Chapter 78: Rapid Enterprise Change
The rapid pace of development of the situation is often far unexpected. Pen & Fun & Pavilion www.biquge.info
The resignation of a senior executive of a century-old company has an explosive effect. Not only X.S, but also old competitors L'Oréal Paris, Estee Lauder, Biotherm and local beauty and cosmetics brand Herborist have sent letters of inquiry, and they are not only rivals, but also long-term partners, and many technology patents have been shared. Therefore, the shape is the same.
The local media was even more fried, originally thought that this matter was only known to insiders, and it was strictly kept secret from the outside world, but at the end of 2005, when the media was highly developed, how could it be concealed, the development of the whole thing and the addition of others to the oil and vinegar, all kinds of scandals and unwarranted storylines spread at the speed of light, and quickly became an explosive news in the local and even the beauty and cosmetics industry.
Although there are many versions of the reason, some say that it is because of the executives, led by Qu Ou Li Xiao and others, united to squeeze out Zhao Lingling's rights, and some say that it is because of uneven distribution, Zhao Lingling is the president, but after the launch of this large-scale new product μ series, there is not much profit benefit, let alone the issue of dividends, and therefore there is a contradiction, Zhao Lingling resigned in a fit of anger and left X.S, and the third statement is a "cub protector" who is very close to the real event Say, most of the people who hold this statement are some media people and some people who are close to S&S, and they heard similar rumors and spread the news out of their mouths.
Although there are many theories and scandals, Zhao Lingling reorganized the organization and joined S&S with a large amount of money, it is a protracted situation surrounded by the media, although the place where each "haunted house" is located is very remote, it is also heard by these omniscient guys, and there are several interview cars around the gate every day, and reporters and reporters with microphones and tabloid reporters circle around the iron fence. Zhao Lingling has the same attitude towards them without exception, that is, there is no comment. Now is the time for S&S to make a name for itself and put all its foot forward to the launch of the first products in mid-October. Where is the time to worry about those things.
Not to mention, there are two huge shocking effects produced by this incident, which laid the groundwork for the future, one of which is the reputation of S&S. In the past, only very few people knew about the brand, including some people in the city itself and the staff of the National Trademark Office, nothing more. Today, S&S has become an intangible asset. Just imagine, Zhao Lingling is a person, that is the master of the beauty industry, although compared with Yuxi, we can't compare, that is also the queen of the beauty industry that shocks the party, X.S's products in her main grasp and control, has become a large beauty brand on the rich side, and has won the top three in sales and consumer satisfaction every year. And the companies that can make Zhao Lingling into the eyes of the law are simply rare. Don't say that the annual salary is million, the annual salary is tens of millions, and her brows may not move. Therefore, after Zhao Lingling officially became the president of S&S in the real sense, S&S's reputation also rose sharply, and the stock market trading floor even listed this stock as a stock type to be listed. At a time when the attention was so high, Zhao Lingling carried out a drastic reform process, recruiting a number of senior executives, network engineers, production technicians and production workers with very attractive annual salaries At the same time, two production lines were introduced and a bidding meeting was held. In addition to signing a formal long-term beauty food production agreement with Sydney, it has also included a large number of suppliers of flowers, traditional Chinese medicines, and herbs into its own raw material suppliers.
At the same time as the reform, the company also released the public enterprise trademark solicitation information, after receiving hundreds of thousands of valid responses. In the end, it was decided that the company's S&S, a trademark with a strong foreign taste, was renamed Huayun and officially named as the company's trademark name, while in foreign countries, the name of S&S is still used. Although there are differences between China and abroad, the two are the same.
Second, it goes without saying. It has a great impact on X.S enterprises, very big, and can even be described as an earthquake, when Zhao Lingling left, she not only took away a lot of money she owned, real estate plants and production lines, but also a lot of technical personnel, she specially selected those who work in the biochemical laboratory, executives are easy to find, but these biochemical technicians are difficult to find, they need to be recruited from various chemical schools, such as laboratory technicians and perfumers, etc., but also through professional technical training, it is impossible to become a talent quickly in the short term. And the importance of these people to Huayun is naturally priceless. When the United States negotiated with Joyna, she pointed out that the advantages of Huayun are obvious, and the beauty recipes that have been soaked for thousands of years are not like chemical beauty products that harm the skin Pure classical beauty formulas, most of which are mild formulas Long-term use has a significant effect The variety is diverse, not only can be applied and wiped, but also can be made into lipstick Oral formulas and beauty foods, and the formula is rich and varied, a slight change of the formula will produce a completely different effect, the smell is fragrant and pleasant, without the harsh smell and skin effect unique to chemical products. But the disadvantages are also particularly obvious, even more than the advantages, that is, the formula of beauty products is rotten on the street, not only private documents, in ancient scrolls, TV media and the Internet are often involved, a simple search can obtain a large number of formula information. For the general public, it is easy to formulate, and the only drawback may be that it is rough and if the formula is not well mastered, it will affect the resulting finished product and hurt the skin, causing an irreparable situation. However, this is limited to beauty and cosmetics, that is, products that are tired of being smeared and wiped, and has almost no effect on beauty food.
Therefore, it is based on Joyna's alarm bell and the careful consideration of Zhao Lingling, the Su family sisters and others on the biggest weakness of the company's products themselves that they made a judgment, that is, to introduce biochemical experiments into the enterprise.
In just half a month, the situation changed abruptly. Huayun's four production lines began to operate at full capacity, and various raw material suppliers also purchased the raw materials needed everywhere to purchase from Huayun, and the former "haunted house" also took on a new look, and the name also changed to "Xianyuan". The S&S brand of the office building of Huayun head office has also been taken off and officially replaced with the brand of Huayun, and the product packaging box has also changed. However, the word moth eyebrows were not affected in the slightest. It is still the ancient seal font in the form of a relief in the middle and lower part of the entire box.
Moth eyebrow series of products are also formally finalized after discussion, divided into floral series light fragrance series hydration series and moisturizing series of products, moth eyebrows belong to the brand type floral fragrance light fragrance hydrating moisturizing series belongs to the brand's various classification series, the first two are mainly based on the aromatic and pleasant variety of floral and herbal flavors, the latter two are based on the beauty brand's moisturizing skin type of beauty, each classification is different, the suitable people are also different, so you should buy according to your actual skin type and need category.
Half a month can change everything, and half a month can transform a cocoon into a butterfly. Now there have been cracks on Huayun's pupal shell, and it is not far from the moment when the pupa turns into a butterfly.
Integrating a large number of foreign enterprises and state-owned enterprise executives, they have become the backbone of Huayun enterprises, including Shi Haoran, the head of the production line of the domestic branch of the former multinational company Food Industry Giant Merida, who has many years of rich experience and has been engaged in the production supervision of the enterprise The consumer is responsible, but it also touches the vested interests of some high-level executives, coupled with the fact that he is not good at communication and opening up relationships, so he has been working loyally in his position for 20 years, and was sent home by a contract dismissal letter. And such a talent happens to be what Hua Yun urgently needs now, so after Zhao Lingling learned about him, she immediately visited him in person, and moved him with the temptation of high salary and high position. Shi Haoran is also very interesting, and even introduced his wife to Huayun, his wife Zhang Wanjun is a corporate executive, mainly responsible for marketing, sales and communication, which is exactly the talent that is urgently needed now. Subsequently, Zhao Lingling inquired in many ways, and dug out a person from other companies who is capable but not good at dealing with intertwined interpersonal relationships, and Li Laite, the production person in charge who is the same as Shi Haoran, became another executive of the production line. Coupled with the return of Zhao Yiyi and Zhang Xue and Li Hao at this time, the company finally showed a prosperous scene.
"Let's fight for the future of Huayun. ”
"Oh... "The crowd was passionate and shocked the world.
Huayun's office building "Xianyuan", all the executives and leaders are fortunate to gather together, this is a unique party, not only to cheer up the work, but also to harmonize the relationship between executives, many members who joined later do not know the previous members, and they are very surprised by their young age, when they learned that the other two executives of the company, that is, vice president Su Yishui and general counsel Su Yirou have not yet reached the age of 20, Shi Haoran What Li Laite and Zhang Wanjun and others showed was not as simple as surprise, but shock. And when Zhao Lingling said lightly, the company itself was founded by the two sisters and other little sisters under them, and two of them are working as beauty consultants in the United States When Zhang Wan was still a special consultant, the expressions of the three of them were not just shocked, they were simply chilling, when they were 19 years old, what were they doing, they were studying in college, studying, and studying their youth, and these children were already representatives of the company, and they could be in charge of a company with an investment of tens of millions, which was really more angry than people.
"Hahaha... "The atmosphere is very harmonious, there is a lot of laughter on the field, there is a generation gap between the young and the old? Who said that! Isn't it easy for them to blend together?
"Okay, it's not too early, let's raise our glasses once again and bless our Huayun to quickly become famous and shake the beauty industry. Cheers. Zhao Lingling took the lead in raising her glass.
"Hahaha... Cheers. Everyone's wine glasses collided, and the red elixir kept shaking in the transparent glass. (To be continued.) )