Proud William chose to compromise.

Dow, Western Stationery, Walmart, these three names converged to finally make him make this decision.

Everyone is here to make money, no one will deliberately get along with money, do business, competition and compromise are inseparable twin brothers.

3M can continue to cooperate with ASTC, which has been in a lawsuit for 3 years, why can't it compromise with Daheng Printing Paper?

If it falls out with Daheng Printing Paper, it will not have much impact on 3M's huge sales, but for William, who is directly in charge of this project, the prospects are not good.

He also wants to climb to the top of the sales department by the age of 45, so that he can enter the board of directors before the age of 50, and finally retire with the rank and treatment of a senior director.

This is the most ideal career path for most professional managers in Europe and the United States.

Bai Shaoyi, a young salesman born and raised in Xiangjiang, became the first witness to the epic cooperation between 3M and Daheng Printing Paper.

He has every right to enjoy this glory!

Zhang Heng deliberately showed William the Dow materials, which he rushed to Dow's Los Angeles office to get back, and they were just promotional materials placed on the shelves in the reception room for visitors to take away.

Yesterday afternoon, Zhang Heng gave him and Lin Liang $200 to go to Hollywood, and after the two left McDonald's, they didn't have the heart to play, so they wandered depressedly on the side of the road, discussing countermeasures.

Bai Shaoyi suggested visiting other stationery dealers, Lin Liang immediately raised the issue of 3M glue, the two of them were immediately frustrated, and after thinking for a long time, Bai Shaoyi proposed that maybe they could go to Dow to have a look.

The first time I heard about this company, it was after entering Daheng Printing Paper, Li Xueyu told him, and he did not expect that this occasional idea would become the most critical opportunity to solve this contract crisis.

There was little further argument, and the two sides reached a draft cooperation agreement before lunch, which was consistent with the exclusive license agreement for glue, which was valid for five years, during which neither party could adjust any figures without the permission of the other party.

3M became the exclusive distributor of the full range of Daheng Printing Paper products in the United States and North America, with an annual sales target of $1.8 million in 73 years, and an annual increase of 6% in the future.

The specific agency price: 20 cents for regular newspaper stickers, 10 cents for stickers and sticky notes, and 35 cents for color stickers.

Just an ordinary newspaper poster, Daheng Printing Paper has obtained a high gross profit of 4.6 times the cost price, and the gross profit margin of a single product is as high as 82%, which can definitely be described as a huge profit.

The three of them had a simple lunch brought by the hotel in the room, and continued to discuss the relevant details, and soon Lin Liang also returned to the hotel to participate in the drafting of the contract.

There was no longer a single sample at the booth of the Convention and Exhibition Center, because there had been several attempts to tear up the posters, and Chen Zhenning stayed there to guard the posters.

All the exhibitors expressed their willingness to purchase poster notes as office supplies to Daheng Printing Paper, and several large manufacturers hoped to carry out more in-depth cooperation with Daheng Printing Paper, such as authorized production and authorized consignment.

In addition to the purchasing specialists of Western Stationery and Wal-Mart, at least 20 other domestic stationery distributors in the United States have left their contact information, hoping that Daheng Printing Paper executives will take the time to discuss the agency or distribution business with them in detail.

Lin Liang's more detailed report on the exhibition site shocked William, who secretly congratulated himself on his timely and wise move, and he proposed to return to his room immediately to report the latest progress to the top of the department and get more instructions.

"Boss, this trip is not in vain!" After William left, Lin Liang looked at the eye-catching numbers on the contract and smiled, this is more than 10 million Hong Kong dollars in sales, and the gross profit margin is still so high.

"It's still the boss who is witty and comes up with this trick. Bai Shaoyi raised his head from the document and looked at Zhang Heng with adoration.

Zhang Heng smiled: "Everyone has worked hard, especially Dow's information has played a great role, and William trembled after seeing it before." ”

Lin Liang sighed with emotion: "After going back this time, I really want to see Jiexi's expression. ”

A few people laughed.

William soon returned, and he should have been instructed to buy the advertising rights of the post, which 3M wanted to adopt in the next commercial promotion.

"Okay, I wanted to settle this account with you. Zhang Heng smiled, "I don't know how much money you are going to pay?"

William said boldly: "Please count all the expenses, in addition, the cost of your booth is also ours." ”

"In this case, Lin Liang, you can show the bill to William first. ”

William took the bill, glanced at it, looked up and said with a smile: "Dong Zhang, I have no doubts about these expenses, and I can write a cash check to you today." ”

Zhang Heng nodded, and then shook his head again: "William, it's not so simple to buy advertising, what about our creativity, how much are you willing to pay?"

"10,000?" casually quoted a number, seeing Zhang Heng smiling silently, William gritted his teeth and said, "30,000 US dollars, this is the highest amount I can give." ”

Zhang Heng shook his head slightly: "William, you should know the ins and outs of the advertising slogan 'A Diamond Is Forever', De Beers paid $120,000 to the advertising agency in Philadelphia for this, do you think the 'Believe in Love, Choice Post-It' in the newspaper post is much inferior?"

"It's good, but it's not as good as that. William shook his head.

"But that was 120,000 US dollars more than 20 years ago!" Zhang Heng said in an accentuated tone, "What's more, it's just an advertising slogan, and I also provided a complete poster promotion plan, which is also a major labor achievement." ”

William looked at him helplessly: "Then you can be honest and tell me the number, and I will report to the company immediately." ”

"$300,000!"

"It's impossible!" William jumped up like a spring, his face full of astonishment.

"$300,000 now is equivalent to $60,000 in the 50s. Zhang Heng motioned for him to sit down, and continued unhurriedly: "Or give me a few authorizations." ”

William's face was relieved, then he looked at him suspiciously, and hesitated: "What authorization do you need?"

"Dolby B noise reduction system, chromium dioxide tape technology, commercial tape drive structure. Zhang Heng raised three fingers, "The first one is that after you get the authorization from Dolby, after a little research, it will be vacant and dusty there, and it can be transferred to us, and the remaining two are patents independently developed by your company, which have been authorized by companies such as Advent and Philips, so it must have nothing to do with our family." ”

William blurted out, "You want to make a VCR?"

Zhang Heng smiled: "This has nothing to do with you for the time being, and you don't do this kind of business, what you need to do is to get a reply from the company as soon as possible." ”