The MBA officially started the day after the orientation party.

The first class was taught by Pan Yong, a well-known expert in business administration.

Hello everyone, today I would like to share and analyze with you the science of entrepreneurship, management and the study of success.

An enterprise has to go through the process of starting a business, the development process must be managed, and after the success of the enterprise, we must keep the success.

I think the Romance of the Three Kingdoms is a book that every boss should read.

It not only contains countless business ideas, but also teaches people how to start a business, manage and keep it successful.

I think entrepreneurship learns Liu Bei, management learns Cao Cao, and Shoucheng learns Sun Quan

Whether it is expanding territory or starting a business, bosses should learn from Liu Bei. Why is that?

We all know that Liu Bei was born to sell straw sandals, and most of the time before he entered Chengdu was under the fence and floating around, but in the end he was able to establish the Shu Kingdom, why is this?

Professor Pan asked.

I saw a fat man dozing off at the beginning of class.

So he started asking questions.

"That classmate, you may have drunk a little too much last night, please stand up. ”

Lin Chen stood up.

He looked sleepy and confused.

"Teacher, why are you calling me?"

"What's your name. ”

"My name is Lin Chen. ”

"Classmate Lin Chen, the teacher asked you why Liu Bei was able to establish the Shu Kingdom in the Romance of the Three Kingdoms?"

"He is Uncle Liu Huang, who will fool people into worshiping the son, there are fierce generals, and he is cheeky and begging Zhuge Liang to come out to help him, and he is extremely thick, so he can establish the Shu Kingdom. ”

Professor Pan smiled, Lin Chen was actually right, but it was not the answer I wanted.

"Lin Chen, please sit down, I hope you can listen to what I have to say later. ”

"Teacher, I will. The sleepy worm was driven away by the thought just now!"

The students burst into laughter.

After laughing for a while, Professor Pan motioned for everyone to stop.

Then he will name Xi Ming.

"The classmate next to Lin Chen, may I ask what is your name?"

"Rhinomy. ”

"Okay, Mr. Ximing, what did the teacher just ask, tell me your opinion? Liu Bei can only cry and run, how did he achieve great success. ”

"Teacher, I think Liu Bei has ambitions, although Liu Bei will cry and run, but he will never give up the ideal of "Kuang Fu Han Room", even if there are only a few thousand remnants, he dares to fight against Cao Cao. Just like Song Jiang wandered for half his life, and finally settled in Liangshan, holding high the righteous banner of "doing the right thing for heaven", and achieving his ideals; Tang Seng ** mortal fetus, encountered eighty-one difficulties, never flinched, did not see like Zhu Bajie scattered at every turn, still insisted on going west.

Therefore, I believe that those who can achieve great things must have great ambitions, and as long as you stick to your ideals and continue to work hard in that direction, you will attract a large number of people to help you.

Then there is the way of employing people, Liu Bei mainly relies on feelings to recruit talents, and through feelings he enveloped Guan Yu and Zhang Fei, and the way is also very simple, worship the son and call him a brother, and from then on he is Liu Bei's right and left hand. For Zhuge Liang, he looked at it three times, and cried a lot, "Mr. can't come out, Nai Cangtianhe", Zhuge Liang was moved and loyally assisted.

The third is that Liu Bei has resources, although Liu Bei is poor and white, but his surname is Liu, and he has a relationship with the royal family, and he is also called "Uncle Huang" by the current emperor, which represents justice at that time, so many righteous people rushed to Liu Bei for this. In addition, Liu Bei studied under Lu Zhi, was a celebrity at the time, a university scholar, and a friend of Gongsun Zhan, and had certain resources in the upper echelons.

In connection with the course taught by the teacher, I think that as a leader, I don't need to have a high level of attainment in specific skills, what they do is management, they are at the helm, and the specific affairs can be handed over to capable people to do, and they are also willing to do things, so as to reflect their own value. One more thing to say here, about Zhuge Liang, he is worse than Liu Bei in that he has to do everything himself, and he takes care of everything himself, so what do you want others to do, he only cultivated one Jiang Wei, which directly led to the lack of successors to Shu Han.

So this is my analysis of Liu Bei's ability to establish the Shu Kingdom, teacher, my sharing is over.

Teacher Pan took the lead in applauding.

All the students applauded.

"Mr. Ximing, I spoke very well, and I basically finished what I was going to talk about. ”

"Liu Bei was able to establish the Shu Kingdom, and I also summarized three points for him. ”

One is to have a group of reliable employees. Guan Zhang Zhao fought for his bloody battlefield, and Wolong and Phoenix Chicks strategized for him, they made immeasurable contributions to Liu Bei's dream of becoming emperor, and they were loyal enough. Liu Bei was the most depressed than Yuan Shao, but Guan Yu did not switch to Cao Cao; Changbanpo lives and dies, and Zhao Yun has never bowed his head in and out. These employees are the cornerstone of the establishment of Shu.

The second is to be good at cooperation. Liu Bei cooperated with Gongsun Zan to make him stand out and was no longer a straw shoe seller; cooperated with Lu Bu and got a chance to rest and recuperate; cooperated with Cao Cao to kill Lu Bu, avoiding a major threat; cooperated with Liu Biao and got a base area; In cooperation with Soochow, we have created a situation where the world is divided into three parts. It can be said that the state of Shu was established by cooperation one after another, which not only gave Liu Bei development opportunities, but also gave him rich contacts and resources.

The third is to be able to give up. Liu Bei has been in the process of gaining and losing territory for a long time, Tao Qian gave way to Xuzhou, but unfortunately was driven away by Lu Bu, and after cooperating with Cao Cao to kill Lu Bu, Xuzhou was taken away by Cao Cao; Cast Liu Biao to get Xinye, and was driven away by Cao Cao. If Liu Bei was reluctant to give up and resisted desperately, maybe there would be no later Shu Kingdom.

The above is what I want to talk about starting a business to learn from Liu Bei.

So what about management, our boss has to learn Cao Cao well. Wei is the largest force in the Three Kingdoms, not only the largest territory, but also the largest number of generals, Cao Cao's famous generals alone are more than Shu and Wu combined, if there is no superb management means, Cao Cao is not able to manage Wei.

Cao Cao can manage Wei well, I also summarized a few points, students listen to it, and those who disagree can raise their hands.

First, Cao Cao knew people well and trusted his subordinates. Cao Cao's think tank has many fierce generals, but Cao Cao can make reasonable arrangements and give full play to everyone's abilities.

Second, the system is perfect. Although the Romance of the Three Kingdoms rarely mentions politics, the historical facts have a high evaluation of a series of systems such as politics and law of the Wei State.

"Do you agree with what I said?"

"Agreed!"

"Okay, then I'll continue to say what kind of scholar Sun Quan will Shou become?"

When the enterprise enters a stable period, in addition to pioneering, the most important thing is to keep the success, if even the existing can not be maintained well, how can we talk about development? Sun Quan inherited the foundation laid by his father and brother, although he has made few achievements in development, but the success is quite appropriate.

First, woo key employees. Throughout Wu Guo, he did a very good job in attracting core employees, Zhou Yu and Sun Ce were friends and relatives, Lu Xun was Sun Ce's son-in-law, and Sun Quan's two daughters were married to the sons of important generals of Wu State, at that time, marriage was the best means. And now, affection, status and compensation have become the best means to win over employees.

Secondly, we need to create income steadily and continuously. When Sun Ce laid down Jiangdong, the place was still a sparsely populated barren land, and after Sun Quan's rest in Tuntian, it gradually showed the prototype of the land of fish and rice, which can be said to have an immeasurable effect on the southward movement of the economic center in later generations, and also showed Sun Quan's ability to utilize and develop existing resources.

Finally, build a good relationship. The strength of the Three Kingdoms was the weakest, and it was indeed difficult to defend it, and Sun Quan's strategy was to unite all the forces that could be united, even if this force had been his enemy. You can say that Sun Quan is two-faced and three-stabbed, but it is undeniable that this continuous alliance allows Soochow to survive freely in the three-legged tripod.

At this time, the bell rings at the end of class.

"Okay, that's the end of the first lesson on business management, and we'll see you in the next class. ”

"It's still a few days after the next class, teacher, what you said is so good, I listened to what you said about the Three Kingdoms, I'm about to go crazy!" Lin Chen stood up and said.

"Lin Chen can like my class, the teacher is very happy, then you can read the textbook more, and I will ask you questions next time!"

"Teacher, ask me questions next time!" Lin Chen's fat face suddenly turned into a bitter gourd face.

It caused everyone to laugh again.