CHAPTER 19 TAKE XIAOMI, VIVO AND OPPO AS THEIR DIRECTOR

Hearing the name of the idol, Zhou Xiaoya hugged her best friend and jumped and jumped, forgetting the embarrassment of last night and this morning, and shouted at Sun Buqi, "Oops, I'm so excited! I want one, ten, no, one hundred Andy's autographs!"

Sun Buqi pouted, "In the eyes of your flight attendants, what is the difference between stars and Chinese cabbage." Andy also has a nose and two eyes ......"

If you choose a profession that sees singers and actors most often, then it must be a flight attendant for major airlines!

Zhou Xiaoya pouted and stomped her feet angrily, "Andy is different from others! You are not allowed to insult my idol, otherwise you will never be over with you for the rest of your life." ”

Yang Lijuan chased stars, didn't think about tea, in order to let his daughter see the idol, the old father sold his house and kidney, and finally jumped into the sea in anger......

Such a fan can't be provoked, Sun Buqi shook his head, disappreciated, and teased slightly, "Since you like him so much, go to Hong Kong with me." You ask Andy for an autograph in person, how much do you want to open your mouth...... By the way, why do you want so many signatures?"

Zhou Xiaoya turned into a star-eyed eye, snapping her fingers, "In our fans' QQ groups, they are all collecting signed photos of celebrities at high prices. Andy's signed photo, with a clearly marked price, is the highest price among all artists......"

I actually want to resell Andy's signed photo, this is a plastic fan!

Seeing the disgusted eyes of the two, the flight attendant stuck out her tongue, hugged Li Ruoli's shoulder, and kept shaking, "Lili, let's go to Hong Kong, okay? There are international cuisines, beautiful Victoria Harbour, Disney is going to be built, and there are various shopping malls, eating, drinking and playing." ”

Li Ruoli didn't want the two to have too much contact, so he excused himself, "But the matter of the online store, the eight characters haven't been skimmed yet." There are priorities, and there are first-come, first-served, and we will have more opportunities in the future. ”

Zhou Xiaoya gave her best friend the back of her head and snorted coldly, "Andy's signed photo, one is sold for at least 2,000 yuan, and 10 is 20,000 yuan, you two are not tempted?"

is another lord who wants money and doesn't want to die, Sun Buqi is a little big, and quickly diverts the topic, "There is no new name for the electric car factory yet, you two use your brains, help think about it, I have a difficult name syndrome." ”

For this kind of blatant dumping behavior, Li Ruoli glanced at him, "Virtue!"

In the stillbirth of the fortune plan, Zhou Xiaoya deliberately made trouble, "The current electric car is similar to the function of the ancient BMW good horse, and the name can be used for reference, such as Fuyun, Chidian, Juequn, Ziyanliu, Lu Yan, Longzi, and Jiechen ......"

Li Ruoli couldn't cry or laugh, and pushed his girlfriend's head, "The popularity of these names is not as good as Bailongma." My generation grew up watching the cartoon "Journey to the West". ”

"The white dragon horse, with its hooves facing west, carrying Tang Sanzang, followed by the apprentices ......" In the cheerful singing of the two girls, Sun Buqi fled in the wilderness.

……

The new Wu Haoshun electric car has changed its owner, but the sign in front of the door has not changed, the number of workers has not decreased, and there are few faces; the change of doors of the factory has not even set off a ripple.

There is also a slight change, the original proprietress who was in charge of the factory's finance and cashier has been replaced by a little girl with black eyes, brown eyes, and a baby fat face. The other party has just graduated for a year, but Zhao Xiaoyan said that the ability is okay, and Sun Buqi doesn't matter.

In the conference room on the second floor, the first meeting of the new factory is being held.

Ni Jianjun, as the former factory director and now the special adviser, took the lead in speaking.

"In 2004, there were more than 1,000 production plants in our country's electric vehicle industry, with an annual output of about 6.75 million units. The top 20 large manufacturers account for one-third of the domestic production and sales, and the output of the remaining 1,000 or so is even less than 4 million vehicles. Our Haoshun has now become a smooth line, and last year's production was 2,000 vehicles, barely exceeding the average. ”

Sun Buqi knocked lightly on the conference table and frowned, "If you go all out, how many cars can you produce in a year?"

Ni Jianjun thought for a moment, "At least 5,000 vehicles!" We don't have enough funds, and our sales channels are not good, so we don't dare to drive at full speed." A few years ago, I contacted several large factories in the north to prepare for OEM processing for each other, but there is no information yet, and it may be lost. ”

Wang Dalu took a sip of tea and replied confidently, "If you let go of your hands and feet, the personnel and materials are timely, according to the existing production line and site, about 10,000 vehicles can be produced every year!"

Sun Buqi shook his head, "It's still not enough! My minimum goal is to produce at least 10,000 vehicles per month! ”

Ni Jianjun and Wang Dalu looked at each other, 2,000 to 10,000, which was already a five-fold increase, and the boss was still not satisfied, and it increased by 12 times.

The two shook their heads in unison, thinking: To do business, you must abide by objective laws, you can't take it for granted and talk about it, Sun Buqi, the boss is a bit unreliable!

As if he didn't see the expressions of the two, Sun Buqi stood up, listed lines and lines of numbers on the whiteboard, and said to himself:

"The cost of spare parts for each electric vehicle is about 1,200 yuan. From the procurement of parts to the delivery of finished cars, it should be controlled in half a month; 10,000 vehicles per month only need 6 million material money, plus working capital, it is only 10 million. Suppliers have billing periods, and they don't use that much money at all. Invest 10 million, it's more than enough!"

You still owe me 4.5 million, you won't selectively forget it, right? Ni Jianjun complained in his heart, with a wry smile on his face,

"Mr. Sun, you may not have been exposed to the electric vehicle industry. For a small factory like ours, from parts procurement to finished product delivery, and then to dealer payment, not to mention half a month, it is also common for a year!"

Wang Dalu nodded, feeling the same way, "Director Ni is right! Even a famous electric vehicle manufacturer can't do zero inventory." In a financial year, the capital turnover ratio also does not reach 3. You suddenly raised to 24, which is really difficult and unbelievable for a strong man. ”

The capital turnover ratio is an indicator that reflects the speed of capital flow. In the process of production and operation, the company's capital is continuously circulated, so that the enterprise can obtain sales revenue. Speeding up capital turnover can save money. In the case of a certain scale of production and sales revenue, doubling the capital turnover rate can save half of the funds.

"I will do the marketing plan, I will build the sales team and framework, Director Wang is responsible for setting up a new supply chain system and organizing factory production, and Director Ni is responsible for assisting and contacting other local matters." ”

Wang Daxin said: The boss is really unreliable, why did he come to this trick again? If Ni Jianjun wants to continue to do it, why should he sell the factory?

However, unexpectedly, Ni Jianjun nodded, and didn't even ask about personal compensation.

The traditional marketing model basically implements the four-level agency system of regional, provincial, municipal and county levels;

The marketing model of VIVO and OPPO is basically based on this principle, but it is more aggressive. The following agents at all levels are basically the original BBK employees, and large dealers are established as joint ventures, and the head office has an inextricable relationship.

Xiaomi mobile phones, which have sprung up in the market, do not have physical stores, and are only sold online. The products are directly from the factory to the hands of consumers, without layers of exploitation, layers of price codes, and maximize profits to consumers.

The snap-up and scheduled sales model has locked in the end consumers in advance, accelerated the company's capital turnover, and achieved zero inventory of products.

Sun Buqi was not very satisfied with these two popular marketing models, and always thought that the two should not be opposed, but should be combined.

Xiaomi continues to set up experience stores in big cities, and then frantically set up physical stores, and VIVO and OPPO have also set up physical stores on Tmall and JD.com, which also verifies this conjecture.

The volume and weight of electric vehicles are relatively large, the logistics cost is high, the goods are special, and the follow-up maintenance and service requirements are relatively high, so they should be marketed online and offline together.

Wang Dalu, Ni Jianjun saw that Sun Buqi was confident, and became suspicious.