Chapter 1003: Cultural Propaganda
"Yang Ming, as long as you promise me to have a solo concert in London, I will forgive you. ”
Charlotte read Yang Ming's name in her freshly learned, half-baked Chinese, and then said her terms.
Yang Ming thought about it seriously when he heard this, and agreed: "No problem, but it may be three months later, after all, I am filming now, and I don't have time for the time being." ”
It would not have been possible for "Red Cliffs of the Three Kingdoms" to be completely produced in three months, but by that time it was already in post-production, and he would definitely be able to spare some time to go to London for a concert.
Charlotte is not a rude and unreasonable person, the little girl heard Yang Mingken's promise to come to London for a concert, she was already happy to smile, and then happily continued to ask: "Okay, but I want to watch a concert like you did in New York, your robot dance, I like it the most, but unfortunately people don't like it for a long time." ”
"No problem. Yang Ming agreed with a hearty smile.
He really didn't expect that the royal princess of the United Kingdom also liked to dance the mechanical dance by herself.
"Don't tell anyone, my brother likes it more than I do, and he often secretly watches the video of your concert and imitates it there. The little girl deliberately lowered her voice through her mobile phone and said, as if she could really be overheard.
Yang Ming laughed when he heard this, then nodded and promised Charlotte on the phone that she would definitely not tell others.
The princes and princesses of the British royal family are loyal fans of the talented young man in China, and it is no longer a major news, with several Harry and Charlotte speaking out in support of Yang Ming on their personal Twitter, it is already well known, and all entertainment media around the world know about it.
This matter is also often joked about by the media.
After the two chatted on the phone for a while, Yang Ming heard a few words on the phone, Charlotte muttered a few words a little unhappily, and then said into the phone: "Yang Ming, our happy chat, we are going to be interrupted by the Great Demon King, next time we will continue to chat." ”
When Yang Ming heard Charlotte's words, he couldn't laugh or cry, the British royal family is still very strict with its own princes and princesses, Charlotte is just a princess, not Harry, who has the qualifications to inherit the throne, otherwise the management is even stricter.
Talking on the phone with a foreign star like this is absolutely not allowed for Prince Harry.
After he hung up the phone, he began to think about his concert.
Originally, according to his plan, he was going to take time to hold a few concerts of his own after the year, but because as soon as he joined the crew, he had no extra time at all.
The previous plan was put behind Yang Ming's mind.
Since Charlotte has now been promised to hold a concert in London, then the Huaxia side cannot be left behind, and the United States side cannot give up either.
But at what point in time to hold a concert, it is a very good publicity opportunity for him.
Use the influence of his concert to expand the influence of "Red Cliff of the Three Kingdoms".
The box office data of this movie in the Greater Chinese Cultural Region of East Asia, Yang Ming has nothing to worry about, the Three Kingdoms, that is the favorite of the Chinese.
Even if it is not a Chinese country, in Korea and Japan, the story of the Three Kingdoms is well known, especially in Japan, many ordinary Japanese people are extremely obsessed with studying the history of the Three Kingdoms, and even, the games made by the Japanese themselves with the historical background of the Three Kingdoms are loved by countless Japanese young people.
Yang Ming has no worries about the box office of "Red Cliff of the Three Kingdoms" in East Asia, but it is difficult to say in Europe and the United States.
After all, for foreigners, they don't have any concept of the Three Kingdoms in their minds at all, and they don't have a special feeling for the most brilliant history and culture of the Three Kingdoms in China like the Chinese.
This is the cultural divide.
Even if China is the most powerful country in the world, it cannot change this fact.
Then, this requires all kinds of foreshadowing in the early stage of publicity, such as foreign fans and audiences to introduce this period of culture and history about the Three Kingdoms period in China.
But in this way, the investment is very large.
It's something that a private film company can do.
Yang Ming thought about it and immediately called Minister Guo.
"You kid isn't busy with your three awards now, and you're thinking about these promotional things, aren't you worried about whether "Transformers" can win the Oscar?"
On the phone, Minister Guo's slightly questioning voice came.
In fact, this can't be blamed on Minister Guo, now the outside world, whether it is the United States, Europe, or even China, countless media are paying attention to the upcoming Academy Awards, especially the young Chinese genius "Transformers" can win the Oscar, win the supreme three awards and win the honor, and it is the focus of the media news reports.
It can be said that every entertainment newspaper and magazine, as long as it is opened, basically has the possibility of whether "Transformers" can win three awards at the same time.
Especially in China, in addition to those entertainment media, some more rigorous national media can't help but join the discussion, after all, this is a movie made by Chinese people, and the glory of the three awards is related to national honor, and those large and serious media can't help but pay attention to this matter.
"No matter how worried I am, it's useless, if I should get the award, I will get the award, if I can't get the award, I can't use a knife to force people to give me the little golden man. Yang Ming said casually with a smile.
From Yang Ming's voice, Minister Guo could clearly feel that the other party really didn't seem to take the Academy Awards to heart, thinking of this, he couldn't help but admire the ease of the young man on the other end of the phone.
"You, what you should fight for, you still have to fight. Minister Guo couldn't find too good words to say for a while, after all, this is someone else's business.
When Yang Ming heard this, he couldn't help but tell Minister Guo some of the real inside stories of Hollywood: "Minister Guo, in fact, Hollywood is just like that, don't look at what freedom, fairness and justice their entire country is advocating, that is, to fool the people and the poor below." ”
In fact, those media have not noticed that as long as your business is bigger, you also need to carry out a lot of public relations on the government of the United States, and people are blatant, well, it seems to be called public relations lobbying, which is completely legal income, which is more ruthless than our country's invitation to dinner. ”
"The United States is originally a commercial country, with business as the core concept, radiating to all aspects of society, Hollywood is no exception, the Academy Awards to put it bluntly, is a game of sharing the cake. ”
"Those members of the jury are not so much scholars and artists, but rather agents of major Hollywood movie giants, it is the nature of businessmen to seek advantages and avoid disadvantages, as long as those businessmen don't want to completely offend me and the Huaxia government behind them, then I guess this Academy Awards will definitely give the little gold man to "Transformers". ”
In fact, this analysis result was not analyzed by Yang Ming himself, but the conclusion obtained by Barber, and then told Yang Ming in the telephone work report.
After all, Barber has been in Hollywood for many years, and he is extremely familiar with all the unspoken rules and insider stories of Hollywood, and he knows nothing more than what kind of characteristics the Academy Award gang is.
If there is no "Transformers", it may win three awards at the same time, and this is related to the supreme glory of the Chinese film industry, those businessmen would never consider giving the little golden man to the extremely annoying Yang Ming, but the behavior of the Huaxia government to protect the calves left a deep impression on those businessmen.
I'm not afraid of 10,000, I'm afraid of what if.
If it really wants to destroy the God-given opportunity for Huaxia to win such an honor, it is really possible that the Huaxia government wants to target Hollywood blockbusters.
And it seems that the young Chinese genius still has a TV station in his own country, and he must have a certain influence on the high-level of Huaxia.
These people would never take such a risk.
Of course, if Huaxia was only some poor and weak countries in South America or Africa, those businessmen would never have made this choice.
Bullying the soft and fearing the hard, this is the nature of the United States.
Yang Ming told Minister Guo about Barber's analysis as it was, and Minister Guo was a little dumbfounded when he heard it, even if he was a high-ranking official of a country, it was impossible to have a complete understanding of the twists and turns of business.
"It turns out that you are not in a hurry, but you already know the result!" Minister Guo touched his chin and said meaningfully.
"Ahem, I don't know, I guessed!" Yang Ming replied a little speechlessly, "There is also the possibility of failure, but no matter what, I just need to be myself, there is no need to care so much." ”
Minister Guo smiled heartily, and then shifted the topic to the topic that Yang Ming had just called.
Activities to promote Chinese culture in the West.
The theme of the current international situation, that is, peace, although there are still wars in some parts of the earth, but they are all wars on a local scale, and there will be no large-scale world wars, which is the consensus of all countries on the earth.
Military warfare has become distant, but this cannot mean that there is no competition between countries.
It's just that with the development of society, it has changed in a different way.
Cultural aggression is one of them.
Cinema is one aspect of cultural competition.
The high-level officials of the Chinese government have also been aware of this problem for a long time, and are now changing their thinking and greatly strengthening various inputs in Chinese culture, whether it is consolidating the unshakable cultural heritage of China in East Asia, or in Europe and China, they have also begun to strengthen the propaganda of Chinese history and culture.
Well, as the saying goes, that's value output.
Although Yang Ming is only a newcomer in the Chinese entertainment industry, he has only stepped into the entertainment industry for three or four years, but the miracle he has created is not comparable to ordinary people.
Especially last year's "Transformers" not only broke the global box office record and achieved great influence on the world, but at the same time, this young man said that the Chinese Ministry of Defense strongly supported the filming of this film, and did not hesitate to use various military equipment and advanced fighters, which also greatly contributed to the Chinese military's global presence.
Through this film, in the minds of countless fans and audiences around the world, it has left the impression that the Chinese military is strong and indestructible.
This also makes the Huaxia Ministry of Defense evaluate the impact of "Transformers" on the military quite highly, and they are ready to continue to increase their support for the Chinese film industry, and the young man on the other end of the phone is indispensable.
As a senior official of the Ministry of Culture, Minister Guo is naturally very clear about this.
Whether it is the export of values or cultural publicity, movies, a way of national entertainment, are the best pioneers.
Now hearing Yang Ming's proposal that the state can focus a little more on the propaganda and introduction of the culture of the Three Kingdoms period in China, so that "Red Cliff of the Three Kingdoms" can achieve better release results, Minister Guo can't help but start to ponder.
Speaking of which, this is also a win-win situation for both parties.
Originally, the state has strengthened the publicity and introduction of Chinese history and culture in the West and Europe, and basically every country will have a Chinese cultural center to introduce the long history and culture of China.
But this kind of boring propaganda does not seem to have achieved much effect.
In other words, there are not as many travel agencies as effective as local tourism activities in China, and many people in the ministry question this model of spending a lot of money to build cultural centers abroad.
Spending so much money has little effect, it is better to think of other ways.
Now that Yang Ming sent it to the door, Minister Guo suddenly became interested, and after thinking for a while, he asked, "Do you have any good suggestions?"
Yang Ming already had a few ideas in his mind, and when he heard this, he immediately said: "I have a few immature ideas, and I want to ask Minister Guo for more guidance, we can hold a Chinese cultural festival abroad, and make it into a makeup party, so that foreign people can better substitute it, but we have to provide a lot of material support, whether it is clothing, or brochures, they are beautifully designed, and the whole event should be interesting and interactive, don't be blunt, otherwise foreign people will not have much interest in participating." ”
"In addition, we can also develop some small games and put them on the Internet for foreign people to download for free, as long as the game is done well, then the background of the game itself will also become the object of research by foreign people. ”.
Yang Ming casually told Minister Guo all the methods that the rogue state often engaged in in his previous life, and when he heard the minister's eyes light up for a while, after Yang Ming finished speaking, he couldn't help but slap the table and shouted: "Yes, your ideas are very good." ”
"Hey, hey. Yang Ming laughed a few times, this method was also copied from the rogue country in his previous life, and it was nothing.
"Then none of this seems to help you get your movie released, right?" said Minister Guo with questions.
"How could it not be helpful?"
When Yang Ming heard this, he began to tell Minister Guo about his intentions.
"The cultural festival makeup interaction, when the time can be used to use the Three Kingdoms culture as the theme, the costumes provided at that time are the ancient costumes of the Three Kingdoms period, and the brochure must also be about the introduction of our Chinese Three Kingdoms culture, which is the biggest help for our movie release. ”
"As for the game, it may be too late, but there are still games about the Three Kingdoms in the domestic market, but as long as the state can support game companies, let them make certain modifications, and make versions in various foreign languages, it can still play a role. ”
When Minister Guo heard Yang Ming's suggestion, he couldn't help but laugh and scolded: "You little slippery head, okay, I'll mention this suggestion to the meeting when I go back, and I won't guarantee whether it can be done or not." ”
"It's also good for the country to do this, as long as the country is strong in publicity, I wait until the movie is released, and the effect is not 1 plus 1!"