Chapter 0155: Final Word
The eyes of countless hotel CEOs on the opposite side looked at them as if they were looking at the public enemy.
Su Yang is actually very helpless.
If you want to seize the market in a short period of time, the hotel free model is undoubtedly the best way.
When everyone is charged, doing it for free has undoubtedly become a comprehensive public enemy of the peers.
If you want to do it, you must have the determination and courage to overturn the entire market.
This is a difficult difficulty that countless free household names have to face at the beginning of their establishment.
Who would have thought that antiviruses would be free at a time when antivirus software is generally charged?
And as soon as the 36 antivirus software came out for free, no matter how many people scolded him for whether he was a hooligan or not, it didn't take long to cripple other antivirus software in the domestic market.
The little lion Ruixing and Kaspersky, who were very popular at that time, have long disappeared in the domestic civilian market.
There is also the rising star of Dibao.com, which can finally beat eBay.com, and the free model is also a killer feature.
More than a decade ago, online shopping platforms were required to charge merchants for the products they put on the shelves.
However, digging treasure went the opposite way and chose to provide free products to merchants, which seems to be a matter of course now, which was unusual at the time.
But the effect is excellent.
Countless merchants see that since you are free, then I will also put the goods on your side to sell.
is such a model, directly eBay, which was acquired by eBay.
Whether it is 36 anti-virus or digbao.com, it not only has to face strong suppression from external opponents, but also has to face the pressure of shareholders.
At the beginning, when 36 antivirus was free, the internal shareholders even slapped the table and said can you wait for the listing, and then you can do it for free after we, the shareholders, cash out and leave.
And now, Su Yang is also facing the full hostility of competitors.
But the good thing about Su Yang is that he is a word hall, and there is no such thing as a shareholder, and no one can contain Su Yang.
As for the gorgeous ......
In fact, in Su Yang's mind, the current Huamei is just a springboard for Su Yang to deal with Kaiyu, and it has not been incorporated into his hotel system at all.
At present, the biggest enemy is the group of hotel peers in front of you.
In fact, it's not just me, many of our peers support you to make in-house purchases for free, and want to talk to you about cooperation. ”
Mi Man stretched out his hand and patted Su Yang's shoulder to reassure him.
Not only Mi Man, but also the CEOs of other travel agencies have an ambiguous attitude towards Su Yang, and they like this mode of free in-app purchase.
And the most commendable thing is that tourists don't have to force consumption after entering, and tourists may not be able to help chopping their hands.
It's free, and the reputation is good, where to find such a good thing.
And if the consumption effect in the hotel is particularly good, the tour guides of those low-cost tour groups have a commission income, and naturally have time to take tourists to travel.
"Thank you!"
Su Yang responded with a smile, but now is not the time to say this.
At this time, Sheng Zhibin asked Kong Yewei a little bit about what he meant, which made Kong Yewei, who had just finished talking about his claim, a little unhappy, which was obviously dismantling his own platform.
However, Kong Yewei was not unprepared, and asked Secretary Yang to take out a document and throw it to Sheng Zhibin.
"This is the latest document issued by the city, you shouldn't have read it yet, and you don't need to go back to the office to read it, just read it here. ”
"At that time, after reading the feasibility market analysis report of the free hotel in the park proposed by Su Yang, the city felt that it was okay to give it a try, so that we should not stick to the previous model, but have the courage to explore new models and new ideas. ”
"The fee model and the free model in the hotel industry can exist at the same time, and we don't want to interfere too much. In the end, who wins, the market and the people will naturally give a better answer, we just need to do a good job. ”
"The purpose of the city's investment of hundreds of millions of dollars is to build a good tourist city hotel, improve tourism satisfaction, and thus drive the growth of the regional service economy. ”
"Whether it is a charging model or a free model, whoever can be better is beneficial to the park and Jiangzhou City. ”
……
Every time Kong Yewei said a word, and every time Sheng Zhibin himself flipped through a page of documents, his face became even more embarrassed.
The smiles on the faces of the CEOs of the travel agencies were even brighter, and they looked at Su Yang ambiguously.
The other hotel CEOs also looked at Sheng Zhibin nervously.
Obviously, Kong Yewei is biased towards Su Yang's side, so they can only count on Sheng Zhibin to speak for his people, and everyone knows that Sheng Zhibin is also related in the city.
After the initial embarrassment, Sheng Zhibin closed the document: "Of course the city's decision is correct. ”
As soon as this sentence came out, the hotel CEOs present were stunned, could it be that Sheng Zhibin was afraid of Kong Yewei?
It shouldn't be.
"However, the city also said that they should coexist and compete together, and there is no need to promote the development of the service industry in the park as the district mayor said before. ”
"Promoting the development of the service industry in the park is what our government should do, not the responsibility of hotel businessmen. ”
Good!
The government should be like a government!
As soon as Sheng Zhibin's words came out, all the hotel CEOs cheered in their hearts.
Kong Yewei's face did not change: "The government came forward to endorse hundreds of millions of interest-bearing loans, once the enterprise that got the funds did not do a good job, these hundreds of millions of loans are responsible for our government, and the people have to bear the consequences." ”
"Why would the government be willing to provide such a large loan?"
"It is for the prosperity of the economy, for the promotion of the development of tourism in the park, and for the good things that benefit the people, not for the sake of one or two hotels to grow themselves. ”
This is the real vision of the government, which is willing to come forward to endorse and provide hundreds of millions of loans with interest. ”
Good!
This time, it was the turn of the CEOs of the travel agency to applaud.
Your hotel has developed well, and it has a dime to do with our travel agency?
Only by developing the tourism industry, their travel agency will get better and better, obviously Suyang's free model is more gimmicky, can bring more people to Jiangzhou City to travel.
Sheng Zhibin opened his mouth, but in the end he didn't speak, because he found that what he said was not as politically correct as Kong Yewei said.
Because he has been defending businessmen, and has not stood in the perspective of the people.
It is true that businessmen are also people, but the people's will is the most important thing.
And the government has not treated businessmen badly, hundreds of millions of low-interest loans, if you mess up, it is not the government to bear, the general public to bear.
So Sheng Zhibin could only keep his mouth shut in the end.
"Since the deputy district chief has no opinion, let's talk about the final criteria. ”
Kong Yewei took the document back.
"The first is the size of the hotel. The larger the scale, the easier it will be to unify requirements and implement standards in the future. ”
"Second, the satisfaction of the migrant population is also very important because it is a tourism city. Of course, the satisfaction of the local population cannot be ignored. ”
"Third, the resort project must have a company that has operated a high-end hotel brand and is in good operation before it can be undertaken. ”
"Fourth, and finally, we will comprehensively evaluate the hotel's impact on the service industry chain of the park to ensure that it has a positive impact on the future development of the tourism city. ”
Four conditions, Kong Yewei made the final decision.