Chapter 554: Outstanding Achievements of RB Branch
Lin Qi paid attention to Japan, mainly because Japan in this era had a striking resemblance to later generations in terms of economy and manufacturing.
Similarly, in the 80s, Japan was already the world's largest exporter in terms of total merchandise. Basically, in this era, the whole world is full of ubiquitous Japanese manufacturing, automobiles, home appliances, clothing, cosmetics, manga, games, and so on. Many parts for many industries are also imported from Japan. For example, in the semiconductor industry, Japan once proudly said that the United States could not win the Gulf War without Japan's help, and many of the parts used in American weapons were not purchased by the United States, but Japanese products with more cost-effective results.
It can also be seen that in this era, Japan has passed the stage of the main price war in the 60~70s and attracting consumers with low prices. Among the more high-end manufacturing products, Japan has a pivotal position. Of course, Japan's industry is not complete, and it only has advantages in a small number of parts. After breaking away from the American father, Japan's crippled industry could not even supply the products needed locally, which is also the key point for the United States to control Japan. After transferring a large amount of production capacity to Japan, it also deliberately caused Japan's industrial chain to be incomplete, and after Japan sold a lot of core components to the world, it could not manufacture any kind of complex industrial products alone - this is the colonial economy of Dianxin!
In the era of the Great Colony, the industrial development routes planned by the suzerainty for the colonies were very monotonous. A colony was only allowed to engage in agriculture and mining, suppressing the development of industry and other industries. Or, the textile industry has a huge advantage, but there is no steel, machinery, and so on. For example, one agricultural colony mainly cultivated sugar cane, tobacco, and cotton, but there was a serious shortage of food. The other agricultural colonies were growing food, but the rest was insufficient. In this way, because of the economic deformity, the major colonies need to accept the coordination of the suzerainty in order to complement each other.
This colonial economic system of the old era is much more hidden after the modern international division of labor. For example, the reason why a country like Japan is at the mercy of the United States is that in addition to military, political, and other factors, there are still very large economic factors. To a certain extent, the development of Japanese industry is supported by the United States. In addition, according to the model planning of the colonial economy, Japan has some advantageous industries, but it is enough to be self-sufficient, and the major industrial chains are somewhat unbalanced and uncoordinated. There are many industries that Japan is capable of developing, but they cannot be developed because of the intervention of the United States.
For example, Japan is clearly able to defeat its American counterparts in the memory and other semiconductor industries. However, the operating system and CPU of the more critical computer are not made in China at all, but are completely dependent on the United States, and only the technical standards of the United States are the mainstay. It's not that Japan is short-sighted and doesn't know the key to independent technology, the problem is that the knife is fixed on the throat and can't further upgrade the industry, so Japan has missed a lot of key technologies.
In this era, the Pangu computer of the new venture electronics group has developed well in Japan. Second only to PC, in addition to price advantages, it is also Japan's electronics industry, and it vaguely does not want the United States to monopolize technical standards. This is because, if the PC is the only one that stands out, Japan's memory and other industries will not have the advantage of being left and right.
The confrontation between PCs and Pangu and other computers is beneficial to Japan's semiconductor industry and makes a lot of profits from the two fronts. In addition to important components in the electronics industry such as memory chips, basically, there are no computers and smart products that need CPUs that do not require memory particles. In addition, even if the technical content of capacitors and resistors is relatively low, due to the stability factor, the world's mainstream electronic products are still mainly using Japanese capacitors and resistors.
Even for low-end lithography machines, the global lithography machine is not monopolized by ASML in the Netherlands like later generations, but hundreds of companies around the world have lithography machine research. Among them, Japan's lithography machine is relatively cost-effective. This is mainly due to the fact that the core components of lithography machines have a huge amount in common with high-definition cameras. In terms of optical technology, Japan is the world's top optical technology, but it is second only to Europe and the United States. A bunch of Japanese camera brands have led to the existence of optical talents in Japan, which also makes Japan's current R&D capabilities in semiconductor equipment not weak.
Later, after the decline of Japan's camera and semiconductor industries, lithography machines also declined. In the 80~90s, Japan's lithography machine was not weak, but after 65 nanometers, Japanese lithography machines were taken away due to the wrong development route. Because, ASML was originally a subsidiary of Philips, but in order to compete for orders, it later directly let Apple, Intel, Qualcomm, Samsung and other major customers become its shareholders. After all major customers became shareholders of ASML, orders naturally gave priority to this company, which led to a company monopolizing more than 80% of the global high-end lithography machine market!
In 1988, Japan showed no signs of weakening. Japan's GDP surpassed that of the former Soviet Union, achieving a historic leap forward, and leaping into the world's second largest economy and economic power, with GDP already two-thirds of that of the United States. Japan's GDP was 3765775 billion yen, with a nominal growth rate of 7.6% and a real growth rate of 6.8%.
However, such a brilliant achievement quickly came to a standstill! In addition to the fact that the Americans were too ruthless in drawing blood, Japan's own factors are also worth pondering!
After Lin Qi lightly flipped through the information, he couldn't help but sigh, in this era, it can be predicted that Japan will stagnate for 10 years, 20 years, 30 years in the future, and it is estimated that he will be treated as a madman!
Therefore, Japan can learn from China, and by touching the corpses of the Soviet Union, Japan, and other countries that have completely failed or partially failed, we can make some lessons for China in the future.
The biggest reference is that before the recession, it is basically difficult to predict! In any era, it is always more difficult to pay attention to crises and prevent crises than to share the prosperity in the midst of cheers.
……
In the evening, less than happy returned, red face, and seemed to be in a good mood.
Lin Qi smiled, it's no wonder that with beautiful women, today's new businesses are very popular in Japan, and the management carefully cultivated by Uejima goes to places with high consumption, so naturally he can't see the bottom side of society.
The two of them had a simple dinner, and then led Xiao and Uejima and a group of people to the izakaya to sit for a while.
In the 80s, the status of Japanese women was far from comparable to that of the 21st century, and when a group of people appeared in an izakaya, it attracted a lot of strange eyes, many of which were aimed at the family, and if a woman was allowed to go out to work, it was a very shameless thing for a man.
But Lin Qi doesn't care, anywhere in the world, there is a common law, that is, the one who spends money is the uncle.
Under Lin Qi's unstingy consumption, the owner of the izakaya smiled and greeted him very thoughtfully.
"Get ready to get busy. ”
At eleven o'clock in the middle of the night, a slightly cold night breeze blew, and Lin Qi said hello and said goodbye with Xiaoxiao.
At eight o'clock the next morning, Lin Qi and Xiao arrived at the conference room of the New Venture Building in Japan.
The conference room was already full, and everyone who could get to the company came, and the first day was the work report of the Ueshima guys.
"Boss, our sales this year, the Japanese market of Zhangyu handheld, Pangu console, Phoenix arcade and other products, have a good development. In the game software, film and television animation, music and other markets, we are mainly investing, holding shares in the industry's high-quality content suppliers, head content creation companies, we have a stake in more than 100 companies, and in the whole of Japan, we are not self-operated, but participate in financial investment-based companies, there are more than 400. In terms of channel construction, we have established more than 2,000 physical stores in Japan, with more than 50,000 sales and after-sales employees, and we have self-operated outlets in major cities in Japan. In addition, we also attach importance to any channel in Japan that can increase sales performance, forming a sales channel without dead ends, and any consumer who wants to buy our products in Japan is not difficult to buy! In the Japanese market alone, our branch has achieved sales of 40 billion US dollars, an increase of 50% over the same period last year!"
"In the Japanese market, our main profit comes from game products. At the moment, I have beaten out my main rival, Atari, to take its place. However, other manufacturers such as Nintendo still occupy 30% of the market. In addition, the PC platform has also strengthened the game function, so that although our game business on the Pangu console is still the first, it only maintains a share of about 50%!"
"In the handheld segment, we have a 70% market share. However, Nintendo is still our main rival, and its handheld business ships more than 10 million units a year!"
"In the arcade field, we are already in the standout, however, the growth of the arcade market has slowed down. In the Japanese market every year, the total shipment of arcade machines remains at about 300,000 units, and the annual shipment of Phoenix Games' arcade platform remains above 200,000 units. ”
Uejima made a brief summary, and even used a slightly accented Mandarin in the introduction. Only some of the people present were required to wear headphones to listen to the interpreter, but a significant number of Japanese executives did not even need an interpreter. This is because in the meetings of the Department of New Entrepreneurship, although Chinese and English are the main meeting languages of the company's meetings. However, more than 70% of the headquarters are Chinese, so Mandarin has become the most commonly used language in the company.
For some technical personnel, it is not required, but senior management needs to take time to continuously strengthen Chinese learning.
It is worth affirming that the business of the Japanese branch is the best in Chinese among many overseas branches. In other overseas branches, one-tenth of the senior management is familiar with Chinese, even if it is burning high incense.
Lin Qi smiled and said: "First of all, thank you for your hard work, without you, there would be no glory of today's branch, this result has made me very satisfied, but we can't be arrogant, the road ahead is long, we still need to forge ahead." For example, Nintendo is still a rival in our game business, which shows that we are not really strong enough to be invincible!
Uejima showed a serious expression: "Not long ago, the president of Nintendo announced that he would never surrender to the monopoly hegemony of the new venture system in the game market. Just two days ago, Yamauchi held a press conference, announcing strategic cooperation with Intel, Sony, Microsoft and other companies to jointly develop a new game console, and this new console is named Super Nintendo, which will set a new record in the entire game industry. ”
Super Nintendo?
Lin Qi's face changed, this Yamauchi Pu is really active, he has been defeated and fought repeatedly, and he has actually hooked up with the main boss of the PC camp now!
Nintendo is not afraid, this company is not a technical company, but a commercial company. From cards and toys, it gradually transformed into the video game industry.
However, with technical support from Microsoft and Intel, this is not to be taken lightly!