Chapter 14 Stick to credibility

【1】

Zhang Guanghua's son, Zhang Wenjia, runs a canned wholesale company in Beijing. Business was very bleak at first. Zhang Guangming felt that his nephew had been in stock for a long time, and he hadn't come to buy it yet. So he asked his nephew about the sales. My nephew said that there were still a lot of cans in the warehouse. Uncle said that the cans were expired...... Before he could finish his sentence, his nephew said, "It's easy to do it when it's expired, so why don't you let the company's employees tear off the label, replace it with a new label, and then replace it with the current date." ”

As soon as Zhang Guangming heard this, he immediately criticized Zhang Wenjia and said: "You are really a lover of a horse! Those who are greedy for small profits will do bad things! Selfishness and greed are the root cause of destroying success, and if you do not change this greed, sooner or later you will go into decline! You are also a person who has received higher education, do you not know that the most important thing for businessmen is to ensure quality and quantity? Only by adhering to honesty can we gain a foothold in society! Even the ancient Confucius knew that a gentleman loves money and takes it in the right way. Don't you know that the Tao that Confucius said is a righteous way, not a crooked and evil way? Let me tell you, in the business field, whoever pays attention to quality and honesty will be able to achieve success! This is an eternal truth that has been unchanged for thousands of years! Do you want to sell expired canned food to the citizens of the capital this time? Do you know that you want to do something that endangers the people's health?"

Zhang Wenjia lowered his head and muttered in a low voice: "Only selling such a batch, for a big city, selling these hundreds of boxes is not a big deal, but uncle, you take the problem too seriously." ”

Zhang Guangming was angry and wanted to scold him, but after thinking about it: "For my nephew's rebellious behavior, scolding will not solve any problems." This kid doesn't care about teaching, I'm afraid he doesn't know that the businessman who distributes food should at least adhere to the moral bottom line of seeking development with quality and integrity. When he thought of this, he said in a very stern tone, "Don't you understand the old saying that "the people are safe with food," which has been passed down for thousands of years? If the citizens of the capital, and of course many foreigners, eat those expired canned food and have serious gastrointestinal problems, then the credibility of our village canning factory will be ruined in your hands. Have you become the main culprit for harming the people's health? Zhang Wenjia on the other end of the phone was already blushing at this time, and he was ashamed and embarrassed. Uncle continued to criticize harshly, "Don't do anything that harms others in the future." Wen Jia said "um", looked into the phone, and solemnly nodded to her uncle. Zhang Wenjia made a promise: In the future, he will never do anything that harms the people's health. The nephew asks his uncle for business tips. Zhang Guangming thought for a while and said: "Wen Jia, you will destroy all those expired cans, buy new goods, take free tasting, and try to see if you can open up sales." The nephew scratched his head, with great reluctance, and said into the phone in a helpless tone, then, then try to do what my uncle said?

【2】

On this day, Zhang Guangyao, who runs a supermarket in the village, hurriedly ran to him and said, "Big brother, Sun Xi, the business manager of the cannery, I will show these lists on credit in my supermarket to Accountant Li, and he said that he must have your signature before he can settle the accounts for me." You can take a look at it first, and then sign it for me. Zhang Guangming took the list and looked at it, and was immediately dumbfounded.

Zhang Zhishu didn't say a word, and immediately convened a meeting of the main cadres of the cannery, and he said to everyone with a serious expression, "The Tang Dynasty poet Li Shangyin said: 'After a tour of the former virtuous country and family, success is due to diligence and thrift, and failure is due to luxury. 'The same is true for a factory. After discussing with the team members in the factory, he decided to remove Sun Youfu's nephew Sun Xi from his position as business manager. He was also ordered to pay off the credit out of his own pocket, not to hide from the doctor, and to face his mistakes...... Sun Xi made self-criticism in public at the meeting. In conclusion, Zhang Guangming emphasized that extravagance and extravagance and waste will inevitably lead to the decline of the cannery. Finally, Zhang Zhishu also talked about some philosophies of life, so that the cadres present received an incomparably profound education. Gui Xiaobao blushed and quickly made self-criticism, saying that he should not buy famous tea and give it to big customers. Zhang Guangming also said that the members of our team "will change if there is one, and encourage them if they are not." Everyone nodded thoughtfully. Zhang Guangming also spoke to the cadres and the masses on the loudspeaker about the noble quality of attaching importance to quality and keeping credibility, which is the moral bottom line of all businesses in our village. Therefore, the whole village understands that Zhang Zhishu has prevented the slightest slight, eliminated greed in the bud, and prevented him from happening, which is obvious to everyone. No one in the village will dare to be opportunistic anymore, nor will they dare to engage in extravagance and waste anymore.

【3】

The business manager of a real estate developer in Beijing called Zhang Guangming and said: "We are Beijing Hengsheng Real Estate Development Company, and the scale of the construction company and decoration company in your Muyehua Village is very satisfactory to our company, and we have investigated the quality of construction and decoration, and we are very satisfied." So our company wants to cooperate with you for a long time. Zhang Guangming said again and again, yes, yes!" Zhang Guangming and the leaders of various departments of the construction company and the leaders of the decoration company immediately took the train to Beijing to get in touch with Hengsheng real estate developers, and finally finalized the long-term cooperation in several rounds of bargaining and bargaining.

Zhang Guangming's eyes widened, his face was surprised, he smiled and said to Wang Hengsheng, chairman of Hengsheng Real Estate Development: "Oh, I learned in the newspaper headlines that you are a famous entrepreneur who has achieved great success in doing business in the sea!

"Don't dare to be! I also heard Jiao Dachuan say about Zhang Zhishu's advanced deeds! Let's talk about each other, each other!" Both laughed heartily and humbled each other.

On this day, the manager of a department store in Shanghai came to Muyehua Village to conduct a secret inspection of various commodities and also conduct random tests on various commodities. After a while, a manager in charge of procurement approached Zhang Guangming and said that he had the intention of planning to cooperate with your village. He thought about it very calmly and said: "As long as the price is negotiated, cooperation is naturally no problem." ”

After the manager left, Zhang Guangming immediately convened a meeting of the heads of various side businesses, at which he said: "The purchasing manager of a department store in a big city has come to the door with the intention of cooperating with us, which is a very rare thing in the business field! You must cherish this opportunity very much." We must strive for excellence in quality, and we must always adhere to the reputation, so that business can be prosperous!"