At this time in September '93, Lufthansa had just opened a joint venture for five months.

It is the most high-end shopping mall in the entire Beijing-Beijing area, or the country, and the most comprehensive service. Facing foreigners. This place is a word for Chinese at this time, expensive.

At this time, although there are many foreign brands in Lufthansa, there are no well-known luxury goods, and the luxury goods are in Wangfujing and Guomao.

But here things are sold, and they are more expensive than luxury goods. What is sold is forced and serviced.

However, the overall arrangement and environment here is indeed much higher than that of the shopping malls of this era.

Xiao Wei and Chen Hui looked carefully from the outside to the inside, savored it, and kept nodding their heads, it was indeed an eye-opener, it turned out that the shopping mall could still be done like this, and the decorations were arranged like this.

Inside, there is an open shelf, a large atrium, a boutique room, a jewelry area, a makeup area, and various commodities are classified, eye-catching and convenient.

However, there are not many customers inside, and even fewer Chinese, and you can see a few women dressed in flowers looking up at Xiaowei.

The salesman's occasional gaze also contains a special meaning, as if it feels like this is a group of tourists who have gone to the wrong door, and then wait for them to see the price of the product and immediately change color on their faces and run away with their children in their arms. Xiaowei thinks so.

It's also true that there is a discoloration on the face. Xiu'er tugged at the corner of Xiaowei's clothes: "Brother, this is too expensive, right?"

Xiaowei said: "You don't feel worth it? Look at how comfortable this environment is." Foreigners are really better than us in this area. ”

Chen Hui said: "Let's go back and change the plan, and the shopping malls will do this in the future." Let Manager Zhang and Manager Chen come over to take a look. Is it too late to change the plan?"

Xiaowei said: "It's in time. But it doesn't need to be changed. What we are poor about is the lighting and layout, and the ground is originally set to be floor tiles. It's just that the color is different. Do you feel good about this light color?"

Chen Hui squatted down and touched it and said, "This kind of bright hall, don't you feel that the bright hall seems to be a big space?"

Xiaohong said: "I feel that the lighting design here is good, bright and not dazzling, how comfortable this background music is." The atrium is so wide, it doesn't seem crowded to see how many people come in, and if something really happens, the evacuation is fast. ”

Chen Hui clapped his hands and said, "It's different." Did you feel that there were fewer people in Wangfujing just now? The prices in that place are not cheaper than in China. There are few people here, and most people don't dare to come in, which is why it seems lenient. We can't sell it at such an expensive price.

But it makes sense, I also feel comfortable with the lighting. And this kind of large atrium and small partition can indeed accommodate more people, people gather here first, and then the goal must be different, and then it will be divided into specific commodity areas, so that it will not be as crowded as the current department stores, and everyone has to go through all the places. ”

Xiaowei rubbed Beibei's hair and said, "This atrium can also be used for activities at ordinary times." If you look at his design above, it looks like it's designed according to the activity, the lighting frame, just build a small stage temporarily, I think this is good. ”

Xiu'er raised her head and looked up: "It's so high here." "In fact, it is not very high, Lufthansa has only five floors in total, and the business area is only more than 20,000 points, which is smaller than many shopping malls in China, but the visual difference between different space designs is great.

Seven people with two children stood on the side of the atrium and watched, admiring, and the passers-by and the salespeople all looked at this side from time to time and whispered something to steal fun, and the seven people didn't care.

Chen Hui said: "Ask Manager Zhang to come and have a look, and several managers will come and see." By the way, do you want Dean Cheng to come over there?"

Xiao Wei shook his head: "Dean Cheng doesn't need it." They're architectural designs, and they can be made out of it. How ugly this building is, what do you want Dean Cheng to see? Which of our buildings is not better than this?"

Chen Hui took out the phone and called.

"Brother Zhang, Xiaowei and I are in Kyoto, and we arrived at noon. We're on this side of the Liangma River now, Lufthansa Friendship Mall, you know?"

Manager Zhang said: "You know, it opened in April, right? There are newspapers and news, what's wrong?"

Chen Hui said: "You arrange the work at home, organize a few people to come over, and take a look at the business layout here, Xiaowei and I feel very good, we should learn." ”

Manager Zhang said, "Okay." Otherwise, I was thinking about where to study during this time, and I was going to go to Hong Kong. ”

Chen Hui said: "Hong Kong should go and go, go out and take a look, and I see that there are a lot of foreign things here, and there are seven or eight countries' things on the brand, and we can't go to the research and research if you look at it." Investigate channels and prices and whatever. ”

Manager Zhang said: "I have discussed this matter with Xiao Liu, and she is already working on it, and it should be reported to you and Xiao Wei before the end of the year." Our procurement center has a plan to go abroad, and it is estimated that you will be able to see it when you come back. ”

Chen Hui said: "That's okay, then you can arrange it, come over tomorrow, open a letter of introduction before coming, and stay at the Kyoto Hotel, Xiaowei and I are there." ”

After hanging up the phone, Chen Hui said, "They'll come over tomorrow." ”

Xiaohong said: "It's really extravagant, just to come here to see a few people, I even eat and live with a plane for thousands of yuan per person." ”

Xiaowei said: "It's worth the money. It's useless to listen to people if you don't look at it, it's like doing things, and you still don't understand it if you don't get around and listen to it for a lifetime. ”

Chen Xiao asked: "What are the shopping malls of Xidu Dalian?"

Xiaowei said: "It is also open shelf sales, but in general, it is not as good as this, and it is stronger than the general shopping malls in China." Let's see how we adjust it later. ”

Chen Hui nodded and said, "I have to get it." There are a lot of things to change, so let's have a meeting to discuss it when we go back and see how to make it better. ”

Xiu'er said: "If you get it like this, is the cost too high? Doesn't the thing have to be sold as expensive as a thief?

Xiaowei said: "The construction cost must be high, and if you rent a building to build a shopping mall, the cost is indeed a lot higher." We have nothing to do, our own place, our own shopping mall, the construction cost is higher and the lower is not much different. No impact on retail price. ”

Xiaohong said: "The cost of your venue has risen, and the rent has not changed, and the shopping mall is not allowed to pay rent to the property?"

Xiaowei said: "What you use to change is actually to earn more and earn less." Why don't you wait until you go back and discuss it. ”

Bei Bei took Xiao Xiaohui's hand, and the sister and brother squatted on the ground to look at the reflection, and then looked up and asked, "Dad, what are we looking at here?" Haven't seen enough?"

Xiaohong squatted down and brushed Bei Bei and Xiao Xiaohui's hair: "Isn't it good to look here?"

Bei Bei looked around with her little face: "It's not good." Our family, our family is not so big, place. It's not a family anymore. ”

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