Chapter 69 Commercial Real Estate
"Well, I don't want to help anymore, is my food so good? I have a small appetite, and I'm not fat, so I can't eat. Now Mr. Zhang attaches great importance to business, and a few days ago he went to other commercial projects outside for research and inspection, and brought several company leaders to transfer several projects. "Zhang Feng is a bit confused about commercial projects right now.
Commercial real estate is a venture capital science, if you do a good job, you can really do 1 project top 2 residential projects profit return, for example, if the residential project is bought 3000 yuan per square meter, then the shop can be sold to tens of thousands of yuan per square meter, and even the office building can be sold for 5000 to 6000 yuan per square meter, and the development cost is basically the same, that is, the floor area ratio above the commercial can probably top 2/3 of the residence.
It is necessary to popularize the concept of floor area ratio: for example, if the area of a plot is 10,000 square meters and the floor area ratio is 3, then the total construction area on the ground can be built 30,000 square meters, so it is also called the gross density of the building area, which refers to the ratio of the total construction area to the land area of a community. For developers, the plot ratio determines the proportion of land cost in the house, while for residents, the plot ratio is directly related to the comfort of living. For a good residential community, the plot ratio of high-rise residential buildings should not exceed 5, multi-storey residential buildings should not exceed 3, and the green space ratio should not be less than 30%. However, due to the cost of land, not all projects can be done.
At present, the plot ratio of the residential buildings on this land just acquired is 3, so the residential density on this plot is okay, and both residents and developers can get by, and this is simply a very comfortable community in Shenzhen.
Now the point is that the commercial project across the road is now approved with a plot ratio of 2, which is a pretty good effect, which can be a large shopping mall or a mixed commercial body. But the surrounding residents are not so satisfied, it would have been enough to meet the basic needs, but now, next to the community where you live, it is bustling every day, will you be happy?
Therefore, the residence is a relatively simple and fast mode of making money, reasonably arrange the construction period, complete the preliminary procedures in a timely manner, and complete the main construction, the installation of doors and windows at home, the greening of the community, and the installation of water, electricity, heating and gas supporting facilities within a reasonable time. You can directly hand over the house, and the pre-sale permit can be handled when the main body of the building is built to 1/3 of the height in the development progress. Then the developer can sell the house justifiably, and take the customer's down payment and the commercial housing sales contract to make a bank mortgage loan for them.
From the purchase of land to the completion of pre-sale, there are many domestic first-line brands that can be completed in 8 months. Such a schedule is more against the sky, but according to the current operation mode of Hengan Group, it is enough to complete the pre-sale in one year.
In fact, the current management system in Shenzhen is not so strict, and the development enterprises have just taken the land, and they have begun to publicize the big deals. And after the house plan comes out, the subscription will begin, in fact, at this time the developer has nothing in his hands, that is, a plot and the floor plan given by the design institute, the developer can start the house directly with the deposit or full payment from the early purchase of the house, and the developer has not invested too much money.
In the contract signed between the developer and the construction unit, it is generally agreed that 10% of the project payment will be paid for plus or minus zero, and 60%-70% of the project price will be given after the main body is capped. And the money earned by subscribing to the house upfront is enough to cover this cost. Because when the main body reaches one-third of the floor, the developer has begun to collect the payment for the sold houses.
If the developer's funds are relatively tight, he directly buys the plot and goes to the bank as a mortgage. Then pay for the later initial stage of the project. Therefore, the most important thing is to sell the house, which is the safest link for developers.
Or back to the model of commercial projects, Li Zhong's suggestion to Mr. Zhang before was "the combination of rental and sales", which was actually put forward in September last year, and now it feels like a long time ago, mainly because too many things happened during this period.
"By the way, has the supermarket project at the bottom of our commercial project been negotiated?" Li Zhong retracted his thoughts and hurriedly asked.
"It seems that Wal-Mart talked about some time ago, and also talked about Hualian, and now we haven't decided who to cooperate with, our location is so good, there is no large supermarket in the surrounding 5 miles, the high school and the third hospital here, and the people who are slowly moving in in the first phase, these are our best personnel resource base. It seems that the business here is really going to catch fire. I don't worry about them coming, but I just haven't done a similar project before, and I really don't know the bottom of my heart. Zhang Feng returned to his bitter appearance, as if he wanted him to go down the knife mountain and cross the sea of fire.
"Okay, I don't know your ability yet, business seems to be responsible, but it's actually quite simple, just add those elements on the basis of the residence, don't be afraid, it's nothing more than to rent people's shops, and the promised large supermarkets are in place for people." You rely on me, I rely on you, why don't you sell all the shops," Li Zhong simply told him the essence of business investment.
"You said lightly, then you come, you rely on me, I rely on you, I think I really rely on you. So the mysterious business lease is said to be really selling vegetables in the vegetable market. ”