Breaking the Sky", or Lin Qi.

Compared with the authors of his time, Lin Qi is almost a monster in the publishing world. Novels are published in one episode a week, and the content is almost the equivalent of a weekly magazine. It can not only ensure the quality, but also make the reader full of expectations. At the same time, the word count also makes the reader addicted.

This kind of diligent author's writer, the content of the book is novel and good-looking, and it is almost unreasonable not to be popular!

However, Lin Qi is in a state where he is not popular, he is different from Jin Yong, Gu Long and other martial arts masters, those famous artists published books, and soon there were a bunch of media reports and book reviews in the industry.

But although the readership of Lin Qi's novel continues to expand, there is little media coverage and attention to this bestseller.

As an author who is not popular with red books, Lin Qi has no opinion at all.

Zhang Dahai was a little indignant and wanted to spend money on Lin Qi to promote it in the media. However, Lin Qi rejected this suggestion, saying that he should not spend money in vain.

Originally, he had a little shame, and he took the author's book decades later to make fame and money, and then he was shameless to be proud of it, selling himself and boasting, he didn't know if others would be disgusting, anyway, Lin Qi himself would feel disgusting.

……

"Ringo. Zhang Ru lowered her head and looked at Lin Qi with a somewhat complicated mood.

Originally, the publishing house only had one responsible editor, Zhang Ru, who was responsible for helping Lin Qi revise the manuscript, and she also sold a lot of effort. Moreover, she was a relative of the company's boss Zhang Dahai before, and her opinion of Lin Qi was only Zhang Dahai's partner, and she did not look up to him excessively.

But at this point, the identity is no longer the same.

Zhang Ru clearly realized that his uncle Zhang Dahai was hugging Lin Qi's thigh. The current Zhang Dahai is just a coolie under Lin Qi.

There is only one person in charge of the real core of the company - Lin Qi!

Seeing him again, Zhang Ru already felt the humility of the upper and lower levels......

"The first 1.5 million words of "Breaking the Sky" can be published in a total of more than 20 episodes, so that the company will carefully team up, and then arrange for publication. Lin Qi threw the manuscript printed out by the typewriter to Zhang Ru, "By the way, post a job advertisement in the next episode." Recruit 1 financial related personnel with a monthly salary of 3500. 1 lawyer with a monthly salary of 5,000. There are 5 R&D personnel in the electronics industry, and the monthly salary is negotiable. ”

"The ...... electronics industry" Zhang Ru hesitated.

Finance, lawyers, and the like can all be understood.

However, even if a start-up publishing company wants to expand its business scope, it will not need people from the electronics industry.

"It's not that start-up publishing companies need people in the electronics industry. It's my need, and I'm ready to set up an electronics factory. Lin Qi smiled and said, "If it goes well, the new venture publishing company will have one more brother company - the new venture electronics company!"

"Okay! No problem!" After Zhang Ru understood, he quickly followed Lin Qi's explanation.

In fact, at the end of the 79s, and even in the 80s, Hong Kong still had good industrial capacity. Heavy industry is naturally not good, and Hong Kong does not have the conditions for development. However, the light industry is quite developed, and the level of industrialization can be ranked among the top in Asia's heavy industrial cities.

For example, in the 80s, the most common electronic watches and calculators in the mainland market were no longer made in Japan, South Korea and other countries, but mainly in Hong Kong.

These goods made in Hong Kong are as synonymous with cheap and beautiful as those made in China decades later. High-end may not be good, but the value for money is top-notch.

For example, in this era in Hong Kong, there are a bunch of world-class industry kings, plastic flower kings, clothing kings, leather shoes kings, belt kings, clock kings, electric fan kings......

Later, Hong Kong was deindustrialized, and the reason was very simple - before Hong Kong's return to the motherland, the British government maliciously pushed up the price of Hong Kong's real estate and overdrafted Hong Kong's development prospects, so that the Hong Kong government could auction off a large number of land to earn an astonishing income.

Later, although, the agreement signed between China and Britain could not take this fiscal revenue away and bring it to Britain. However, before leaving, the British government in Hong Kong invested in a series of major projects to convey benefits to British-funded enterprises through large-scale construction projects.

Through this crazy blood pumping, basically, Hong Kong's manufacturing industry has been completely suffocated. But the real estate business, before the return, has to go to heaven!

If we say that from the 80s to the time before the handover, what was the most promising thing for Hong Kong -- real estate! What was the most unpromising -- manufacturing!

At present, Hong Kong's manufacturing industry is already showing signs of decline.

As real estate prices and labor continue to rise, most factories will not survive long. Including the current promising low-end electronics manufacturing industry - electronic watches, calculators and the like, relying on the mainland market, can only earn money until the 90s.

But that is not enterprising, and has been doing very low-end products and OEM, will fall into trouble.

If you have your own core competitiveness, for example, in the 80s, the labor cost of Japan's electronics industry was much more expensive than that of Hong Kong, but Nintendo and Sony in this era relied on launching various popular products to make money and earn cramps.

Before the wave of the Internet, the electronics industry was a market that was constantly attracting attention and creating huge profits - console games, walkmans, handhelds, MP3s, VCDs, DVDs, ...... There are countless businesses that will make money in the future. Unfortunately, most of this is earned by Japanese companies.

Well, VCD is the initiative of Japanese companies to give up, because the standards of VCD and DVD are formulated at the same time, but because VCD compared with traditional video recorders, in addition to the price advantage, there is no performance advantage. Therefore, companies in Europe, Japan and other companies that set standards directly ignored VCDs and began to deploy DVDs......

In later generations, Chinese enterprises almost exclusively enjoyed the VCD industry, and they were once ecstatic. However, a few years later, VCD brands collapsed one after another, because, in the 90s and early 21st century, VCD technical standards were just being developed and were already far behind the DVD standards that were born during the same period...... After the mass production of DVD, the price advantage of VCD was gradually lost.

Therefore, the electronics industry can not only look at the short-term cheap advantage, but also take into account the future development prospects. Being able to see the prospects of the industry and make the right choice is more important than the technical level!

Vision and choice are the first productive forces in the technology industry!

If you don't have a good vision and choose the wrong route, you are doomed to failure. But if you choose the right route with mediocre ability, it may also become a miracle of the new era!

Lin Qi is ready to recruit personnel in the electronics industry, in fact, he is ready to build a team and take the road that Japanese electronics companies want to take, so that they have no way out!

In the face of giants such as IBM, Cisco, Microsoft, and Intel in the United States, Lin Qi has no way at all, trying to block the PC trend, even if it is a traverser, it is also a mantis arm to block the car.

But...... Those companies in Japan are essentially winning with small ideas, and they are not invincible!