11 November 1980. Pen Fun Pavilion wWw. ｂiquge。 ｉｎfo

With the new entrepreneurial electronics' unique publicity methods, the focus of the whole Hong Kong is focused on this day. When the answer was revealed, "China Cube" sold like expected!

"Boss, I'm in Central now, and the major shopping malls have sold out of stock, and some shopping malls have chased me to place orders. ”

"Several dealership stores in Yau Ma Tei were sold out in an hour and a half. ”

"Yuen Long is out of stock. ”

"It's so chaotic in Kowloon City, we don't dare to go in, it seems that for a few handheld machines, the gang members are fighting. ”

……

All kinds of news are summed up, and there is one word - fire!

Although the sales volume is expected to be only more than 1 million Hong Kong dollars in a day, this is because the daily sales are limited to 10,000 units!

Of course, you can't!

Although it is cool to sell in one go, it will also affect long-term sales if it is out of stock for a long time. Only when there is a sale every day, and every day it is sold out of stock, the dealer will be crazy to call more orders!

Lin Qi rubbed his hands excitedly and said: "The overall situation has been decided! Hong Kong is the market, and the market of the whole world will be similar, and "Chinese Cube" will become a myth in the video game industry!"

"Boss, the new order is also growing rapidly!" Zhang Ru said, "The inventory limit has been exceeded!"

"Strict sales are strictly limited, only 10,000 units are shipped in Hong Kong every day!" Lin Qi said, "but you have to ask the dealer to pay the full amount of cash in advance, and then queue up to get the goods." We arrange the delivery according to the order of the order! Just like the arcade machine, we queue up after paying the deposit in advance, and if the order is cancelled, 30% of the advance payment will be deducted. ”

"Wouldn't it be too domineering?" Zhang Ru was a little worried about those vulnerable merchants.

"Hmph!" Lin Qi said domineeringly, "The "Chinese Cube" handheld machine can make money with its eyes closed, if it weren't for the lack of our self-operated channels, why should we let them make it? If you want to make this profit, you have to take a certain risk." There is no such thing as a risk-free business in the world!"

Handhelds are not new, and in the 70s there were already hundreds of different portable consoles on the market. Most of these handhelds are not mature enough, either they are too expensive, have a poor gaming experience, are bulky or drain their batteries too quickly.

The handheld version of "Chinese Cube" was launched, and the retail price in Hong Kong was HK$108~HK$138, which is only half the price of a 10-inch black-and-white TV and a few tenths of the price of an arcade machine.

Not to mention the adults who get a salary, even some children who save pocket money can afford it.

An arcade machine weighing dozens of kilograms and costing as much as 9,800 yuan was made into a handheld machine with a retail price of only more than 100 yuan for 350 grams.

The fun and intellectuality of "Chinese Cube" was widely publicized by the media earlier, and all consumers who read the propaganda felt that it was worth it!

After many days of warm-up, it was once detonated......

It's like throwing a torch out of a barrel full of gunpowder!

Rumble!

Exploded......

Sales are so hot that you can buy one, it all depends on luck!

On this day, no one pays attention to the latest movies or TV series that are currently on the air...... How can there be an attractive handheld of "Chinese Cubes"?

The major shopping malls in Hong Kong are full of people queuing up, all of whom have come to snap up the handheld of "China Cube". Players who have bought a handheld computer ostentatiously install the battery on the spot, and then, in the envious eyes of people, leisurely play "Chinese Cubes......

In public, you can see a number of players who have got their handhelds, playing as if no one else is around.

Buses, subways, ferries, airplanes, taxis, cinemas, schools, libraries, offices, ...... Who owns a "Chinese Cube" handheld computer quickly became the focus of the crowd. Many classmates, colleagues, relatives and friends are cheeky and begging to borrow the handheld to play.

So on this day, all 10,000 handheld phones were out of stock by 9 a.m....... Originally, I didn't take the handheld machine seriously, but because of the cooperation of the arcade machine in the past, the heads of the major shopping malls who gave the new venture electronics a little face were already making crazy calls and asking for additional orders!

Zhang Ru, as Lin Qi's secretary, put forward requirements for those merchants who flocked to the city:

"Our boss said a few requirements, all agreed to come down, in order to get the goods - 1, full delivery of cash, each purchase price on the basis of the market retail price minus 10 yuan. 2. With our company's limited sales, our company now ships 10,000 units per day. 3, the supply according to the order of the manufacturer who has paid the deposit, first to last, not allowed to cut the queue, each store per day order limit of 50 units, how many stores can order how many units, but the same chain store company, the daily order volume does not exceed 1000 units. 4. You can book tomorrow and the day after tomorrow...... and the goods that will be placed in the back row according to the date, but we will only deliver them in the order in which the cash is delivered in full in advance......"

Overlord Treaty!

Naked Overlord Pact!

But Hong Kong's major shopping malls can't ...... The handheld machine is so popular that as long as it is placed on the counter, it will be sold out in less than 1 hour......

This kind of popular product, if its shopping mall has been out of stock, then it will inevitably affect consumers' impression of the shopping mall, and feel that the shopping mall is incompetent!

Therefore, the top 10 retail companies in Hong Kong will all pay cash in full to book the daily supply of "China Cube" in the near future.

The supply agreement can be as low as 1 month and as long as 3 months.

Relying on the Overlord Treaty, not only has all the goods in stock been digested by the order, but also the cash reserves of the new venture electronics company have soared to more than 40 million Hong Kong dollars due to the cash advance of the distributor......

With the cash prepaid in advance by the dealer, the new startup company is equivalent to receiving an interest-free deposit in the bank.

Not only do these fully paid orders ensure the stability of the market, but they also continue to occupy the cash flow of these channel providers......

The huge amount of cash flow is rolling in, and it is not only BOCHK that is shocked...... Hong Kong's other two banking giants, HSBC and Standard Chartered, also heard the news......

"Do you want to make a deposit? Now the interest rate on deposits is as high as 9% per annum......"

"Get out! The funds are circulating in our hands, and we can earn 9% in a month, and we can earn more than 100% in a year! ”

"Do you want a loan? Now the interest rate of the loan is preferential, only 13.5% per annum. ”

"Get out, 13.5% annual interest, why don't you rob it! Vampire, is it easy to make some money in business? It's all sucked up by you bankers!"

“……”

Even in the face of this cynicism, these bankers are still cheeky and constantly convinced. Therefore, Lin Qi "reluctantly" borrowed 10 million Hong Kong dollars of unsecured credit loans from Standard Chartered and HSBC, with an annual interest rate of 10%, which should have been regarded as a conscience loan in the 80s.

Now the whole world is under the impression of severe inflation, including many countries in Europe and the United States The annual bond yield is more than 20%, and the bank loan interest rate is generally above 10%, and even the annual loan interest rate has risen to more than 20% during the peak period......

In this era, it is almost unimaginable that Europe will engage in zero and negative interest rates. Now it is predicted that interest rates will be reduced to 0 or even negative in the future, and everyone will definitely believe it.

In this era, the inflation rate is very high, so it is more cost-effective to borrow money from a bank than to keep money in a bank for a project that can make more money.