"Since the BMW Group has been so unjust to you, have you ever thought about jumping ship to our company?" said Jia Lei once again to Reitzler.

"What am I going to do in your company? Do you want me to clean up the Rover Motors, this big mess for you?" Reitzler said, rolling his eyes.

"Yes, I just want you to help me preside over Rover Motors! I asked someone to inquire that when you were in the BMW Group, you had a lot of opinions to the board of directors of the BMW Group about running Rover Motors?

It's a pity that no one in the BMW Group listened!

If you are willing to jump ship to our company, then you will become the new president of Rover Automobile Company! In the future, all the people in the entire Rover Automobile Company will listen to your words and do what you tell us! And no matter what the final result of Rover Automobile is, I will pay you 100 million US dollars!" Jia Lei said.

"Will everybody really listen to me? I'm not asking about the ordinary employees, I'm asking you and another director?" Reitzler asked, who cared more about the rights he had than the money.

"As long as your opinions are reasonable, I will listen to most of them! But I will also put forward my own opinions and suggestions to you, and I hope that when we all have different opinions, we can decide through discussion, instead of relying on someone's arbitrariness to dictatorship!" Jia Lei said.

"Do you really not regret what you say so surely? If you believe me so much, aren't you afraid that I will dismantle the Rover Motor Company and make a mess?" Reitzler asked.

"Then as you wish! If I dare to hand over the Rover Motor Company to you, then it will be yours, and you can do whatever you want. Jia Lei casually picked up the fruit knife on the table and handed it to Retzler with both hands.

"Since you're so sincere, I'll take over the Rover Motors mess!" Reitzler said, picking up the fruit knife and looking at it.

"I believe that you will definitely be able to take Rover Automobile Company and become one of the top automobile companies in the world!" Jia Lei said with a smile.

Reitzler really wanted to leave the sad place of the BMW Group this time, so he flew back to Berlin overnight to resign from the BMW Group, and then quickly joined Jia Lei's Rover Automobile Company within a week.

"This is the president's office I prepared for you, what do you think?" asked Jia Lei.

"I like the style of the décor, but what are those things on the table?" Retzler asked, twitching at the corners of his mouth, only to see that a three-square-meter desk was already half full.

"These are all the real financial statements and reports of Rover Motors, can you take a look at them first?" replied Jia Lei.

Reitzler spent $100 million to bring this back, and of course he had to start work immediately, after all, Rover Motors is now losing money every day.

"I've seen most of these materials, and even if I haven't, I know a rough idea. Reitzler said as he flipped through the papers on the table.

"In that case, let's just look at this asset report and our summary of the Rover Automotive Group investigation. After Jia Lei finished speaking, he picked out two copies from a pile of documents and handed them over.

"The Rover brand is now fully worth it, and I suggest you sell it along with the Longbridge production site. Reitzler said with a frown as he looked at the report.

"Yes, but I want to keep the P5 and make a limited number of high-end custom cars. Jia Lei said.

"Do you want to keep the Rover P5? This can be considered, after all, the Rover P5 is the top luxury brand that Her Majesty has ridden, which is still very beneficial to our future business development!"

Actually, the Rover P-series cars are all good except for the P6, and we can keep them all," Reitzler said, nodding.

"But if I keep the P5 and them, will this delay your plan to sell Rover Motors?" Jia Lei asked worriedly.

"Oh! Oh, the Rover P5 has long been discontinued. The plant and production line I want to sell are all new models developed and produced by Rover and Honda, and this model is very competitive in the UK, and it can be sold easily.

Now there are many small and medium-sized car companies in the UK who want to get Rover this series of cars to occupy the low-end market, as long as Honda Group can continue to provide engines and chassis for the brands that are sold, then there is no problem. Reitzler said.

"Rest assured, I've already said hello to Honda, and they will continue to provide engines and parts for the next five years. Jia Lei said.

"Huh, you've already negotiated terms with Honda, did you want to sell Rover's factory and the brand line before I arrived?" Reitzler asked curiously.

"Of course, I'm a businessman, how could I keep a brand and factory that doesn't make money?" Jia Lei said confidently.

"But if we want to buy the Rover plant in Longbridge, the British government probably won't agree, right? At least they don't agree when they talk to the BMW Group. Reitzler thought for a moment and said.

"It doesn't matter, you can sell as much as you want, and you can lay off as many employees as you want! I have communicated with the British government, we can sell some factories and lay off some employees, as long as the number of layoffs does not exceed half of the total. Jia Lei replied.

"Are you kidding? How could the British government agree to such a condition?" said Reitzler, disbelieving.

"I promised to compensate each worker for more than one year's salary according to the number of years of service. Jia Lei replied.

"Ahem, ahem, what are you talking about, and it's at least a hundred million pounds sterling to pay each person more than a year's salary?" Reitzler asked incredulously.

"Yes! Who would want to be laid off if we refused to cut the flesh at this time? You know that the British workers love to march, and I can only gag them with money. Sometimes a long pain is better than a short pain!" Jia Lei said with a headache.

"Boss, after listening to what you just said, I finally feel that I have made the right choice to change jobs!" Retzler said suddenly.

"Why did you say that suddenly?" Jia Lei asked puzzled.

"Because I've found out that I'm with a rich and generous boss! no matter what happens in the future, I've got a lot of money by now!" Reitzler said happily.

"If you follow me, you'll get more than just a stake in the company, Retzler would run the company well if I were you, and then become a super-rich man with those shares!" Mr. Jia said.

"Don't worry, boss, I'll definitely do a good job with your money!" Retzler nodded.

"That's good!" Jia Lei said satisfied, and on his first day on the job, Jia Lei had already given him a check for $20 million.

"By the way, since you want to sell Rover's current factory and assembly line, what about the rest of the workers?" Retzler asked.

"The people who buy the factory need to accept some workers, and I won't let the rest of the workers be idle, I plan to restart the two brands of mini and Rover P series!" Jia Lei thought about it and said.

"The P-Series looks okay, but its engine is outdated, and it will probably take a while to improve before it can be reborn. As for the mini brand......" Retzler paused.

"What, isn't mini good?" asked Jia Lei puzzled.

"Mini is good, but didn't the report you sent to the BMW Group say that the mini brand has never been profitable since the day it was manufactured?" Reitzler asked speechlessly.

"Oh, you mean this! The reason why the mini brand has never made a profit is because it is priced too low, and where is it going to make money for a car that costs less than $800!

So I decided that when the mini car was restarted, I would add two zeros directly to its original selling price, so that it would definitely make money. Jia Lei replied.

"Poof, boss, your method of making money is too simple and crude, isn't it? Who do you think would be so stupid as to spend so much money on a humble mini?" Reitzler said in disbelief.

"Of course, the previous mini car was not worth the price, so I am going to equip the mini car with the best body materials and leather interior configuration to make it a light luxury product.

I'm also planning to release some limited edition or bespoke mini every once in a while, which will cost at least £300,000 or more. Jia Lei said.

"Boss, you've set the price of the mini so high, I'm afraid not many people can afford it, right?" Reitzler asked, puzzled.

"It doesn't matter if there are fewer people to buy, anyway, I can make the profit of the previous 10 cars with one car, and less sales does not mean less profit!" Jia Lei replied, Rolls-Royce is an example.

"Boss, you really can, if your method works, then we really make a lot of money! It seems that the Rover P series car is also going to go according to this modification plan?" Reitzler asked.

"No, the mini brand takes the light luxury route, and the P5 I plan to promote it in the name of the queen's car on the high-end route, and its price must not be less than 500,000 pounds!" Jia Lei replied.

"If you sell your car so expensive, will anyone really want to buy it?" Reitzler asked worriedly, and the price of a Porsche at this time was only 200,000 pounds.

After all, who wouldn't want to own the same car as Her Royal Highness and the Vatican Pope, the P5 is endorsed by these two big names, and it is destined to become the world's top luxury car brand.

I want everyone to know that the word P5 stands for the highest level of dignity and status, something that money can't buy. Jia Lei said with a smile.

"Since you've got it all figured out, let's try it first......" Reitzler said after a moment's thought.

"There is no rush to build and restart other factories, the most important thing for you now is to meet with the manager of Land Rover, Simpson, after all, the only ones who can bring us profits in the next year or two are Land Rover and Range Rover. Jia Lei said.

"Well, the shape and sales of Land Rover are fine, but the quality itself is so poor that we need to change the materials and processes used in the production of Land Rover.

It's going to take a while, and I'm going to have to invest more money to improve the production line! I'm going to have to get someone to make a budget first. Reitzler thought for a moment and said,

"You don't have to worry about money, I put 1.5 billion pounds in our company's registered capital, you can use it as you like, I believe you can do it." Jia Lei said.

The former president of the BMW Group often praised me for my ability to praise me and said that he would treat me as his heir. But...... Hehe...... But the Quandt family and the board of directors never took my advice seriously, and they never gave me so much power.

Sure enough, who really appreciates me, and who is false and wronged to me, you can see at a glance in the comparison of real money. Reitzler sneered and said that he had been loyal to Jia Lei ever since.

Reitzler was a capable man, and he quickly found two medium-sized British companies to sell the Longbridge production base.

The two workers promised to be responsible for the thousands of former Rover workers under their respective names, and never dismiss them within three years, and the price Jia Lei had to pay for this was to sell the two large factories for less than 10 million yuan, and to have the authorization to produce the Rover 200, Rover 600, and Rover 800, three cars jointly developed by Rover Automobile Company and Honda Group.

Overall, it's another money-losing business!

"Jia Lei, I found that we have been losing money every day since we bought Rover Automobile Company! I really doubt now, is the idea of me opening a factory with you right?" said the little Jew as he looked at the bill and cried without tears.

"You are distressed that I just lost a few dollars, so you are not distressed to death about what I am going to do next?" Jia Lei rolled his eyes and said.

"You...... What else is there going to do?" asked the little Jew, trembling, feeling that his wallet was probably going to suffer again.

"Although I temporarily accepted Reitzler to become the president of Rover, there is another difficult figure in Rover that I will not accept!" Jia Lei said.

"Another difficult character, who is he?" asked the little Jew in surprise.

"Of course, it's the owner of the Land Rover branch, West Simpson! The Land Rover division is the biggest source of profit for our car company right now, and we have to hold on to this person. Jia Lei asked.

"Then what are you going to do about it, do you want to give him a raise?" asked the little Jew.

"For this kind of capable person, it's useless for you to raise your salary, you have to give him shares!" Jia Lei said.

"Then how many shares are you going to give him? Don't forget that we spent $1.7 billion to buy Rover Motors, and the money we have spent recently has been close to $2.5 billion. Can you make a smaller move this time?" asked the little Jews tentatively, no matter how rich they were, they couldn't spend it like this.

"No, I plan to take out 20% of the shares of Rover Motors and Land Rover to carry out an employee stock ownership plan, which can not only win people's hearts but also improve everyone's enthusiasm for production. Jia Lei said.

"Huh, 20% of the shares, that's too much, isn't it?" asked the little Jew in surprise.

At least Simpson alone will get 10 percent of the shares of Land Rover Motors! But these shares do not always belong to him, and half of what he gets is options! I can't just change the leader and give him a part of the shares, then it won't be long before all the shares in my hands are gone. Jia Lei said.

"That's a good idea! I'm really afraid that all you give is equity, so when my grandson and grandson come, our family will have no shares. The little Jew said happily.

"I'm not stupid, how can I give away all my money for nothing!" Jia Lei rolled his eyes and said.

In the early 90s, there were really no stocks or even options for management in the automotive industry, and as soon as Jia Lei's astonishing decision came out, it immediately made the two sons who were not convinced to buy Rover Motors Simpson bend their backs.

No one can resist the charm of money!

From this moment on, Rover Motors started another brilliant rhythm with the strong combination of Simpson and Reitzler.

BMW and MINI are two brands that are well-known all over the world!

*****

(After the story about Rover Motors is finished, the author can't help but say a few words!, Well, this cheating Rover Automobile Company has now been acquired by Chinese entrepreneurs...... , the brand it uses now is MG ......〒_〒!)

.。 m.