Chapter 957: Chinese Auspicious Words Culture
Listening to Cuicui, the little girl, kept singing "Congratulations, congratulations, congratulations~~" Master Bosey and the others were almost spurted out of a mouthful of old blood on the spot.
Minister Da's tears almost flowed out of his eyes, and he said to Su Huai again and again:
"Mr. Su, let's have a limit to our jokes, this is a song to be played in supermarkets and shopping malls...... If this kind of childish nursery rhyme wants to become a festival song of the Spring Festival, won't the Spring Festival become a laughing stock all over the world, how can we set off the festive atmosphere. ”
Ren Na was also a little embarrassed when she heard this, and whispered to Su Huai: "Su nerd, you are deliberately teasing them, I think it's almost over, it's time to show your true skills." ”
Su Huai said strangely: "This is my true ability, why is this Spring Festival song bad?"
You know, there are hundreds of Chinese New Year songs, and every year the Spring Festival Gala also answers that a large number of them are born, and there are only a few songs that can really be handed down, which are definitely music works with unique charm.
The previous song "Wishing you prosperity" is magical enough, and the second song "Congratulations" sung by Cuicui is a famous song.
This song is a well-known Chinese around the world who have listened to and sung thousands of times the New Year's song, which was originally to celebrate the victory of the Anti-Japanese War, and later spread as a New Year's song.
Over the decades, it has been covered by Teresa Teng, Zhuo Yiting, Zhang Xiaoying, Lin Meihui, Han Baoyi, Xie Caiyu, Gao Shengmei and countless others.........
It can be said that several generations of Chinese have grown up listening to this song, and the degree of circulation is probably second only to the national anthem.
Although the lyrics are very simple, they are just good, and you can't get tired of listening to them! It's comfortable to listen to! You won't feel sick after listening to it for many years, and that's the biggest charm of this song.
Everyone in the business committee was silent, looking at each other, they all felt that Su Huai was deliberately manipulating them.
Minister Da's face was complicated, he bit it secretly, stood up and apologized to Su Huai: "Mr. Su, the means I used to invite you this time are a little disgraceful, and you should be angry, I am here to give you a solemn apology." ”
Su Huai hurriedly supported him, and said helplessly: "It's nothing, Minister Da, don't you say that I forgot about it, the New Year's song is indeed very important, and I have to thank you." ”
Su Huai saw that everyone had a sad expression, and thought to himself, how can you people who are engaged in business not even understand such a simple truth, and can only give you a free lesson today.
"Everyone, what do you think is wrong with my two Chinese New Year songs?" asked Su Huai as he looked at everyone.
Master Percy was speechless, shook his head and said: "The lyrics are too shallow, they are all rich, congratulations, the tune is even more simple and outrageous, there is no artistry at all, I can't even call it music." ”
Everyone nodded and agreed: "It's true that this song is too simple, although the Christmas song is also very simple, but the melody of the Christmas song is very beautiful, and the lyrics are even more far-reaching and holy, but these two songs keep repeating some exaggerated sentences...... It's a bit too blunt. ”
Su Huai saw that everyone was complaining, and couldn't help but be curious: "May I ask you, when customers come to your supermarket, do you want them to concentrate on listening to music or shopping?"
Everyone was dumbfounded, and Minister Da said, "Of course it's shopping...... But will these two songs make people want to shop?"
Su Huai replied without asking: "Minister Da, do you know that we have a custom called saying auspicious words during the Chinese New Year?"
Minister Da shook his head, the Spring Festival has just resumed, and it is very strange to anyone.
The people of Sumen also listened carefully with wide eyes, and they also knew very little about the Spring Festival.
Su Bad said eloquently: "When we Chinese people celebrate the New Year, when we see people's faces, we will say 'Happy New Year' and 'Wishing you prosperity', which is actually a very chic culture. ”
Minister Da was surprised: "This is the same as saying Merry Christmas at Christmas, right?"
"Of course it's different. Su Huai said:
"Christmas is Jesus' birthday, to put it bluntly, the festival is to celebrate the birth of Jesus, is the festival of God, and the Spring Festival is a people's festival, pay attention to family reunion, can be better year by year, so everyone meets and says not Happy Birthday Jesus, but congratulates each other on getting rich~~ Everyone wants to get rich. ”
Posey was a little puzzled when he heard this, and frowned repeatedly: "What is the use of saying Wishing you prosperity, what is the use of people who have money and no money rely on their own efforts, and what is the use of relying on mutual praise." ”
Su Huai listened to this, but said with a straight face: "We have a saying in China called 'good words are warm in three winters, and bad words are hurtful and cold in June', which means that language has the power to change people's hearts."
Nowadays, the pace of social life is so fast, the pressure is too great, and the anger is so heavy, many people will inevitably encounter desperate things in life, criticized by their bosses, counted down by their partners, and ridiculed by their families, and rarely heard anyone praise them.
And the tradition of our Chinese people is that no matter how difficult life is in a year, how unsatisfactory it is, and how much resentment has been accumulated, they will let go of it when it comes to the New Year, and they will put their hands together when they meet people, and sincerely congratulate each other on 'you are rich'.
You wish me a word, I wish you a word, everyone is happy, happy, meet and smile, let go of the hatred in the heart, resentment, anger will naturally disappear, people can feel relaxed and happy.
Why do people celebrate the festival, it is because they are usually too tired and busy, and they need a time to stop, let themselves rest and be happy, and feel the beauty of life, and saying auspicious words is the simplest, the most unnecessary, the most beautiful feeling that does not require any investment, why not?"
When everyone heard this, they couldn't help but put away their contemptuous hearts just now, and carefully tasted the deep meaning of Su Huai's words, and they also felt that there was some truth.
This auspicious words may sound hypocritical at first glance, but if you sincerely congratulate others, you can also feel the sincere wishes of others for yourself, and once this atmosphere is built, it will indeed make people feel a lot faster.
Thinking of this, Minister Da also asked Su Huaidao: "Then Mr. Su, what effect do you have in writing auspicious words into the song to promote consumption?"
It's even simpler. Su Huai smiled slightly:
"Minister Da, you should understand business psychology, in fact, people shopping is a very pleasant process, but once you think of paying, you will feel panicked, you will feel the pressure of life, and you will easily feel panic.
But the brainwashing in the supermarket puts 'Wishing you prosperity' and 'Congratulations', listening to more will always subconsciously feel that they will be rich in the future, and they will naturally have confidence in life, only those who have confidence in life are naturally willing to spend money to buy gifts~~"
Ren Na listened to the table and said excitedly:
"That's so good!! I'll tell you why I feel a little uncomfortable when I listen to 'Silent Night', which sings: 'Christmas Eve, Holy Night!' How much kindness and how much innocence, enjoy God's sleep, enjoy God's sleep. 'It's so solemn, I'm embarrassed to lose!!I feel guilty when I buy things blindly!Jesus reminds me to be holy when I spend money on the holidays, it's really disappointing for my grandmother~~!!"