. Reading at zero o'clock

The blackboard reads: Business Management Strategy - On the Strategic Topic of Corporate Globalization.

Professor Zhao Mingbo said, "Students, welcome to my class again, last week we talked about what is the business management strategy?"

"Can anyone help me review?" Professor Zhao asked.

"Did anyone raise their hand?"

A middle-aged man raised his hand, this person is Ye Longhua, a big man who does e-commerce in Indonesia.

The professor gestured, "This student, please speak." ”

"Enterprise strategic management is the study of the overall and long-term view of the enterprise in the competitive environment, the survival and development of the major issues, is the most important function of the senior leaders of modern enterprises, it is in the core position of modern enterprise management, is the key to determine the success or failure of the enterprise. ”

Professor Zhao smiled, "That student said very well, and he remembered the concept of enterprise strategic management very deeply. ”

"Today we are going to talk about the globalization strategy of enterprises. So do companies want to go global, today I invited two friends, who are my alumni who studied at Harvard, because of the traffic jam in the tunnel at Moon Bay, they temporarily have to wait about a quarter of an hour at night. ”

"To be honest, many Chinese companies have not yet reached the level of thinking about globalization, and entrepreneurs are even more so, why do I say that?"

"Because the education level of the main part of Chinese entrepreneurs is still generally low, in essence, China's private enterprises have not crossed the Taylor era of the West a hundred years ago, and even most of the private enterprises are far from reaching this level. ”

"Chinese entrepreneurs are more shrewd and cunning businessmen, even street stall-like calculations, and lack the mind of a philosopher, the vision of an entrepreneur and the mind of a politician. ”

"Some of our bosses, it is the boss who does the executive's business, the senior executive does the middle-level business, the middle-level employee does the employee's business, and the employee does the boss's business, they often discuss the boss's corporate strategic management and other issues in private, and the big boss is the boss's boss who often "goes down to earth", generally squatting in the beautiful, luxuriously decorated office to command things. "This is a typical symptom in Chinese companies – role misalignment. ”

"The serious misalignment of the role of the enterprise leads to the lack of professional managers' professional skills, experience and advanced thinking patterns, and the result is that the boss dances solo and is busy every day, while the professional manager is left aside, not only uncomfortable, but also has no sense of respect, and no sense of achievement. ”

Since then, there have been endless complaints to each other, and the boss complains that the professional manager is too ambitious, which is exaggerated, but this is the case; the professional manager has also complained a lot about the boss's refusal to let go, and the work is negative, and in the end he can only choose to leave gloomily. ”

"This kind of management mistake of the bosses can actually be completely avoided, because the boss can do the boss's things, and if you intervene everywhere, it is a waste of other people's time and your own time. ”

"I have said so much above, I just want our boss to think more about the company's strategy, don't always be entangled in trivial things, and how far the company can go, in that direction, this is the boss's business, many of our bosses are now picking up sesame seeds and losing watermelons. ”

"Nowadays, the society advocates that those small bosses spend more time on further studies to keep up with the pace of the company's development, which is also the reason why MBA is popular, and this is also the reason why you are here. ”

"I think the boss should have the appearance of the boss, there is no need to bow in person, you invite employees to do things for you, it is best to be the boss to shake your hands, why shake your hands, if the boss has to personally take charge of the operation of the enterprise, then control the scale of the enterprise to the level that they can control, then the enterprise can not develop further, because his level has reached the top, the limit!"

Therefore, if you want the company to continue to develop, you should learn to "Zen and let go" and retreat behind the scenes to act as the "guardian" of the enterprise. That's the real hand-off. You talk about when the development of the enterprise surpasses the control ability of the boss, the boss still does it himself, just like the preschool teacher who will always teach the whip with the growth of the child, which not only destroys the child, but also mistakes himself. ”

"Bosses here, future entrepreneurs, I want to say to you, when your business is big enough, I think you should do the things that I'm going to talk about below. ”

"First of all, we should actively participate in various seminars, create opportunities to participate in various business seminars, exhibitions, celebrity gatherings, etc., between domestic and foreign enterprises, and communicate with high-level people in the political, economic and business circles, discuss the world economy, the national economy and the future development trend of the industry, new technologies, new business models and market changes in other industries, opportunities, threats and existing problems and solutions in the industry, pay attention to the new policies affecting the industry, new economic trends, international competition, and the dynamics of substitute manufacturers, the purpose of which is to mainly understand and seek a clear understanding of society and the outside world。

Then it is to communicate and contact with economists, university professors, entrepreneurs, and celebrities in the industry, and to understand and explore the strategic issues of their own enterprise development and the rules and skills of business operation, including the development direction of the enterprise, the business scope and operation mode, the management of talents and funds, and the integration and coordination of external resources.

We entrepreneurs should pay more attention to grasping the current and future strategies of our companies, and we should spend more energy in the future than now.

You know, many famous successful entrepreneurs in the United States do this, thinking 75% of their energy about their future careers, leaving only 25% of their energy to deal with yesterday and today's affairs. ”

Because the hardest thing for business leaders is to keep their companies up to date, and today's technology is changing dramatically, and it's easy for companies to fall behind overnight.

Bill Gates, who manages Microsoft, dedicates himself to a reflection week to stay ahead of the curve, and several times a year he spends a few times a year away from the hustle and bustle to focus on topics that are critical to the future of Microsoft's business growth.

At that time, he was armed with only a bunch of proposals and later emails, and Gates completely isolated himself from his family and employees, thinking for a week somewhere in the Northwest to recalibrate the company's strategic direction. Where he conceived his first book, The Road Ahead, where he endorsed certain ideas that he did not approve of, and where the famous Internet Wave Memo was born......

Therefore, I hope that our Chinese entrepreneurs will also pay more attention to thinking, pay attention to the strategic thinking of their own companies, our Chinese enterprises are too short, there are countless Chinese enterprises, but there are very few enterprises with a hundred years of history, and their number is far less than that of developed countries.

Let me show you a statistic: The average life expectancy of private enterprises in China is about 3.7 years, and the average life expectancy of small and medium-sized enterprises is even shorter, only 2.5 years; the average life expectancy of small and medium-sized enterprises in the United States is 8.2 years, while in Japan, the average life expectancy of small and medium-sized enterprises has exceeded 10 years, reaching 12.5 years, and is moving towards 20 years.

The average lifespan of large companies in China is 7-9 years, 40 years for large companies in Europe and the United States, and 58 years for large companies in Japan.

How can our country be so far behind other countries!

That's why! That's why there's no focus on strategic thinking.

The average life expectancy of Chinese enterprises is short, which requires the managers of various enterprises to constantly sum up experience, learn from the strengths of others, and bring enterprises into a correct development direction, and must pay attention to the company's strategy.

Bosses, don't nag this employee to throw garbage all day long, that employee was paid an extra 200 yuan in salary, but should spend more time thinking about the company's development and strategy!

I believe that as long as your company is on the right course, you can make a lot of money!

Professor Zhao said impassionedly.

At this time, two foreigners came from outside the professor.

Amy counselor immediately greeted her at the door.

Everyone applauded and welcomed Professor Kafuya and Mr. Steve!

“Thank you everyone!”

“Thank you!”

"Professor Kafuya, please be seated. ”

"Mr. Steve, please be seated. ”

The two foreign guests said in broken Chinese: "Thank you." ”

Professor Kafua sat down and stood up again, and said to the audience, "I am terribly sorry e have traffic jam"

At this time, Teacher Amy translated, "Because of the traffic jam, we are late, I'm sorry everyone, we are really sorry!"

At this time, Lin Chen, the fat man beside Xi Ming, asked, "Brother, it's okay, what do you say?"

Xi Ming's English is not good, but it doesn't matter.

“It doesnt matter！”

Then I heard Lin Chen's fat man say in a loud voice: "Two foreign teachers, models with It's big kidneys!"

The audience burst into laughter......