With the release of the movie version, the Hong Kong film box office market has once again seen a pulsing peak season.

In the 80s, although the Hong Kong film market was hailed as a golden age, at the end of the 80s, more than 600 films were invested every year to compete for a market share of only HK$1 billion in Hong Kong.

That is, the average monthly box office is less than 100 million.

However, driven by this, it is expected that the local box office in Hong Kong will exceed 150 million in June. Hit a new high for the Hong Kong local market and the total box office data for the whole month.

The 80s can be called the heyday of the Hong Kong film industry, and the global box office data of Hong Kong films can be as high as two or three billion Hong Kong dollars per year. It seems that this figure is far from Hollywood, but it is important to know that most countries in the world have not been very successful in distributing commercial films to overseas markets. In terms of overseas box office results, Hollywood is the only player who can play.

In the 80s, Hong Kong films were the second largest commercial film creation base after Hollywood films.

Of course, the global release of the film seems to be relatively beautiful, but the overseas income is far inferior to the local box office after layers of channel exploitation and taxes from various countries.

The reason for Hollywood's global expansion is the sheer size of the U.S. domestic film market, which allows Hollywood companies to produce blockbusters with budgets of tens of millions of dollars or even hundreds of millions of dollars. And most countries in the world are limited to the narrow domestic market, and can only produce small-budget films with a budget of less than one million dollars.

Hong Kong's films are also mainly low-budget films in nature, so their ability to conquer the global market is far from being comparable to Hollywood. At present, the success of Hong Kong films is simply because there are few countries in the Asian market that can make movies at the same level as Hong Kong films. At the same time, Hollywood movies are good, but the culture and aesthetics may not meet the tastes of Asian audiences. It is precisely for this reason that Hong Kong films are unique in this era and are known as Oriental Hollywood!

The local box office of HK$1 billion is actually the lifeblood of Hong Kong films. The vast majority of movies can only earn a share of the local box office.

As for a very small number of movies, they can earn box office in Southeast Asia, Japan, South Korea, Europe and the United States. However, due to the high cost of overseas hairstyle channels, many movies can earn 10 million box office overseas, and in the end, less than 2 million are distributed in their hands.

Only the local box office in Hong Kong can get half of the account.

It is precisely because of this that Hong Kong's local large-scale cinema chains Shaw Brothers, Golden Harvest, and Golden Princess can stand at the top of the pyramid. Other independent film production companies can only rely on these theater chains.

Of course, if the popularity of the work exceeds the limitations of the Hong Kong market. For example, a star like Jackie Chan naturally doesn't need to look at the faces of local publishers in Hong Kong. As far as Jackie Chan's box office is concerned, the local box office in Hong Kong is not even his main box office, and Jackie Chan still has huge influence in Japan, Europe and the United States.

Among the three major cinema chain giants, Golden Princess Cinema Line occupies the first place in the local market. Golden Harvest Film Company, because of Jackie Chan, even if the local box office market share is not as good as that of Golden Princess, it does not affect Golden Harvest's giant status.

But Shaw Brothers is more embarrassed, with the local box office market share dropping to less than 10%. Moreover, there is no star lineup that can be used to harvest overseas box office.

If you want to catch up, you have been weak since the 70s, and your ambitions have been worn out in the past 20 years. At present, Shaw Brothers Film Company, film investment is almost discontinued, and the annual investment in films is less than single digits. Originally, Shaw Brothers' theatrical assets were for film production services.

Now that film production has almost been discontinued, theatrical assets are naturally not so important.

"Shaw, have you really decided, the assets of the Shaw Brothers Cinema Line to be sold to Lin Qi?" asked Shaw's wife, Fang Yihua.

"Well, I didn't consider selling it to Lin Qi originally, it was just a matter of personal face. After Run Run Shaw figured out a lot of questions, he said with a smile, "Now, Lin Qi not only made a move, but also helped me out of the siege and gave me enough face." Moreover, the sale of Shaw Brothers films to the new entrepreneurship department can still retain the original brand, which is not a very bad ending. Besides, we have faded out of the film market for many years, focusing on TVB TV, and there is no need to catch the film company in our hands. ”

"But Shaw Brothers Movies is not just a theater, the set where B is now filming is all Shaw Brothers Films. Fang Yihua reminded.

"It's nothing, the asset is cut. Only the theatrical and film copyright assets are sold in a package, and other assets are not included. Run Run Shaw said, "After withdrawing from the film market, there is more energy to lay out the TV market." We are also learning from the model of a new start-up film and television company that sells TV dramas all over the world. At present, Hong Kong dramas have been broadcast in hundreds of countries and thousands of TV stations around the world, and they are no longer the niche TV dramas they used to be. Although this is the situation laid down by the new start-up film and television company, it is still okay for us to follow behind and drink soup. ”

……

"What, Shaw Brothers Cinema Line, finally agreed to sell?" Lin Qi said very happily after receiving the call.

At present, the Shaw Brothers Cinema Line has assets of 470 million and liabilities of 310 million. In addition to liabilities, the net assets of 160 million yuan are real assets, what do you think is the right price?" asked Run Run Shaw on the phone.

After Shaw Brothers redeemed most of the liabilities in the market, the remaining 300 million liabilities were mainly borrowed from Lin Qi. It can be said that Lin Qi is the main creditor of Shaw Brothers Film Company.

"300 million!" Lin Qi said in a deep voice, "160 million net assets, this valuation is on the low side." In fact, the price of real estate in Hong Kong will increase in the future. So, I'll give 300 million!"

"Okay!" Run Run Shaw said, "300 million, Shaw Brothers' film copyright, plus theater assets, will be sold to you in a package! Of course, the most valuable studio will not be given to you! TVB's office and studio are all used by Shaw Brothers Film Company. In the past, Shaw Brothers and TVB were not separated, they were both the same boss, and it didn't matter who they used. Now, I'm spinning off the set from Shaw Brothers Films and transferring it to TVB, are you okay?"

"No comment!" Lin Qi said.

After the 21st century, TVB also began to change owners, and TVB, which is valued at 10 billion Hong Kong dollars, is the most important asset of real estate. In his early years, when Shaw built his film kingdom, he bought a large piece of land cheaply. It was originally a wilderness, but with decades of development, it has gradually become a bustling downtown area. The value of real estate alone is worth more than 10 billion, which is the most successful case of Shaw's commercial investment. In terms of the rate of return alone, the land purchased for only a few million yuan has increased in value thousands of times, which can be called a classic case of getting rich by holding real estate.

Of course, these are just accidents, after all, when Run Run Shaw bought cheap land, Hong Kong's economy was not too developed, and no one would have expected property prices to rise like that!

However, Lin Qi was not interested in Shaw Brothers' biggest asset, that is, the real estate with a large area.

Shaw Brothers' cinema line is Lin Qi's must-win asset.

The phone conversation lasted only a few minutes.

After that, Lin Qi called Huang Xizhao again and asked him to come to the door with a checkbook and a lawyer and a bank, 300 million, to buy Shaw Brothers Film Company.

"Uncle Shao Liu, it's been a long time, our boss has authorized the new venture film and television entertainment group to invest in the acquisition of the cinema assets of Shaw Brothers Film Company!" Huang Xi looked at the boss of the old rival company that he needed to look up to, and couldn't help but sigh.

In the Hong Kong TV market in the 70s, Li's TV and the rising star TVB fiercely grabbed market share. At the beginning, it was TVB's chess master, attracting Chinese audiences and winning mainstream viewership shares.

However, after Li's TV was acquired by the new entrepreneurial department and renamed Xingchen TV, the situation changed. Hong Kong's TV industry already has a 60% market share of Xingchen Channel, while TVB only accounts for 40%.

Since there are only these two TV media in Hong Kong, TVB's market share has declined and it can still survive.

But the cinema market is not necessarily, and Shaw Brothers' market share is less than 10%. Therefore, it is the best choice to sell the cinema assets, get rid of the burden, and focus on the development of TV media.

"Well, you were a tough opponent in the TV industry, but now you're with the right boss, and you're more capable than before!" commented Run Run Shaw.

"Hehe, I'm just a part-time worker. Huang Xizhao said, "You are still the real boss in the film and television industry!"

Although a little spark was erased from the eyes of the two when they met, the transaction was still very smooth.

After the lawyers and banks of both parties inspected the contract and the assets, the closing process of the assets was quickly completed. From now on, Shaw Brothers Film Company can be regarded as a wholly-owned subsidiary of the New Venture Film and Television Group.