Twenty-three-year-old Jackson Fulclelin, dressed in a British-style dress and wearing a certain felt hat, braved the wind and snow to walk down the streets of Philadelphia.

The carriage passed by him, the cold wind blew across his face, and he braved the wind and snow to reach his destination.

If you ask him how he is different from other young people of this era, it is that he has a very powerful ancestor - Benjamin Franklin.

Benjamin Franklin was not only an inventor and politician, but also a tycoon in the printing industry.

At a time when ink and printing presses were still expensive, his newspaper was the first to make a profit and became famous in Philadelphia.

It's just a pity that it was only the glory that belonged to Benjamin Franklin.

For a variety of reasons, Benjamin Franklin left little fortune to his children and grandchildren, and even the only remaining newspaper was getting worse day by day in decades of competition.

Jackson Franklin, though he loved the printing industry as much as his ancestors, his old father still firmly controlled the newspaper and dismissed all his novel ideas as delusional.

To prove himself, he visited every other newspaper office in Philadelphia.

It's a pity that because of his identity, no newspaper is willing to keep him and let him show his ambitions.

Fortunately, a large company called the American Newspaper Group recently bought a small newspaper in Philadelphia that was on the verge of collapse and began to launch a fierce assault on Philadelphia's newspaper industry.

Jackson studied the Philadelphia Freshly of the American newspaper group for two weeks, and felt that this newspaper group had many novel operations, and he felt that if he joined this newspaper, he would be able to prove himself, not only to his father, but also to all those who had rejected him.

He went out with this strong belief, but when he did, he found that he had not chosen a good time.

The cold air blew unhindered from northern Canada and blew on the land of Philadelphia, making his face feel as if he were facing a knife.

"Horse oil, do you want some refined horse oil?"

Even in such cold weather, there are still children trying their best to sell their products.

Jackson didn't want to pay attention to it and walked over directly, but when he saw the child's horse oil-coated face, as if he was not afraid of the cold, he took out a bank slip and said, "Give me some." ”

The greasy animal fat is applied to the face, forming a film of insulation, and although you can still feel the cold, the feeling as if you have been cut by a knife has been much weakened.

He continued to walk toward the address of the Philadelphia Fresh.

However, Philadelphia, as one of the largest cities in the United States in this era, is not so easy to travel from one point to another so quickly.

"Knock knock!"

"Knock knock!"

Jackson knocked on the door, the grease on his hand leaving a translucent mark on the door.

"Are you?" the door opened a small crack, and heat peeked through the small crack. On the other side of the door, a beautiful girl asked.

"I ...... Is this the office of The Philadelphia Fresh?" said Jackson through the crack in the door, looking at the playful freckles on the girl's nose, and said with some distraction.

"Yes, it's the Philadelphia Freshman newspaper, but ...... But you don't sell newspapers here, so if you want to buy a newspaper, go find a newsboy!"

The girl was about to close the door again.

Although Jackson's hands and feet felt cold, he was not yet frozen, and he leaned against the door and said, "I...... I'm here looking for a job!"

"Looking for a job? We're not hiring!"

"I ...... I think your cause needs our participation. When Jackson said this, the shyness of the little virgin completely faded, and a confident look hung on his face.

"But......" the girl seemed to say something, but a man's voice came from farther through the door, "let him in." ”

"Yes. ”

The girl answered, then pulled the crack open even more, and said, "Come on in." ”‘

"Yes! I'll come in!" Jackson swooped into it like a slime-covered catfish.

As soon as he got inside, he felt like he was wrapped in warmth.

The heat was pouring from all directions.

"Follow me. ”

He followed the girl inside, admiring the newspaper office of The Philadelphia Fresh.

It's not the same as the other newspapers in Philadelphia, it's not a dilapidated look, but a warmth that resembles home.

Although the warmth here makes people a little drowsy, there are many people busy in the houses along the way.

The handyman who walked around carrying documents didn't have a moment to stop.

He gradually wondered why this place was so vibrant in the cold winter of the newspaper industry.

Finally, he was taken to his office at the end of the hallway.

The door of the office was open, and when I looked out of the door, I could see a middle-aged man who was not very old.

This middle-aged man's appearance is not surprising, but he has the charm of a manager.

"Tell us a little bit about yourself. The man in the room said.

"I ...... My name is Jackson-Fulllin, I have two years of work experience, and I will be proficient in ......" Jackson said as skillfully as he could, saying what he had repeated over an unknown number of times.

"Oh, is that Benjamin Franklin?" the man folded his hands at the table, his chin resting on his hands, and his eyes behind his glasses seemed to radiate a light of wisdom.

"Yes, but! I'm just his grandchild, but I don't want anyone else to think of me as just his grandchild......" Jackson said.

"Yes! I've heard of you!"

"Huh?"

"Jackson Franklin, no inferior. I didn't follow my father's arrangement, and I wanted to do something big. But how much do you know about the newspaper industry?

What do you have in mind?"

"I ...... I'm good at advertising!"

"Like your ancestors?"

"No! I'm good at advertising! will make the newspaper make more money!" said Jackson-Fulllin firmly.

If the newspaper industry wants to make money, there are two directions, one is the cost of subscription, and the other is the cost of advertising.

However, when there was no convenient mode of transportation, newspapers could only be distributed in one city.

No matter how many advertisements are issued, the number of advertisements that can be published is limited.

Even, a newspaper like the New Haven Daily News is already a large advertising newspaper.

Advertising can increase revenue, but it can also increase readers' resentment.

This is a violation of the demands of the American newspaper group, which is currently seeking more users.

"What's different about your ads? isn't it annoying?" asked the man in front of him, who was supposed to be very busy, playfully like a cat watching a mouse.

"Yes, my ads won't make readers!" Jackson said exclaimed, "Readers will love my ads......! I can make money from advertising!"

"Interesting," goes on ...... "The man named Blair, who controls the entire American newspaper conglomerate, has finally raised some interest.

Because of a younger boy, Blair now has no such admiration for the so-called genius.

What is the use of a so-called genius, no matter how smart he is, if he has not been to the level of that man?

It's like watching ads to make money, although it's a bit interesting, but how interesting can it be?

"I have two ideas, one is that if the reader of the newspaper can recite all the contents of the advertisements in the next issue of the newspaper, if he comes to the newspaper office to recite it, he will be given a cash reward.

This one...... If this doesn't work, I have another idea.

That's ......

Treasure in the advertisement.

When we released the advertisement, we stated that there were clues buried in the advertisement, and as long as we found all the clues, we could get the treasure.

In this way, people who want to get their hands on the treasure will carefully analyze our ads!"

"Is advertising gamified?" Blair asked.

"Yes, it's advertising gamification!" Jackson heard Blair's description and immediately agreed, "Advertising gamification! Advertising gamification! Why didn't I think of it? It's very new, isn't it?"

"No, it's not new at all. Blair shook his head and said.

He took out a random newspaper from the pile of newspapers beside him, and almost without reading it, he laid it upside down on the table, and his fingers landed on one of the plates.

Jackson, who was sitting at the other end of the table, saw the newspaper that was normal to him, and looked at the place where his finger was.

There...... It's an introduction to the gameplay of advertising games.

"This ...... It's ......" Jackson Franklin panicked a little.

"This is the New Haven Times, and it's the newspaper of the American Press Group. "I think you may have a narrow vision of the American newspaper group.

Do you think the American newspaper group is the same as these small newspapers in Philadelphia?

No!

It's not the same!

American Newspaper Group, with the most professional team, has the most extensive coverage of the newspaper industry in the United States.

We've all put into practice ideas that you've thought of that are wonderful.

What you haven't thought about, we've thought about it too.

Do you think that just drawing a pie will make the American newspaper group accommodate you?"

"No...... It's not ......" Franklin didn't know what to say in the face of Blair, who suddenly became stronger.

He can only keep denying and denying and denying, denying that he has thought like that.

"Don't panic, sit down, sit down. ”

As soon as Franklin sat down, Miss Freckles just now walked in and placed a steaming cup of freshly ground coffee in front of him.

He picked up the cup and took a sip.

The rich aroma of freshly ground coffee and the heavy bitterness of espresso immediately filled his mouth.

He hurriedly put down the cup of coffee, and his eyes were full of horror.

Because......

It's just too bitter.

"Is coffee bitter?" Blair asked, adding, "life is more bitter than coffee." If you were to work for the American Press Group, your life would be more bitter than this cup of coffee, would you like it?"

"Will!will!!," Franklin said, ignoring the bitterness in his mouth, and immediately stood up and bowed loudly in thanks.

"Don't thank me!

Blair stepped out from behind the table and patted Franklin on the shoulder.

"Yes! I'll work hard!"

"Jenny, take Franklin to familiarize yourself with the work. ”

Blair called the blonde lady just now and said.

Jenny left with Franklin, and Jenny returned on her own.

In the office with the door open, Blair, who closed his eyes and recuperated, opened his eyes and asked, "How many are these?"

"This is the third today and the twelfth this month. ”

"Okay, let's leave today, let's go to the next place. Blair said.

Since Doug Claydon corrected the course of the newspaper group some time ago, Blair's new job is to go to newspapers everywhere to find out the actual situation.

As for free labor like Jackson Franklin, it was an accident at the beginning.

However, later, whenever Blair went to a place, he would inexplicably leak some news.

This is information that only people within the local newspaper industry know.

Those young people who are ready to move in the industry and feel that they have no talent will try in vain to convince Blair to make it to the sky and run towards the oven like a turkey.

Such people have both subjective initiative and no salary, as long as they are not starved to death, they can burn their lives and work tirelessly.

Such cheap labor, even if it is not easy to use, is better than nothing, isn't it?

Therefore, gradually as Blair went to more and more cities, it became more and more routine, more and more routine.

For him, there is nothing special about Jackson Franklin, who is also such a young man.

Even if he has the grandparents of a media tycoon, what good is that?

What goes with the wind belongs to yesterday, doesn't it?

It's a pity that those poor young people don't know the "truth" yet, and now each of them feels that they are the seed players who have been photographed by the president of the American newspaper group.

But how do they know that they are not seeded players, and the person who interviewed them is not the real boss of the American newspaper group.

However, in the process, the American newspaper group did innovate in its reporting.

Newspapers dedicated to young people have appeared.

Although those young people are not interested in current affairs, the stories serialized in the newspapers make those young people flock to them.

Even the supernatural newspapers made by these working youths, which are full of ghosts, aliens, and unspeakable monsters, have also sold well.

The American newspaper group affects more people.

Subtly, Lincoln's support is also getting higher and higher.

On the eve of the U.S. presidential election, in New Haven, the first General steak opened.