Chapter 633: Double 11 Warm-up (19th Update, One Chapter Left)

The plan for Double 11 here is still in preparation, and the major newspapers have already shouted it, and even the major media have not forgotten the popularity of new businesses.

Even the TV station has started a series of live commentary programs related to the Double 11 activities of the new venture group.

Originally, TV stations were reluctant to do these programs, but who called Double 11 is now deeply rooted in the hearts of the people, just like the World Cup, and there are a large number of viewers every year, holding their wallets to refer to these analyses, so these programs not only have ratings, but also a lot of advertising traffic value.

This also leads to the fact that before Double 11 started, many companies have begun to spend money on soft advertising.

Of course, some media will not do too much advertising, but mainly analyze the actions of the new entrepreneurship department, and will not abruptly insert some small companies and unpopular products.

"Analyst Wang, what kind of actions do you think the new venture will take this time?"

"The new entrepreneurship department is a very wide range of groups, just a few companies that have no affiliation, the new venture publishing group, the new venture film and television group, and the new venture special electronics group, are all very powerful. The core of this is the new venture electronics group, this company at the beginning, who of us would know, is to make electronic watches and electronic calculators? However, electronic watches and calculators have only been made for a short time, and they have begun to make handheld computers. At that time, the handheld computer used the 6502 chip, which was cheap, but it was not power-efficient, and it was a chip with a complex instruction set. Later, after the handheld made money, the company began to develop its own CPU, manufacture home game consoles, and make VCDs and CD=ROMs. Just when we have been stunned and feel that Lin Qi has no rules, the Pangu game console has become the Pangu computer, the previous layout, and finally, are all gathered on the Pangu computer, and Pangu launched 5 generations last year. Originally, I thought that the 6th generation might not be launched this year, but recently, it was Linmeng Technology Company that developed a domestic 1-micron lithography machine, and it is a new CPU of the Luban 1st generation architecture. I guess that this year, the new venture electronics group should release a new Pangu computer! Because Pangu computer is basically a generation of consoles and a generation of CPUs. As long as the CPU architecture is upgraded, it will most likely be used on the new host. ”

"What you said makes sense, but not long ago, Lin Qi was not an international acquisition, a series of acquisitions. Among them, what kind of ARM-based chip company in the United Kingdom will it launch a new handheld machine?"

"It's possible!"

"I heard that some time ago, the new entrepreneur also said that this year's Double 11 will launch a new series of cosmetics, I don't know what you think?"

"All I can say is that my wallet is getting thinner again, and my wife and her best friend are die-hard fans of Pechoin. ”

The prime-time program at 8 o'clock in the evening has spontaneously started to report on Double 11.

And this is just a microcosm, which makes Lin Qi very happy and saves a lot of advertising costs.

With the overwhelming coverage, the final event plan for Double 11 has also been released.

"Stroll time!" This is the theme of the event according to Lin Qi's meaning, and soon a large poster was erected at the entrance of the new entrepreneurial building and various stores, and advertisements for CCTV and other major TV stations were placed, and it was also affected by the event advertisements of Double 11.

The streets and alleys are full of flyers about Double 11, and a large number of coupons and vouchers have been handed out, this time it can be described as a national Double 11, not only Hong Kong, but also the mainland is a lot more lively than last year.

As the native place of Pechoin, Shanghai is also the second event venue for Double 11, and will release new products together with Hong Kong at the same time, which has attracted a lot of reports for a while.

"Wow, I heard that there is a new four-wheel drive car this time, and I just ordered one, and it seems that I can only give it away. ”

"You are going to chop your hands, what about your wife's cosmetics, Pechoin is a full-scale package this time, and the price is also expensive and scary. ”

"Don't be afraid, three months' salary has been saved, let's chop our hands together, otherwise my four-wheel drive car will be ruined. ”

"If the Pangu computer comes out with a new model this year and uses the Luban 1st generation processor, you must buy it! Because the Luban 1st generation processor and lithography machine are all domestic!"

"The starting point of Double 11 recharge is 20% off! Even, the recharge will also send a lottery, and there is a certain probability that the recharge amount will be free of charge!"

……

In the nearly 20 days of brewing, Double 11 was pushed to a peak.

On November 11, Double 11 kicked off.

This time, the location was chosen in Causeway Bay, which is also the most heartfelt wait in Hong Kong, and Times Square is still being built at this time.

The historic Times Square was officially opened in April 1994, but due to the injection of funds from the New Venture Electronics Group, the development rights were bought from the Wharf Group, and after that, the construction was completed earlier than in history. For example, Wharf, Hutchison Whampoa, Cheung Kong Asset, Great Eagle, Sun Hung Kai Properties, Henderson Development and other listed real estate companies, among the top five shareholders, you can see the name of a subsidiary or trust fund product of the new venture department.

Although the new entrepreneurship department does not intend to control these real estate developers, because it knows that the real estate industry in Hong Kong has no prospects in the future, it is a bastard to make money or not, so it will naturally make a series of financial investments. Because these old real estate companies have a high proportion of rent collection and high annual dividends, they don't need to sell shares at all, as long as they pay dividends every year, it is a very cost-effective deal. The price of real estate investment in Hong Kong's real estate industry will increase in the future, but it is not cost-effective for a consortium to buy real estate directly. After deducting the liabilities, it will be concluded that the shares of the real estate company are equivalent to several times the value of the real estate, and the financial investment of buying a house is not as good as the undervalued real estate stocks.

This is obvious, based on the true measurement of the finances of these companies, big capital will naturally make a more scientific way of asset allocation than ordinary investors.

Investing in these local real estate companies in Hong Kong is not just about enjoying returns such as profits and dividends. In addition, you can also negotiate with these real estate companies, the new venture group wants certain plots and buildings in Hong Kong, as long as the price is not low, the other party should be a favor and let their beloved buildings cut love.

This is the current influence of the new entrepreneurship department in Hong Kong and Shenzhen, and it is also due to the existence of the new entrepreneurship department, Hong Kong has not yet returned, but the progress of integrating into the Pearl River Delta economic circle is faster than in history. Basically, in the eyes of many people, the difference between the Pearl River Delta region and Hong Kong is not very big, and most of the economic systems are a little different.

The new venture borrowed a huge background and erected a huge electronic screen in the back, scrolling above to play the Double 11 program.

This time, the event did not choose to be during the day, but at 8 o'clock in the evening, as the eighteen gun salutes were fired, the opening animation began to fluctuate on the electronic screen.