What kind of game is this? What kind of game is Tenglong Online Game Company?"

In front of the computer screen, Zhao Shenxue fell into deep thought.

As the No.1 game super enterprise in the parallel world, the giant and lion of the Internet, Swan online game has never been arrogant and self-serving, on the contrary, their entire group corporate culture is very enlightened, and they are very good at "borrowing", "learning", "paying tribute" to the classics, and then surpassing them.

And now, Zhao Shenxue, as a business public relations, has just received an order from the group's product introduction department today to acquire "Happy Landlord" or Tenglong Online Game Company.

In the game industry, there is a saying that there are only two kinds of game companies in the Shenzhen market, one is the game company acquired by the Swan Group, and the other is the game company that was hollowed out by the Swan Group.

You can only choose one of two paths!

When there are dark horse-level games in the world, the game department of Swan Group will generally adopt two ways, one is to quickly copy, use the strong and high-paying R&D capabilities of its own platform, quickly produce products that are close to the same micro-innovation, and then launch them through a huge user base.

However, the time for the entire product from production, testing, to publicity, launch, and version improvement is as little as three to five months, which is several years slow.

The second way is to directly acquire or invest in the other party's products or game companies, using the other party's existing and market-tested and verified products, coupled with the strong user base of its own platform, to quickly promote and occupy the full screen.

Any dark horse has the value of its existence and rapid promotion, and in the modern era of high-speed and smooth information, it can often occupy an advantage by being one step ahead.

Especially in the game industry, being one step ahead of others even means absolute domination of the screen and control, such as "League of Legends", "Honor of Kings", "PlayerUnknown's Battlegrounds" and so on in the previous life.

After spending a few days and quickly browsing and querying some information about Tenglong Online Game Company and "Happy Landlord", Zhao Shenxue decided to test it first, and try to contact the person in charge of the other company first.

…………

Wu Feng, on the other side, has been busy with Zhan He in the past few days to deal with and arrange the new server of "Happy Landlord".

Because the current ranking of "Happy Fight Landlord" has been stable around the 180~200th place in the mobile phone free list, it has brought a lot of continuous user imports, and they have to step up the deployment of some servers in order to cope with the increasing number of users.

Of course, in addition to the increase in the number of players, there is another problem that is becoming more and more prominent!

That is the problem of chaotic prices in the currency trading environment!

With the increase in the number of players in "Happy Fighting Landlord" and the deepening of fission, people pull people, friends pull friends, players pull players, and various real Q groups and WeChat groups are very active.

In the same way, due to the large profits, large and small currency dealers are also very active, so the problem of price chaos has arisen.

Just like Taobao merchants in the previous life, once there are more sellers in an industry, peers will squeeze and seize the market share of their opponents through poor low-price sales.

This is the most terrifying place for Chinese merchants, and it is also the root of inferiority, but the major merchants and currency merchants still persist happily and painfully, even if they sell at a loss in the short term.

At this time, there have been countless small coin dealers in the sales chain of "Happy Landlord", pulling groups to unite, uniting into big coin dealers, and uniformly looking for Zhan He's company to purchase happy beans at a low price.

This is the official profit value.

There is another situation, that is, some large currency dealers will also join forces to make happy beans that are cheaper than four folds, such as 3.8% off and 3.9% off.

Don't underestimate the price gap of 0.01 yuan, when the quantity base is large enough, this absolute value is also very terrifying.

The big currency dealers have joined forces, using low prices to seize all the happy bean markets first, and then they can negotiate with the official strength, and secondly, they can force small and medium-sized currency dealers to death, grab the users they have at hand, and wait for the users to become dependent on them, and then raise the price slightly.

This kind of sweet first and then bitter, gentle knife, users will generally get used to it, and finally numb to accept!

In the past few days, Wu Feng has received more than one complaining call from Zhan He.

Because of the sales rights of Happy Beans, he handed over the management of Zhan He's company and his employees, although he has also been recruiting people these days.

"Brother Feng, fuck those big coin merchant alliances, there are banding forces to suppress the price of happy beans on my side! Today's tone is very strong, saying that if we don't lower the price for them, we will have to give them at least 3.5% off, otherwise they may transfer all the users on hand to other games. On the other end of the phone, Zhan He said angrily, "What a group of white-eyed wolves!

"Relax, relax, there is always a solution to the problem!" Wu Feng said calmly, "Take care of the server these days, this is the top priority." After all, as long as we're on the leaderboard, users will keep coming in. As for the problem of indiscriminate prices among currency dealers, I will find a way!"

"Okay, Brother Feng!"

Hanging up the phone, Wu Feng fell into deep thought!

When I defined the promotion method of "Happy Fighting Landlord" as the promotion of fission currency dealers, I could already foresee such a situation, but it was only a matter of time.

After all, fission marketing is a powerful medicine to sacrifice most of your own interests and use the existing or existing user resources of others to achieve the purpose of rapidly and explosively expanding your own player base.

At the beginning, his company was about to go bankrupt, if he didn't use thunder means, relying on the meager purchasing power of players in the mall, it is estimated that he would have closed down long ago. After all, he is not a big penguin in his previous life, and he has millions of users.

After warm-up, momentum, hype, and outbreak, Wu Feng felt that the fifth step was almost time to come.

That is: Harvest!

He decided to take back the right to sell Happy Beans from large and small coin dealers step by step, just like boiling a frog in warm water.

Since those big coin merchant alliances have joined forces and want to pressure me to lower the price, why don't I go the opposite way and increase the price instead?

The meat is in their hands, and they dare not buy it for a day or a month, but dare not buy it for a year?

Now the number of users of "Happy Fighting Landlord" is already so considerable, if you don't eat the meat in your mouth, there are naturally other coin dealers who are willing to eat it.

If you give up your fortress (user base), then others will enter your fortress (user base).

After all, the world is bustling, all for profit, and the world is bustling, all for profit!

Of course, this method will still have a certain impact on the sales of happy beans in the short term, but in the long run, it is indeed the right choice.

"It would be nice if someone would be willing to take over the game now and take its user base to a new level and magnitude again, doubling the turnover and forming a huge and long-term effective revenue!" Wu Feng mused.

At this time, the landline next to him suddenly rang .............