Chapter 544: Killer Feature

After Yang Ming had breakfast, he didn't go to Oriental DreamWorks, but drove to the company in the same building as Popcorn.

The business building where Popcorn is located is basically a network company, and it is a well-known network business building.

In the middle of the year, the most notable of all the companies in this business building is not the hugely successful popcorn network through the guò redesign and reform, nor the other Internet companies that have received venture capital and increased their assets overnight.

It is an e-commerce network company that has only been established for about half a year, and its assets have been assessed by the outside world to be worth at least about 1 billion!

The name of this company is Meituan!

Yes, this company is Meituan.com, which Yang Ming asked Mo Shangde and Hua Xiaoyue's younger brother Hua Mingqiu to establish half a year ago!

The two of them took the plan given to them by Yang Ming and established Meituan.com, and after half a year of crazy money-throwing development, this Meituan network has unknowingly become the most eye-catching group buying website in China.

In particular, Yang Ming has integrated some classic elements of Dianping.com in his previous life into Meituan.com, and it can be said that when this website was established in this world, it was like a monster that kept exaggerating, and now it is now the largest group buying website in China.

The most important thing is that before this, Huaxia did not have a similar creative website to Meituan.com, that is, in the past six months, it was completely dominated by Meituan.com, even in the last month, Huaxia also had group buying websites of the same nature, but they can't be compared with the behemoth of Meituan.com.

The mythical expansion of Meituan is simply an entrepreneurial miracle in the early days of the golden age of the Internet, and an idea can become a myth long ago!

With the expansion of Meituan's territory in China, it has also attracted the attention of many venture capital giants, who want to buy Meituan's shares, but under Yang Ming's opinion, Mo Shangde and Hua Mingqiu both rejected the venture capitalists' financing requests.

The reason why venture capital funds want to buy shares of Meituan now is naturally to wait for the day when the stock value of Meituan will skyrocket, and then they can get a share of this wealth feast!

For this kind of behavior of wanting to snatch meat from Yang Ming's bowl, how could he agree to it!

Now, with his funds, there is absolutely no problem in supporting Meituan until the day of listing, and after professional evaluation, the day when Meituan will be listed will not be too far away.

When the time comes, Yang Ming, who now holds 80% of the shares, will naturally be the biggest winner, and all the qiē he pays now will be rewarded several times.

Therefore, Yang Ming faced the financing requests of several venture capital predators, without exception, all of them refused.

"Shangde, how is it? Are you satisfied with your life here?" In Mo Shangde's general manager's office, Yang Ming asked Mo Shangde with a smile and a few years older than himself.

At this time, in Mo Shangde's office, Yang Ming, Hua Mingqiu, and Mo Shangde sat around the table, and they all sat on the sofa and talked about a lot of recent things.

Without waiting for Mo Shangde to speak, Hua Mingqiu, who was a little impatient, preemptively said: "Then there is no need to say! Yang Da, you don't know, when rejecting those confident venture capital predators, the expressions on their faces are the most refreshing to us!"

"Hmm!" Under Mo Yan's influence, Mo Shangde was much more stable than Hua Mingqiu, who had just come out of the campus, even if he himself had just come out of the campus not long ago.

In fact, he is mainly responsible for logistics and dealing with the temptations from venture capital companies. There are Hua Mingqiu and his classmates in technology, and there are also professional network people in operation, so he doesn't need to worry about it.

"In the past six months, I have learned a lot and I feel that I have benefited a lot!" said Moshande modestly.

Yang Ming listened to Mo Shangde's emotion with a smile, after half a year of exercise, he could clearly feel the growth of Mo Yan's nephew, and after listening, his face turned straight and said the theme of his coming here today.

"The promotion of the movie "The Girl We Chased Together in Those Years" and the pre-sale of tickets can begin!"

Seeing that Mo Shangde and Hua Mingqiu were listening carefully to their words, Yang Ming asked seriously: "The functions I said before are not any problems now, right?"

"Well, we've tried it many times, and there's no problem!" Hua Mingqiu saw Yang Ming's appearance, and also restrained his relaxed smile, and replied with a straight face.

"Mr. Yang, don't worry, there are no problems with the two functions of online reservation and self-service ticket collection in Mingqiu, and we have prepared the self-service ticket machine, just wait for the plan to start and arrange it to every cinema under the Donghai Cinema Line!" Mo Shang Deyan said.

Yang Ming finally breathed a sigh of relief in his heart when he heard the assurances of the two of them, and now the chess pieces that had been laid out for half a year finally came to a real role.

What is the biggest function and feature of Meituan? There is no doubt that it is naturally group buying, and the ability to buy items at a price lower than the market price is the biggest feature of this website.

And movie tickets are naturally one of them.

With the expansion of Meituan in the past six months, the website has successfully signed an agreement with most of the cinema cinemas in China for group purchase of movie tickets, and after less than half a year of cooperation, the box office of Meituan's online ticket purchase has accounted for a large proportion of the box office revenue of the cinema.

This model is especially important for those cinemas that are not very well located.

Now the two major functions of online reservation and self-service ticket collection required by Yang Ming can be realized, which is definitely the biggest box office income in the future, so now Yang Ming is ready to release this weapon when "Those Years" is released.

It's just that now these two sharp weapons can only be realized in the cinemas under the Donghai Cinema Line, after all, to achieve these two functions, it is necessary to sign a more in-depth cooperation agreement with the cinema company.

However, because this ticketing model will directly threaten the membership system of the cinema company's own cinema, except for Donghai Cinema Line, because Yang Ming is the major shareholder, a cooperation agreement has been signed a long time ago, and the progress of cooperation negotiations between other cinema companies is not ideal.

There is no way, this OTO online and offline sales model has too much impact on the traditional ticket sales and membership system of cinema companies.

Even now, the low-cost ticket purchase signed between Meituan and cinema cinemas has affected their membership system in a big way, so now all cinema cinemas are extremely cautious about Meituan's request for this further cooperation model.

"Yang Da, you are really a genius, this kind of creativity is really amazing!" At this time, Hua Mingqiu couldn't help but regain his usual liveliness and started his performance, "In contrast, online shopping is much more convenient, it is easy to pinch the time to go to the theater, the self-service ticket machine can issue tickets in three minutes, and the seats have already been selected, and the price is cheap." If you still insist on queuing up at the counter to buy tickets, either you are too rich to care about the ticket price, or it means that you are an OUT star and have been abandoned by the times. ”

"I feel like this kind of ticket sales we're launching will definitely become mainstream in the future!"

Yang Ming heard Hua Mingqiu's emotion, and naturally knew the power of this OTO ticket sales model, it can be said that in the previous life, the annual total box office of the Huaxia film market was growing day by day after 2010, and it reached the world's second largest box office except rice, and group buying has contributed a lot in it.

And with the passage of time, the share of the group buying box office in the film market is also getting bigger and bigger, and it is becoming more and more impossible to ignore.

OTO ticket sales are definitely the trend of the times.

Online reservation and self-service ticket collection are a further in-depth of this OTO ticket sales model, which will definitely cause a crazy response from all netizens.

Therefore, Yang Ming put the first operation of these two functions on the movie "The Girl We Chased Together in Those Years", which is a killer feature hidden in his heart for many days, otherwise he would not have great confidence in the box office of this movie.

In other words, in his heart, his expectations for the movie "Those Years" have never been low, and even he has always put this movie on the same level of competition as the four blockbusters with an investment of more than 100 million yuan from beginning to end.

It's just that no one knows about this ambition in his heart now.

Even if someone knows, no one will believe Yang Ming's optimism about "Those Years", and there will even be people who will laugh at Yang Ming's incompetence.

Using "Those Years" and those four blockbusters to compete for the box office is like an egg hitting a stone, and I can't help myself!

However, now that Yang Ming is here today, when he hears the assurances of Mo Shangde and Hua Mingqiu, he has no hesitation in his confidence in "Those Years", at least, he will be invincible.

Subsequently, Yang Ming chatted with Mo Shangde and Hua Mingqiu for a while about the pricing of the movie "Those Years"!

After discussion, the three set the price of the website ticket at 15 yuan, and the price of online reservation to buy movie tickets at 20 yuan.

Although it is only 5 yuan more, Yang Ming believes that more people will definitely choose to pre-order online at that time.

"Mr. Yang, there have been a lot of group buying websites similar to our Meituan in the market recently, how to get them?" said Mo Shangde worriedly after talking about the fare positioning.

"Well, I know this too!" Yang Ming nodded, in fact, although Meituan is the dominant party now, as he refuses all the financing requests of venture capital companies, those venture capital companies will naturally turn their attention to other group buying websites.

There will even be venture capital companies that will directly support other online companies to set up group buying websites to compete with Meituan for market share!

This was also the case in previous lives, which was inevitable.

Yang Ming still remembers that there were many well-known group buying websites in the group buying market, such as Meituan.com, Dianping.com, Nuomi.com, Wowo Group Buy, 24 Coupons, etc., at least dozens of them, but in the end, there were only two left, Meituan and Dianping.com, and other group buying companies either went bankrupt or were acquired by other companies and were dying.

If Meituan wants to stand to the end and become the ultimate winner like in its previous life, there is only one way, and that is to keep spending money and do a good job of its own content and characteristics.

There is no other way!

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