The Japanese animation industry has a strong presence in the global cultural market, but the overall market size of the Japanese animation industry is not very large.

There are less than 400 anime production companies in the whole market, and the total market size is about 200 billion yen. Anime companies with annual revenues of less than 100 million yen account for 30%, and 60% of anime companies have revenues of less than 300 million yen.

95% of animation companies have no more than 100 employees. In addition, nearly 30% of animation companies have less than 5 employees.

It can even be said that there are no more than 100 animation companies with a capital of 100 million yen. The vast majority of animation companies simply do not have the ability to rely on their own capital to complete the production of animation, and they rely on orders or investments from other capital to start the project.

Relatively speaking, the capital scale of China's animation companies in later generations is not inferior to that of Japanese animation companies, and what is lacking is mainly the team and experience of many years of immersive animation! These senior talents are the shortcomings of China's animation industry in later generations, and these shortcomings are not that can be improved soon, not to burn money and achieve results immediately, but more to see the love for the industry.

For example, 1.4 billion people watch football, but few people gamble on their future and start playing football to make a living from an early age, which naturally cannot produce first-class football players.

Similarly, a bunch of two-dimensional enthusiasts in China, animation lovers, only know how to force, saying that domestic animation can't do that can't, but you can do it, you can always do it, right?

The animation industry in Japan is mostly a DAP, and after loving manga and animation, I really went to work in this industry. Although the bottom is very hard, it has not been cut off from new blood, and new and old talents have not been broken, which has led to the Japanese animation industry to maintain its longevity for decades.

Of course, the Japanese animation industry is basically the same as Hong Kong films in the world film industry. In the 60s ~ 90s, Hong Kong films only need tens of millions of capital investment every year to produce hundreds of films.

Although most of the movies are bad movies, the extremely high film output will always cultivate a large number of experienced production talents, and there is a small probability that some high-quality movies will be produced every year. A small number of high-quality products were taken out and distributed overseas, creating the reputation of Oriental Hollywood of Hong Kong films.

The secret to the survival of the Japanese animation industry is that young people are hired cheaply. A large number of young people poured into the industry because of their dreams, and after that, many small animation companies relied on their works to gamble on their futures. If you win the bet, you may become a medium-sized or even large animation company. Losing the bet is nothing more than the bankruptcy of the company and the dissolution of the project.

Therefore, the bankruptcy rate of Japanese animation companies is also very fast, and hundreds of animation companies have been maintained. But every year, at least dozens or hundreds of companies go bankrupt, and with this colleague, some new animation companies are established. The scale of the industry has been maintained, and a stable situation has been maintained in general.

The most backbone of the industry is often the Taisha that has been operating stably for many years, and these Taisha have the time and foundation to cultivate a stable team, and a stable team can maintain the stable quality of the works.

In the 80s, Lin Qi has invested in Sasaki Animation Co., Ltd., an animation company that holds 90% of the shares, this company is mainly adapted from the comic copyrights of the new venture publishing group, such as, "The Legend of the Son of Heaven", "Divine Soldier Xuanqi", "Fengyun", "Chinese Heroes" and many other Hong Kong comic adaptations of animation, the quality of the adaptation is still okay. Although, it can't be compared with works such as "Saint Seiya", "Dragon Ball", and "Doraemon" at the peak of Japan. However, always speaking, Sasaki Society is already very experienced in Hong Kong comic adaptations, and the setting of the work is also faithful to the original work. Therefore, these two series, which have been adapted for almost ten years, still have a certain degree of popularity, and they have a certain hardcore fan base, and they can be guaranteed to be free from loss when they come out every quarter.

In addition, it has invested in an animation company, GAINAX Co., Ltd., which originally aspired to make animated films. Historically, the main reason why GANAX Co., Ltd. produced the TV anime of "EVA" was because it was short of money at the beginning, and if it was made into a movie version, it was not sure that there would be a market. After all, the movie version of animation mainly relies on the box office market, and there are actually very few animation companies that can make money in this field.

The vast majority of animation companies in Japan make a living from TV animation, which is less demanding.

However, after GAINAX Co., Ltd. was raised by the new entrepreneurship department, there is basically no need to pull investment outside, before, invested in several works, all of which are movie versions, and the profitability can only be said to be okay, one to make money, and the overall operation has not yet achieved profitability, but it is good to earn back some box office shares, so as not to completely smash the money into the water.

Of course, at present, GAINAX Co., Ltd. has been aiming for Felix Animation in China, and is striving to reach the height of Felix in the future.

Many people in the industry do not see it that way, and feel that GAINAX Co., Ltd. has a commendable ambition, but the level is still defective.

You must know that Felix Animation Company is regarded as the world's top animation company through series of works such as "Sword of Fairy", "FATE", and "Kung Fu Panda". Even the Disney company believes that Felix's level is no less than his own.

Although GAINAX Co., Ltd. is also a subsidiary of the new start-up department, there has not yet been a single work that has exceeded $20 million at the global box office!

But Lin Qi is still more optimistic about the potential of the GAINAX team, because of "EVA"! It's just that because "EVA" made too much money, the team didn't need to work hard to gnaw on the old book and mix it very well, resulting in the follow-up works of "EVA" always bouncing tickets.

Of course, now Lin Qi has seen "EVA" appear in the investment project, and it is not produced in the form of TV animation, but in the form of a movie version. So, I decided to go and see how the project progressed.

Because, wanting to know about its animation company, Lin Qi went directly to the office of GAINAX under the guidance of Uejima Yako.

This is because the current office address of GAINAX is also located in the headquarters building of Shinseki Tokyo Co., Ltd. After all, the space of the entire headquarters building is too spacious, even if there are tens of thousands of people, it can be accommodated.

In order to save money, many of the office space of subsidiaries have also moved to this building.

"Hello boss!"

"Welcome Mr. Lin to guide the work!"

After Lin Qi entered the office space of GAINAX, the three giants of Okada Doujio, Hiroyuki Yamaga and Hideaki Anno came to greet him.

Originally, in the early days of the GAINAX company, there was a route dispute between Okada Doshio and Hiroyuki Yamaga and Hideaki Anno, which led to the two joining forces to kick out the company they founded. But for now, GAINAX is a subsidiary of the new start-up family, and Dousio Okada can continue to work on his "Leap to the Peak" series.

And Hideaki Anno can also start from scratch and make "EVA".

"Leap to the Peak" is actually a very good work, but unfortunately it is not as successful as "EVA", but it is less shocking.

And Hideaki Anno's "EVA" has aroused topicality, but it has exceeded the limitations of traditional teen animation, and once made a large number of die-hard fans appear all over the world, and the topicality is still enduring after more than 20 years.

When Lin Qi visited GAINAX, he said: "EVA is a work with great potential! I think that with more serious carving and polishing, it is expected to become a global bestseller!"

"What?" Hideaki Anno couldn't help but be surprised, although he was the supervisor of this animation, but he didn't confidently think that this work could be popular all over the world, he only had a small goal, and he could have a box office of 2 billion yen, and that's it!