Volume 2 The Hidden Dragon in the Abyss Chapter 216 Forget about propaganda

Chatting with Chen Shi while walking, the two of them walked to the dormitory. When he returned to the dormitory, Ye Yongdong and Hu Deqing were already in the dormitory, Zhang Siyuan said hello to Ye Yongdong, and then went to wash up and prepare for bed.

The next day, Zhang Siyuan found a BMW parked outside the school and drove to the office building rented by Times Entertainment.

The office rented by Times Entertainment is in the office building next to Times Technology, so Zhang Siyuan can find it in a hurry. Otherwise, in the era when many roads have not been built and there is no navigation, it is really difficult to find a place that has not been there.

At the beginning, because the office building rented by Times Technology really couldn't rent an office, it rented an office in the office building next to it for Times Entertainment Office. There is no one in Times Entertainment, it can be said that there is no one else except Peng Benben and Eason and Eason's assistant.

Finance and publicity channels are handled by Times Technology, and no other departments have been set up. At present, Eason is an artist, and Zhang Siyuan is not thinking about how big Times Entertainment is now.

After all, Peng Benben didn't know a lot of things, and he couldn't hold up the plate if he was too big. Anyway, with Dai Wanglong supporting it first, it is better to let Times Entertainment develop slowly, and let Peng Benben accumulate experience by the way. When the Times Science and Technology Building is built, and then you have your own equipment and other things, you will start to make Times Entertainment independent.

Zhang Siyuan, who took the elevator, came to the floor where Times Entertainment was located, and the door of Times Entertainment was open. When I walked in, there was no one outside, just a desk. The door to the only office inside was open, and Peng Benben was sitting inside, not knowing what he was fiddling with.

Zhang Siyuan walked to the door of the office and knocked on the door, Peng Benben looked up and saw Zhang Siyuan, and said with a smile: "Coming?"

"Well, what's the matter with me?" Zhang Siyuan walked to the chair opposite Peng Benben and sat down.

Peng Benben waved his hand: "Hey, it's not that Eason's album has been released, let you come over and suppress the scene." I called Lao Dai, and Lao Dai said that he was quit and asked me to find you. ”

"It shouldn't be complicated, right?" asked Zhang Siyuan suspiciously.

The goods have been rolled out, and what we should do now should be to wait for the sales feedback from all over the world, as well as the payment from the next house. There is nothing special to deal with, Zhang Siyuan really can't think of why Peng Benben is looking for him.

Peng Benben threw the folder in front of him to Zhang Siyuan: "You are really not in a hurry, according to your request, we have released a total of three million albums this time." Now there are three million albums, Jiangsu, Zhejiang and Shanghai were on the shelves yesterday, and other places are also on the shelves today. But yesterday passed, and the payment for the album has not been received, and you are not afraid of losing money. ”

"What's the hurry, Eason is a newcomer in the mainland, so no one pays attention. In addition, many stores are reluctant to put Eason's album in the most prominent position, and no one will promote the song. Moreover, there were so many things yesterday, and Times Technology didn't have time to do publicity, which is normal. Zhang Siyuan explained.

It turned out that because of Dai Wanglong's resignation. Xu Zelei is relatively busy, no one reminded Xu Zelei to push "Ten Years" yesterday, so the entire product line of Times Technology, none of the products have been promoted for "Ten Years", plus Eason is a newcomer, and there is no press conference or anything, of course, there is no attention to the album's release.

Hearing Zhang Siyuan's words, Peng Benben got up from his chair in a hurry: "I said that I haven't said anything until now, it turns out that it's because you forgot to publicize it, and I'm still here to worry about you......"

"Benben, don't get excited. I have already told Xu Zelei that it will be publicized normally today. You'd better rest more now, or I'm afraid you won't even have time to go to the toilet by then. Zhang Siyuan looked at Peng Benben's excited appearance and hurriedly persuaded.

Zhang Siyuan originally wanted to say that this matter should have been handed over by Peng Benben and Xu Zelei, but he didn't say it after thinking about it. There is a chance, now that he is slapping Peng Benben in the face, Peng Benben himself is inexperienced, so it would be good to find an opportunity to remind him in the future.

Under Zhang Siyuan's comfort, Peng Benben was no longer excited, and sat down on the chair: "What do you mean?"

"Now QQ and QQ Music should start promoting "Ten Years", I estimate that by the afternoon, your phone will be blown up by those record stores. When the time comes, you will probably be busy with your feet not touching the ground, so it's better to save some effort now. Zhang Siyuan explained.

"Ten Years" is on the market, and after the first push of QQ pop-ups, QQ Music and QQ Portal will be launched at the same time, and no one knows what will happen at that time. But what is certain is that with the title song "Ten Years", the sales of the album of the same name "Ten Years" will not be bad.

After all, there are fifteen songs in this album, except for a few classic title songs. The other songs, if released separately, can also be used as the title song of the album.

It was only in order to become famous that Zhang Siyuan picked out the fifteen songs, ready to make Eason Cannon popular. Naturally, future albums won't do this, otherwise just those songs will soon be insufficient.

Pick a song that can be used as the title song of other albums, and now in order to set off the loftiness of this album, it has been reduced to a few classic green leaves. In the eyes of some, this is waste.

Zhang Siyuan didn't dare to say that there was no response on the first day, it was because of the company's mistakes and the publicity was not in place. When the promotion really starts today, the sales of "Ten Years" will definitely shock the entire song industry.

Zhang Siyuan has reason to believe that Eason, who had a godhead in his previous life, can become a god with this album. Otherwise, Zhang Siyuan would not have let Dai Wanglong directly produce 3 million albums, you know, these albums are produced and taken out for distribution, and they will have to wait until they are sold before the video store will return the payment.

This is also something that can't be helped, after all, a new company, a new singer. It is for the sake of "Ten Years" that so many video stores are willing to distribute goods, otherwise many video stores may not be willing to distribute goods.

Otherwise, if the album is rotten in your hands, although it doesn't cost money, they will also be annoyed by Times Entertainment to recycle those records. The album that can't be sold is only recycled by Times Entertainment itself.

After all, Eason is just a newcomer now, and in the case of not being able to guarantee sales, in order to be able to sell as much as possible, it can only be done according to the rules of the industry. If Eason was already a superstar now, then all the video stores would only be afraid that they would not have enough albums in their stores and rush to pay, which would not be like this at all.

Peng Benben heard Zhang Siyuan say this, and turned on the QQ music on the computer. I saw that the interface of QQ Music has been replaced and changed to the album cover of "Ten Years", so that everyone who opens QQ Music can see this news.

Then Peng Benben searched in QQ music, looked up at Zhang Siyuan and asked, "Why are these songs and the others?"

"The other songs haven't been passed on. Zhang Siyuan replied.

Without waiting for Peng Benben to ask, Zhang Siyuan then explained: "QQ Music is now free of charge, and all songs are free. If all the songs are on it, then many people still go to buy albums for what, they listen to these songs, if they want to listen to other songs, they naturally want to buy albums. This will help the sales of the album, and when QQ Music charges in the future, it will not be like this. ”

Zhang Siyuan also thought about it for a long time before deciding that piracy is a stubborn disease, and Zhang Siyuan is ready to deal with this problem step by step. It's still the age of records, and it's not yet the digital age.

The mainstream people still rely on tapes and CDs to listen to songs. Neither the Internet nor smartphones are widespread. If you directly charge for listening to songs, the audience is too small. It's better to circle the market first, assist the album sales, and wait until you enter the digital age, and then start charging when the time comes.

All the songs will wait at least a week before Zhang Siyuan is ready to put QQ Music on the shelves. Otherwise, it will definitely have an impact on album sales. In Zhang Siyuan's plan, when the time is ripe, he will start to implement the issue of electronic copyright.

These things are all products of the development of the times. If it is implemented too early, it will not do anything at all. When the time is ripe, it can play the best role. It's just like this, and then I'll be scolded again.

Zhang Siyuan thought about himself, when he heard that listening to songs costs money, he also scolded those merchants with blood. But now that it's my turn, I realize that it's really from a different angle of standing, and it's also a different angle from which I think about problems.

As a consumer, of course, the cheaper the better. But as a seller, the more you earn, the better. And these things are the fruits of the artist's labor, and the fee should also be charged.

"What, are you going to charge for listening to songs?" Peng Benben looked at Zhang Siyuan in surprise.

Although he doesn't understand a lot of things, he also knows that if he charges for listening to songs, it is estimated that many people will prefer not to listen to them. You must know that now there is not only QQ music listening software, but there are other others, this is not to push users to others.

Zhang Siyuan replied with a smile: "There is still a period of time, and this is imperative." Like I said, if all the songs were put on it, and it would be free. The impact on the sales of the album is too great, and it will also affect our recovery costs and the income of the artists. There is a kind of thing called electronic copyright, you can use Google search to see, foreign countries have implemented this policy. It's also certain that it will be implemented in China in the future, but I just plan to let this step come early, and it's not a matter at all. ”

Peng Benben didn't speak, turned to the computer, opened Google and began to check the matter of electronic copyright. Ten minutes later, Peng Benben raised his head and said, "You can do it yourself, anyway, you are the boss, you have the final say." ”

Zhang Siyuan was about to say something to Peng Benben, when the mobile phone rang, and Zhang Jin's voice came from the phone after connecting: "Zhang Siyuan, I'm in Shanghai, where are you?"

PS: This book was first published in Zongheng, I hope that all book friends can come to Zongheng to read this book, and the teacher is grateful. Thanks to the 500 Zongheng coins tip from the little sister.

(End of chapter)