Chapter 0225 Land Auction
Early July.
Yuanfang Supermarket and Nanhu Supermarket fought fiercely for nearly 2 months.
Nanhu Supermarket is still able to protect its capital, although it does not make money, but it does not lose money, and the monthly net profit of the entire group is still stable at more than 20 million.
However, Yuanfang Supermarket has suffered huge losses, including the resort and Yuanfang International Hotel.
In the second month, compared with last year's profit of nearly 20 million, there was a direct loss of more than 10 million in June this year.
2 months.
Yuanfang Group has accumulated losses of more than 20 million.
This time, even a few small shareholders of the group couldn't sit still, if they continued to lose like this, wouldn't the Yuanfang Group lose more than 100 million yuan a year?
The news that Su Yang got from some sources was that after the monthly report came out, several small shareholders went to the distant headquarters to find Wang Zhen.
Although it is a minority shareholder.
But the three people together also have 34% of the shares, and Wang Zhen can't really ignore it directly.
And Wang Zhen himself is also anxious.
ran to Han's house.
When he came back, he promised the three minority shareholders that he would stay up for another month at most, and then persuaded the three minority shareholders to go home.
"I'm afraid you can't wait. ”
Su Yang looked at the invitation to the land auction in his hand.
This is for Tiansheng Real Estate.
But Su Yang is now a shareholder of Tiansheng Real Estate, owning 10% of the shares.
So Wu Lichun invited Su Yang to attend the land auction of the Jiangzhou Municipal Land Bureau.
Although it is mainly Wu Lichun who auctions the land, Su Yang also took Pei Yinan with him, and there is also a manager in the real estate industry named Tao Ning, who is Pei Yinan's friend, and this time he is here to check Su Yang.
9:30 a.m.
Su Yang took 2 people to the 3rd floor of the trading center, which is also the location of this land auction.
Well?
When Su Yang appeared, some real estate developers who knew Su Yang were a little puzzled.
Although Nanhu has a Mishang Construction Engineering Company, it is only a decoration company, not a real estate company, and there is no qualification.
Han Zetao, who was communicating with a group of real estate tycoons, also looked at Wang Zhen unexpectedly at this time: "Why is he here?"
"I don't know. ”
Wang Zhen is here with Han Zetao today.
Today, Yuanfang Group has a large cash flow business such as resorts, hotels, supermarkets and bars.
Naturally, I want to continue to expand the type of business.
Entering the real estate industry has always been Wang Zhen's idea, so he came to learn with Han Zetao.
Could it be that this Su Yang also wants to set foot in the real estate industry?
Crazy.
I have Lichuan Group in front to lead the way, you are a guy who doesn't understand real estate at all, can you still make waves in the real estate industry?
However, the Lichuan Group is indifferent.
When Wu Lichun of Tiansheng Real Estate saw Su Yang, she immediately greeted him with a smile and invited Su Yang to sit next to her place.
Now everyone understands.
The community of Tiansheng Real Estate, in cooperation with Su Yang some time ago, did make some well-decorated houses.
At that time, there was also a boom in fine decoration in Jiangzhou City.
"Tiansheng, a small real estate company, how much wind and waves can be set off. ”
Although Wang Zhen doesn't know much about the real estate industry, Tiansheng has cooperation with Nanhu, so Wang Zhen also knew about Tiansheng Real Estate at the beginning.
Han Zetao, who was wearing a mask, couldn't help but sneer: "Although Tiansheng is small, Wu Lichun's cousin is the director of the Municipal Bureau of Land and Resources. Moreover, once the economy of Jiangzhou City has developed in recent years, it is not impossible to be promoted to deputy mayor in the future. ”
Wang Zhen smiled embarrassedly, and at the same time guessed what Su Yang wanted to do when he got so close to Wu Lichun and came to the land auction.
It's not just Wang Zhen.
Han Zetao also frowned and looked at Su Yang, he didn't have much to do with Su Yang, but he had heard of Su Yang's actions in the past six months, after all, Han Zetao was working on the sixth floor of Nanjin Hotel at that time.
At present, the real estate industry knows that Su Yang and Lichuan have contradictions, so except for Wu Lichun and Su Yang of Tiansheng Real Estate, no one in the other real estate industry has come to greet Su Yang.
Invisibly, it is also putting pressure on Su Yang.
But when another group of people came in through the door, the situation was broken.
Wanghu Group, the second largest real estate developer in Jiangzhou City.
Although there is still a big gap from Lichuan Group, it can sit in the second position, and naturally it has a lot of influence.
"Mr. Su, rare guest, why did you come to this kind of auction?"
Song Sha of Wanghu Group was a little surprised when he saw Su Yang.
"Come up and see what you want. ”
Su Yang's impression of Song Sha is okay, and Song Sha takes the initiative to greet him regardless of the face of the Lichuan Group, of course Su Yang will not snub the other party.
"Mr. Su is not going to enter the real estate industry, right? Hey, it seems that everyone's comfortable days will come to an end in the future. ”
Song Sha teased.
In fact, this is not just Song Sha's ridicule, now when many people talk about Su Yang, they probably have the impression that they like to completely mess up the industry.
After saying hello to Su Yang, Song Sha took the people from Wanghu to the front seat.
and Han Zetao of Lichuan Group is only a few positions behind.
"There are a total of six plots of land to be auctioned today. However, most of them are in the park, which is also a new urban area in the future. We can ignore the other plots, but we must take this land DGD0715, next door to the community where Lichuan Group has opened. ”
Wu Lichun told Su Yang about the situation later.
This time, in fact, it was to grab this land, and then disrupt the speed of the return of Lichuan Group's funds.
The other is to find a way to put pressure on the Lichuan Group.
For example, when quoting, shouting more prices and raising the land price can also drag down the funds of Lichuan Group.
10 o'clock.
The auction has officially begun.
For Su Yang, it may be the first time to participate in this kind of meeting, but for others, the process is very simple.
Wu Lichun also said it briefly, and Su Yang probably knew it.
By the time the moderator started to introduce the first piece of land, there was a detailed introduction to the land on the following slides.
"This is a piece of land in the park, located on the north side of Mohu Lake, within the radiation range of the future CBD commercial center...... It occupies 16,700 square meters of land, with a plot ratio of 2.5 and 30% of the green space......"
The host is working it.
The starting price of the first plot of land is 80 million.
There are many developer CEOs or persons in charge sitting below, but everyone's reaction to this land is not very enthusiastic.
Generally speaking, it is just an appetizer at the beginning, and the further you go, the more competitive the land becomes.
"The floor price is almost 1916 yuan, although the area is OK, but the location of Mohu is relatively partial, the price is not low, I expect the total price will not exceed 90 million at most. ”
Tao Ning, who was invited by Pei Yinan, hurriedly said beside Su Yang.
Really.
The enthusiasm for the next auction was not as enthusiastic as the shouting that Su Yang saw on TV.
There were probably only three or four companies interested, and Su Yang found that Lichuan Group didn't seem to be interested at all.
And after just one round of bidding, there are only 2 left shouting, and the increase is not high.
When the price was shouted until 89 million, it finally fell and fell.
"Yes, it's really not more than 9,000 trillion, but the floor price is less than 2,200, which is a bit low. ”
While Su Yang couldn't help but approve, he also felt that the land price was a bit too low.
"Normal, don't look at the host's boasting that within the scope of CBD commercial radiation, in fact, it is very likely that there will not be any commercial migration in the future, and the housing prices over there will not rise. ”
"However, the floor price is 2,200 yuan, and the house price will not be less than 5,000 yuan in the future. ”
Tao Ning analyzed it to Su Yang.
At this time, the second plot of land also began to be auctioned.
The area of the second plot is only half the area of the first plot, but the plot ratio is more suitable for the real estate developer in all aspects.
In addition, the location is much better than before, and the starting price has actually reached 100 million.
And there are more real estate companies participating in the auction this time.
Obviously, they know that the low price may be higher in the future, and if they don't grab a piece of land sooner now, they may not even be able to get a piece of land later.
In the end, after several rounds of competition, the second piece of land was taken by 130 million.
Because of the plot ratio, a more dense building can be built, and the final floor price exceeds 3,000 yuan.
"What about the price?" asked Su Yang.
Tao Ning frowned: "This price is a bit beyond my expectations, it has reached the floor price of 3000, and the floor price behind it is probably higher, and the house price in Jiangzhou City seems to be really going to rise." ”
Su Yang has always been psychologically prepared for price increases, and it seems that Lichuan Group wants to seal the price increase, but also captures the government's mind.
However, Su Yang saw that Han Zetao still didn't make a move, so Su Yang just watched these two pieces of land and didn't make the slightest move.
This makes Lichuan Group and other real estate developers a little strange.
Now that you don't take cheap land, do you still have the money to shoot higher land?
The real estate developers present were all self-deprecating in their hearts.
I felt that I was too worried before, and this Su Yang might really just come to see the excitement.
The third piece of land.
Su Yang still didn't follow.
The land was auctioned at a price of 250 million, and the floor price reached 3,500.
Unlike other plots.
This land is actually located in a relatively medium location in the park, which can almost predict the average housing price in Jiangzhou City in the future.
Now the average price in Jiangzhou is only about 6,000.
But the floor price of this land has exceeded 3,500.
In Tao Ning's words, the final sale price is likely to exceed 8,000.
"Up so much?"
Su Yang couldn't help but be a little surprised.
And that's just an estimate.
If the plate is sealed.
Su Yang didn't dare to imagine how far Han Zetao and others would raise the housing prices.
The average price is 10,000?
Joke.
The per capita income in Jiangzhou City is only how much, you sell 10,000 yuan, how many people can't afford to buy a house, or the whole family borrows money to buy a house.
But Su Yang also knew that this was not something he could control.
Housing prices are set to rise.
The fourth piece of land.
This time, Lichuan Group participated in the auction.
Not only Lichuan Group, but also Wanghu also participated in the auction.
The starting price is 200 million, and the floor price is 2800.
"Mr. Su, this piece of land is not far from the CBD, you can give it a try, I expect the final transaction price to be around 400 million. ”
400 million!
That means the floor price will double to $5,600.
In the end, the external price was over 10,000 yuan with his eyes closed.
When Su Yang was thinking, Lichuan Group and Wanghu Group, as well as some other good real estate developers, had already sold from 200 million to 360 million, squeezing out some small real estate developers.
"Do you want to bid?" Wu Lichun hurriedly asked.
She knew Su Yang's purpose, as long as she was the penultimate piece of land at the end.
As for the ground in front, you can give the other party a trouble.
"Shoot!"
When the auctioneer asked if there was still 400 million yuan, and if not, it would go to Lichuan Group, Su Yang asked Wu Lichun to raise his hand.
"No. 13, 450 million, and there is no higher price. ”
As soon as the price of 450 million came out, especially Wu Lichun's hand was raised, many people were surprised.
400 million is already a very high price.
Far more than previous auctions.
As a result, Wu Lichun added 50 million as soon as he opened his mouth, and then thought that Wu Lichun's cousin was the director of the Land and Resources Bureau.
Many people's hearts are alive.
Could it be that Wu Lichun got some inside information?
What does the future hold here?
This speculation is not unreasonable, otherwise Wu Lichun was kicked in the brain by a donkey and raised the price by 50 million in one bite?
"Is there any?"
The auctioneer shouted excitedly, he didn't expect that there would be an increase of 50 million all of a sudden.
"460 million. ”
Lichuan Group raised its card and increased the price by 10 million for testing.
"480 million. ”
Wu Lichun raised her card again without a little hesitation.
What an insider!
The CEOs who were a little hesitant before are discussing this time, and some people have even begun to call someone to ask about the situation. Even the people on the side of the Lichuan Group couldn't sit still and began to ask someone about the situation.
"500 million!"
Han Zetao made people hold up signs.
It has reached this point, 100 million more, 100 million more, anyway, Lichuan has already planned to jointly seal the market, and when the time comes, the price here will be raised casually, and the 100 million will come back.
"530 million. ”
Wu Lichun didn't blink.
In fact, she was also beating the drum in her heart, for fear that Han Zetao would not want it, and the extra 130 million would be smashed into her hands.
"Don't worry, this money is still difficult for him, but don't continue to add it. ”
Su Yang's kung fu speaking, Han Zetao's side raised 550 million cards.
The price of 550 million is out.
Wu Lichun didn't plan to follow anymore.
This piece of land can make Han Zetao 150 million more, which is already a big limit.
Maybe a little more.
But this is a temptation on the verge of smashing, and it is not worth it.
When the auctioneer dropped the hammer and 550 million announced the transaction of Lichuan Group, many people congratulated Han Zetao.
Han Zetao also smiled at Wu Lichun here: "It should be Mr. Wu's concession." ”
Wu Lichun had already received Su Yang's instructions, and replied with a smile: "I was actually shouting and playing, but I didn't expect Mr. Han to really shout 550 million." Without blinking an eye, he threw out 150 million, compared with a large group like Lichuan, my Tiansheng Real Estate is not enough to see. ”
Playing?
Suddenly, the room fell silent.
Wu Lichun usually never does this, although his cousin is the director of the Bureau of Land and Resources, Wu Lichun is very good at being a person.
Then there is only one possibility!
Han Zetao, Song Sha and many real estate bosses all looked at Su Yang, who was sitting next to Wu Lichun.
I'll go!
Now everyone can see it.
Su Yang, this kid, came over today just to disgust Han Zetao and the Lichuan Group.
took advantage of Wu Lichun's status as a cousin of the director of the Bureau of Land and Resources, and made Lichuan Group pay an extra 150 million yuan in just a few words.
"So, let's shoot the fifth plot. The plot covers an area ......"
The auctioneer ignored the situation below, and a fourth plot of land appeared on the slide, and began to be introduced.
This land is a piece of land next to a community that is being developed by Lichuan Group.
Lichuan Group has always wanted to take it down and expand the community, because the location is so good.
And Su Yang also wants to take this land.
Whether to make money or not is secondary, mainly used to drag down the speed of Lichuan Group's capital return in this community.
"DGD0719, the starting price is 300 million. ”