Chapter 1401 The Long-term Development Trend of a Brand

Su Yan thought about it and felt that pickles were originally a popular food, and the cost and profit were actually very transparent.

It is a bit unrealistic to divide the level in the form of distribution.

It's better to be like Ms. Tao, be down-to-earth and invade the market little by little, and become bigger.

Su Yan told Tan Yingdong about her thoughts and opinions, she said that the current expansion of pickles is actually in place, and the increase in taste is gradually improving.

Like the distribution level model, pickles because of their own price and popularity, even if they are barely done, it may be a short-lived effect, but it destroys the market that sits up little by little, and it is easy to form vicious competition, and finally the brand is dead.

You must know that many micro-business brands are popular to a certain extent, and suddenly disappear from the circle of friends and can no longer be seen.

This nature is suitable for making quick money, but it is not suitable for the long-term development trend of a brand.

Zhimei's form of joining is different, the threshold for entry is relatively high, and it has to go through the company's layers of review and final approval, which has certain regulations, so the two are essentially different and cannot be blindly applied.

Tan Yingdong's explanation of Su Yan was convincing, and after he calmed down and analyzed it carefully, he understood.

"Su Yan, you're right, I'm in a hurry.

You're right, although we are not the largest in the snack food market, we are also eating little by little.

The expansion in the south is also very good, so that Xunwei brand has become a well-known snack food trademark, it is only a matter of time, we still take one step at a time, there is no need to rush. Tan Yingdong said in a calm tone and unhurriedly.

Su Yan nodded, his clear eyes hinted at a smile, and said, "Yes, big brother, food is different from other things, and the things in the entrance should pay more attention to safety."

If the form of commission distribution can capture the market in a short time, but if it forms a backlog of pickles, it will also cause losses, and there may be some problems in hygiene and shelf life. ”

Before talking about Yingdong, he really forgot to consider the issue of production hygiene and shelf life safety, and Su Yan reminded him that he really realized that he had taken a risk.

Just thinking about making money and making quick money, that's really not good, the stability and safety of food reputation is the top priority!

"Yes!" Tan Yingdong nodded heavily.

After talking about the pickles, Tan Yingdong had engineering matters to deal with, so he went back to the office and asked Tan Yingjie to entertain Su Yan well.

Tan Yingjie has not been alone with Su Yan for a long time, although he has not been able to let go of Su Yan for a long time, and there are still such and such fantasies about Su Yan because he does not give up, but any feelings, as long as they have never had it, and they are not so deep that they are deep enough to penetrate into the bones and lungs, as long as they have been baptized by time, or as long as they are willing to open their hearts and open their hearts to re-understand and accept new personnel, they can still be gradually smoothed out.

Talking about Yingjie's feelings for Su Yan, it has slowly changed in time, and now his role is more of Su Yan's male girlfriend and good friend.

"Su Yan, I'll take you to a place in a while. Tan Yingjie said to Su Yan with a smile.

"Where is it?" Su Yan asked Yingjie with a smile as he drank the tea soup.

"Hey, forget it, the left and right places are being renovated, and they are dusty everywhere, and when it is officially completed, I will invite you to visit it again!" Tan Yingjie said to himself. (https:)

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