In the process of this bloody battle in the TV industry, many domestic manufacturers and retailers have profoundly understood the truth of not standing in line.

The retailers who are on the wrong side of the line, and the CRT TVs that are now full of warehouses at high prices, have almost wiped out these retailers.

And some manufacturers who have eaten a large number of plasma TVs cheaply,It is a quick to make a lot of money。 Because, even if you add a few hundred dollars, it is still very popular.

For example, Huang Guangyu in Beijing is proud of the spring breeze, and at the door of his Gome electrical appliances, a sign was hung: "New arrival Konka TV, 21-inch CRT TV price reduction998 yuan a unit, the lowest price in China, breaking the bottom line of TV prices." 27-inch plasma TV, 3898 yuan!"

When the market direction was uncertain, he went to the south, found a local dealer to eat a batch of inventory, and brought it to the capital to sell.

After all, at that time, when the immortals fought, it was only some provinces that fought with Lin Qi. The capital is relatively stable, and those who fight are afraid of alarming the capital.

And now,CRT TV continues to drop in price,This can be promoted to gain popularity,And,It will also really lose money。 The 27-inch plasma color TV is a hot item, and each one can earn a thousand yuan.

After making a successful big deal and making a small profit of more than 100,000 yuan, Huang Guangyu began to call the agent in the south again: "Brother Zhao, hey, my brother, I have made a fortune with your wealth." Is it still in stock?The previous price,Konka's TV,I want it all!"

"Go! I have 10 million goods, can you eat it too?" said agent Lao Zhao.

"That...... Don't hide it from my brother,I can raise up to 2 million!Of course, it's best to want a plasma TV,If you don't have plasma,CRT is cheaper. Huang Guangyu said.

"Okay! Wait for you for three days, bring cash to pick up the goods. Don't come for three days, don't wait for the obscurity. Originally, several partners raised 3 million yuan to be Konka's agent, 1 million yuan as a provincial agent deposit, and the remaining 2 million yuan as working capital.

At first, I thought I was going to lose out if I was unlucky. As a result, the worries quickly turned into joy, and they quickly embarked on the road of soaring orders. The goods sold from Lao Zhao's hands every day are no less than 1 million, and the inventory of 10 million is probably more than a week's sales, and now, Lao Zhao has snowballed and achieved more than 10 million, although there are loans in it, but after deducting the loans, there are more than 5 million for them. Hundreds of thousands of dollars a day are making money, which is faster than grabbing money.

Of course, Lao Zhao had a low threshold for them to be provincial agents, but now, Konka has proposed to prepay 5 million yuan in Konka's account to be eligible to be a provincial agent.

At present, the agency fee pre-deposited in the Konka account by the agent alone is as high as 180 million yuan. In addition, the monthly shipments of agent banks across the country are far more than 300 million. As a result, Konka's own production line is not enough, and CRT TV directly found a foundry. After all, Konka's plasma fire is now estimated to have a production capacity of less than 200,000 units a year, which cannot meet the market demand at all, and can only let some high-end users experience it.

Konka's real sales are still CRT TVs,Conservative estimates,Konka's CRT TV shipments this year will exceed 3 million units。 Among them, only 1.2 million units are produced by their own factories, and the rest are all brands with a reduced market share, which have to make some hard money for Konka OEM.

In addition to Konka,Changhong is also the second biggest winner,It is conservatively estimated that Changhong can sell 1 million TVs this year,More than twice the sales of last year!

Relative to the luck of Lao Huang in the capital. Nanjing Suning's boss Zhang was unlucky.

Originally, it was also optimistic about the TV industry and was ready to add new business in addition to the air conditioning business. However, due to the introduction of the Japanese CRT production line in Jiangsu Province, Boss Zhang misjudged the form, thinking that in the short term, China is still dominated by traditional CRT color TVs, and the price of plasma is a little more expensive, and it is impossible to popularize it so quickly.

It is precisely for this reason that Boss Zhang bought more than 200 local panda brand CRT TVs, and was originally going to sell them for 2,000 yuan to make a small profit. However, now...... The price of CRT TV has dropped to 1500 yuan, which is lower than his purchase cost of 1600.

It is impossible to return a return!

In this era, domestic TV manufacturers are relatively strong, and they generally have to bring cash to pick up the goods. If you want to return, unless you have a particularly good relationship with the agent, otherwise, don't mention it, you will carry the loss yourself.

"Hey, the TV industry is really not good, let's continue to make air conditioners!" Boss Zhang shook his head, and lost 20,000 yuan in the TV business in a short period of time.

It is an air-conditioning business, and at present, a few people have to earn more than 100,000 yuan a month, and when the weather is hot, they have to queue up to install air conditioners. At present, Suning's main business is still an air-conditioning agent, and it is hard to help customers install and maintain air conditioners, although the cost of one is expensive, but at least it can earn thousands of dollars.

In addition, an appointment is required to install air conditioners, so Suning warehouses can prepare a little less inventory, but wait until there is a customer to install air conditioners, and then send orders to manufacturers to replenish inventory. This practice has made Suning's business grow bigger and stronger rapidly, and it has become the first air-conditioned store in Nanjing.

Eighty-year-old Beihuang and Nanzhang are also regarded as the earliest merchants in professional home appliance stores. Of course, now they are only worth a few million, and there is still a long way to go before the scale of tens of billions or hundreds of billions later.

Moreover, the performance of Suning and Gome has expanded, not only during the period when business was booming and earning spreads. Later, its chain stores formed a climate, and the bargaining power with the manufacturer was even stronger, and they could sell the goods first to give money. After the sale of the goods, a large amount of cash flow can be deferred to the manufacturer, and the intercepted interest-free cash flow can be used to continue to expand the store, and then the real estate price continues to rise, and the store resources bought have increased rapidly.

This is tantamount to using interest-free loans to speculate on real estate, how to prevent their wealth from exploding?

At this stage, domestic businessmen are still really making money by relying on the difference between purchase and sales. It is impossible to count on financial leverage and rising real estate prices to make money.

……

After fighting with Lin Qi, several major appliance brands in Japan found that they had lost a mess.

And these manufacturers are not stupid, they know that they must stand up when they are beaten.

lost the short-term battle with Mr. Lin, and he will not look up and see him in the future.

What's more, their purpose is only to make money!

If you can't get Lin Qi, then admit your mistake!

They finally decided to give in to Lin Qi, of course, to say so, although the behavior is soft, but it still has to be said better, it should be called negotiation.

"Mr. Lin, the president of Panasonic Electric wants to see you, ...... you look" The little secretary has already thrown herself to Lin Qi's admiration at this time, and she was still worried about the plasma TV two days ago, but I didn't expect that just a few days later, Lin Qi had already solved the matter, and it didn't seem to take much effort.

"Oh, let them wait a few days and say I'm traveling to the Northeast. Lin Qi also wants to dry those goods, even if they are soft, they have to pay enough price.

The little secretary nodded, indicating that he understood.

After some explanation, Mr. Lin really left Shenzhen and went back to the northeast.