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In the multimedia conference room on the top floor of the "Skoda Integrated Business Building", Zhao Guoyang made objective comments on the development of the automobile industry in France and the United States.

The sharpness of his views and the accuracy of his comments made all the bigwigs present at "Skoda" a little incredulous.

After exchanging glances, Skoda Larsson and the company's CEO Rosicky opened their voices and said, "Researcher Zhao, your analysis is really in-depth and thorough, which is admirable!"

"Now, I'm looking forward to you, Researcher Zhao, commenting on the island country's automobile industry and the Germanic automobile industry......"

After Skoda Larsson said this, everyone in Skoda nodded in agreement.

Indeed, several major automobile companies in the island country, whether it is "Honda", "Toyota" or "Nissan", are leaders in the brand power of small and medium-sized cars, and they are also direct competitors of "Skoda Car Company".

Therefore, the bigwigs on the "Skoda" side are very concerned about the development of the automobile industry in the island country.

As for the Germanic automobile industry, it is the benchmark of the world's automobile industry in the past ten or twenty years, if Zhao Guoyang can also give an accurate analysis, it is undoubtedly in everyone's arms.

After Skoda Larsson expressed his wishes, Zhao Guoyang nodded with an "um" and began to prepare for the following story.

Silently sorting out the information in his mind, Zhao Guoyang slowly opened his voice: "There has always been controversy about the founder of the automobile manufacturing industry in the island country, but Mr. Shintaro Yoshida, who single-handedly founded the Tokyo Automobile Factory, should be the most recognized one. ”

"The island country's automobile industry started early, but because of the defeat in the war, its development was greatly constrained for a period of time. ”

"In the early 50s, cars produced in the United States and Europe flooded the car market in island countries. Moreover, there is a tendency to overflow. ”

"In particular, the small-displacement cheap cars produced in Europe pose a fatal threat to the island country's automobile industry, which is already in a semi-ruined state......

Listening to Zhao Guoyang say this, the people of "Skoda Automobile Company", you look at me, I look at you, and there are some smiles on their faces.

Needless to say, "Skoda Automobile" was also one of the few companies that ate the car market of the island nation at that time.

For this, Zhao Guoyang is naturally very clear in his heart.

The reason why he wants to mention this period of history is actually to resonate with the people on the side of "Skoda".

After a slight pause, Zhao Guoyang continued to speak: "In the midst of the storm, the government of the island country has implemented a series of major measures in order to protect its own automobile industry and risk turning its face with the United States. ”

"They began in the fifties to impose tariffs of up to 40% on imported cars, while at the same time strictly prohibiting the penetration of foreign capital into the domestic automobile industry. ”

"During this period, some small automobile manufacturers have adopted 'business cooperation' or 'technical cooperation' with foreign manufacturers in order to survive. Only the Toyota Group has developed domestically produced cars on its own. ”

"However, just when everyone was not optimistic, the 'Toyota Group' finally came out. Together with the later rise of 'Honda' and 'Nissan', it has become the three giants of the island country's automobile industry. ”

Zhao Guoyang raised his arms and said: "It is no exaggeration to say that the development of the automobile industry in the island country is the most tortuous one among the world's major automobile producing countries. ”

However, the perseverance of the islanders' character made them successful in the end. ”

Turning to Skoda Larsson, Zhao Guoyang said seriously: "Mr. Larson, the three major automobile manufacturers in the island country should be very competitive with your company in business. ”

"In my opinion, the island country's automobile industry can be regarded as your company's most dangerous opponent. If your company wants to achieve something in the small and medium-sized car market, it will inevitably compete with these car companies in the island countries......"

After Zhao Guoyang said this, the bigwigs of "Skoda Automobile Company" showed a trace of embarrassment on their faces.

You know, in the fifties, "Skoda" was one of the many "snatchers" who entered the car market of the island country.

But now, after thirty or forty years of changes, the automobile industry of the island country has completely become the object that "Skoda" needs to look up to.

Skoda Larsson knew very well in his heart that what Researcher Zhao had just said was that he felt that his "Skoda Automobile Company" had many places where he could learn from the roads of these companies in the island countries and learn how others were reborn.

It's just that, because of the problem of face on his side, this researcher Zhao didn't talk about it at a deeper level.

Looking at the calm and indifferent expression on Zhao Guoyang's face, Skoda Larsson sighed softly and said, "What Researcher Zhao said is true!"

"Our car industry in Slovak in the Czech Republic was able to show off in front of the car manufacturers of the island countries in the fifties. But now...... We've been left behind. ”

Listening to the chairman's emotional words, the executives on the side of "Skoda" were all gloomy.

But everyone has no resentment at all about Zhao Guoyang, who raised this sharp question.

On the contrary, everyone has a very good impression of this researcher Zhao, who dares to tell the truth and has a high level and vision.

Even Jianning Kellerman, the head of public relations and communication of Skoda Automobile Company, who had not paid much attention to Zhao Guoyang before, looked at Zhao Guoyang with a completely changed look.

After the people on the side of "Skoda" slowly digested their own words, Zhao Guoyang touched his nose and said tentatively: "So, Mr. Larson, I will finally talk about the development of the Germanic automobile industry?"

Skoda Larsson let out an "ah" and quickly nodded: "Okay, okay! Researcher Zhao, then I'm sorry for you!"

Zhao Guoyang showed a relieved smile and began to talk about the development of the last major automobile industry.

"When it comes to the automobile industry, we have to mention the country of Germany. ”

"Carl Mercedes-Benz designed and built the world's first three-wheeled gasoline car, and his wife Berta drove this car for more than 100 kilometers, becoming the first female driver!"

"In January 1886, Mercedes-Benz was granted a patent. Germans, this year is the year of the birth of the automobile!"

In the same year, Gottlieb Daimler also invented a four-wheeled gasoline car. He and Carl Benz each set up their own car company. ”

In 1926, the two auto giants merged to form Daimler-Benz. And they also promoted the development of the world automobile industry to a great extent in the following sixty or seventy years. ”

Hearing such thunderous names as "Daimler" and "Mercedes-Benz", the people on the "Skoda" side were fine, and the members of the delegation on the Huaxia side all looked solemn.

Indeed, these two names have incredible magical power in the eyes of the world.

When it comes to luxury cars, people's first impression may be "Mercedes-Benz".

Especially in China, where the automobile market is not yet mature, "Mercedes-Benz" has directly become a symbol of the status of the rich.

At this point, even the "Porsche" and "Maserati" with a higher style cannot be compared with "Mercedes-Benz".

“…… Overall, Germanic cars are known for their quality, safety and reliability. Mercedes-Benz, BMW and other luxury cars and Porsche sports cars are well-known in the world car world. The gold content of its brand is so high that it is even higher than several car brands in the United States!"

When Zhao Guoyang said this, the bigwigs present at the "Skoda Automobile Group" all nodded their heads one after another, expressing their approval of his opinion.

Since Czechoslovakia is located close to the east of Germany, there are frequent exchanges between the two countries, both official and non-governmental.

And the "automobile industry", which Germain is proud of, is the most envied point of the Czech Slovaks.

This time, when "Skoda Automobile" decided to introduce foreign capital, it had already been discussed internally, and it was decided to choose the next one from several Germanic automobile giants.

But at the last minute, it was Skoda Larsson, the chairman, who went out of his way and added the names of several other "car manufacturers".

According to Skoda Larsson's idea, if "Skoda" introduces one of the major Germanic automobile giants, it is of course a very safe choice.

But in that case, there is also a great possibility that "Skoda" will be assimilated by the style of the Germanic automobile industry and gradually lose its own characteristics.

And this is not the result that Skoda Larsson wanted.

"Skoda" has successfully introduced foreign capital and can maintain its own characteristics, which he believes is the most ideal situation.

When the people in the conference room nodded their heads and echoed their statements, Zhao Guoyang changed his words and continued: "Of course, although the Germanic Automobile is very strong, it also has its problems. ”

"The blind pursuit of high-end and luxury makes it very difficult for Germanic cars to develop the market. ”

Moreover, because the requirements for quality are too high, the annual output of Germanic cars has always been in the bottom position among the world's automobile giants. ”

Zhao Guoyang said eloquently: "According to what I have learned, among the Germanic car manufacturers, only the Volkswagen Group can rank among the top five in global sales. ”

"And, even if it's the Volkswagen Group, there are only one or two products that really have its characteristics. In this respect, there is still a big gap between it and the major car manufacturers in the United States and island countries......"

Speaking of this, Zhao Guoyang fixed his eyes on Skoda Larsson, and he said sincerely: "Mr. Larson, if you choose from the aspect of stability, I think the 'Volkswagen Group' may be the best partner for your company......

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