Chapter 142: Lei Juekun

Hong Kong's entertainment industry has always been inseparable from the investment of wealthy businessmen. Pen, fun, and www.biquge.info

Although the entertainment industry occupies a large number of news resources in public opinion, in fact, the market size is really negligible. Not to mention the bigwigs of pillar industries such as real estate, finance, and shipping. is just a big man in the traditional industry, and the amount of funds in his hands may be larger than the combined market size of the entire audio-visual entertainment industry.

Many bigwigs in traditional industries are still bigwigs, either based on their interest in the entertainment industry, or because of business transformation, or because of the demand for pickling girls, there will always be some bigwigs who invest in the film and television entertainment industry. Most of them, the girls have already soaked in them, or they have exhausted the nature of the film and television industry, and they will quit in a few years.

Of course, there are also people who regard the entertainment industry as their life's work, such as Run Run Shaw and Zou Wenhuai.

There are also some who entered the industry later, but they really intend to do business for a long time. For example, Lei Juekun, the representative of the Lei family.

The Lui family is also considered a wealthy family in Hong Kong, and in 1933, the Lui family established Kowloon Bus on the basis of merging other bus companies. This company specializes in the bus business in the Kowloon area. In the 70s, it expanded into Hong Kong Island and the New Territories, and gradually became the absolute leader in the industry. And, in the 70s, it has become a listed company, further consolidating its position in the industry.

Lui Juekun is a descendant of the founder of Kowloon Motor Bus, Lui Ruide, who was born with a golden spoon in his mouth since he was a child, and later inherited 20.38% of the shares of Kowloon Bus. Of course, as a monopoly business, Kowloon Motor Bus Company has almost no need to worry, and the Kowloon Motor Company makes hundreds of millions of Hong Kong dollars every year, and the dividends are generous, relying on dividends alone, it can receive more than 10 million dividends every year.

Of course, since bus operation is a public service, it needs to assume some social responsibilities, for example, the company itself does not count, and it also needs to submit a report to the government for approval. If the protests are too large, it will be difficult to approve the price increase.

Compared with the complicated process of increasing the price of bus tickets, it is easier to increase the price of movie tickets.

From the early movie ticket prices of a few cents, and with the rise in prices, ticket prices basically will not underrun inflation, and the current Hong Kong movie ticket prices have risen to more than 10 Hong Kong dollars, basically, only slightly inferior to European and American movie tickets.

It is precisely because of this that Lei Juekun only hung the reputation of a director, and did not spend much attention on Kowloon Bus, but the annual dividends of Kowloon Bus were used to invest in real estate and cinemas.

At the beginning, perhaps Lei Juekun did not regard the film business as his main business, but gradually, as his cinema business became more and more profitable, and under the continuous expansion of its scale, the profit was no less than the dividends that Kowloon Bus gave him every year, and compared to Kowloon Bus, he only occupied one-fifth of the shares, almost most of the equity of the Golden Princess Cinema Line was occupied by Lei Juekun, so that he would fade out of the operation of Kowloon Bus Company and focus on investment in the film and television industry.

Since the 70s, shortly after the Kowloon Bus Company went public, Lui Juekun began to continue to increase his investment in cinemas. By the early 80s, the Golden Princess Cinema Line, which continued to receive its investment, was already divided into three major cinema chains with Shaw Brothers and Golden Harvest. Of course, Hong Kong still has a silver capital organization that represents the mouthpiece of domestic propaganda, as well as some scattered movie theaters. However, it is almost negligible in terms of the market share of these three major cinema chains.

Due to the rapid expansion of the Golden Princess Cinema Line, traditional cinema bigwigs such as Shaw Brothers and Golden Harvest were forced to join forces to suppress the Golden Princess, making Hong Kong's local film production companies not cooperate with the Golden Princess Cinema Line, so that the Golden Princess Cinema Line had insufficient film sources and could only show old films or Western films. Hong Kong movies in this era are still on the rise, and local audiences are more interested in Hong Kong films, so the attendance rate of the Golden Princess Cinema Line began to decline.

This forced Lei Juekun to start investing in production companies, and by independently supporting film production companies, Golden Princess Cinemas could obtain a stable source of films.

The new art city that emerged in Hong Kong in the 80s is not so much the credit of the Seven Monsters of the New Art City and the three giants of the New Art City, but the strong support of Lei Juekun. Without Lei Juekun's investment in New Art City, New Art City may not be able to do well for a long time like other film and television companies in Hong Kong. And without the suppression of Lei Juekun, the big boss, Xinyicheng would not be able to have cohesion at all.

The Seven Monsters of New Art City, which started from the start of the New Art City, soon left one after another because of differences in ideas, or because of the difference in the right to speak, they were not as equal as they imagined, and after the concept of superiority and inferiority was generated, they naturally left one after another. After the remaining three giants of Xinyicheng, its myth has been staged, but because of the different shareholdings and uneven distribution of spoils, cracks gradually appear bigger and bigger.

In the early 90s, after the death of Lei Juekun, the three giants also completely parted ways, and the new art city, which was at the peak of its reputation and strength, collapsed.

It can be seen from this that "like-mindedness" is such an unreliable thing, and like-mindedness that does not involve interests may, perhaps, be able to last for a long time. But when it comes to the issue of the distribution of spoils, even if a friend feels that the spoils are unevenly distributed for a long time, then sooner or later they will turn against each other.

……

"It's really a rare guest, how can Boss Lin be interested in coming to the Humble House?" Lei Juekun smiled and entertained Lin Qi.

"Hehe, it's not because of the film company. Lin Qi smiled and said, "Originally, I was going to buy Li's TV. As a result, the Australian Yankees were so angry that they bought the equity for 120 million yuan, and they actually had to raise the price to 300 million and sell it to them. Although, it's not that I can't give this money, but it is of course unpleasant to be treated as a wronged leader. So, I wanted to set up a film and television entertainment company to make Aussie realize that I didn't necessarily need to buy Leigh's TV station!"

Lei Juekun nodded and said: "Compared with the film and television industry, the game industry that Boss Lin is engaged in is obviously a more profitable industry! Investing in film and television should be similar to "Breaking the Sky" to dig out good copyrights and adapt games?"

"That's right!" Lin Qi said with a smile, "Investing in the film and television industry, I don't care about the amount of profit, the key is to attract the audience's attention." The cost of advertising is too expensive for players to launch a new game that players don't have an impression of at all, and to make players accept it. The gaming industry is so hot right now that a bunch of companies around the world are investing in games, including competitors in Japan and the United States. In terms of technology and talent, I don't think it can have an absolute advantage. Therefore, it is necessary to attract the attention and attention of players, and get more attention before the game is released, which will give you a better chance of winning. Investing in film and television, or building a best-selling book that sells millions of copies or tens of millions of copies, is the same, for the sake of popular IP -- intellectual property! I want to make the Australian Yankees understand that all I want is a popular IP, making a big movie, and continuing to get a popular IP, which is no different from making a TV series! In this way, sooner or later, they will bow their heads and obediently sell their equity to me. In fact, who but me would pay several times the premium to buy Li's TV station, which continues to lose money?"

Seeing Lin Qi so honest, Lei Juekun nodded and said, "Since it's to put pressure on the Australian ghosts, it's no problem to help." I don't know, is there anything I can help or work with?"