Chapter 537 The Korean branch is ready to go

The car drove towards Yeouido, a small island on the Han River with an area of 840 hectares, one of the most expensive places in South Korea, and a cluster of skyscrapers in South Korea's main commercial and investment banking district.

Yeouido is also home to the National Assembly Building, the headquarters of the Korea Stock Exchange, the famous LG Electronics, MBC and KBS TV stations in South Korea, and the future landmark of South Korea, the Seoul International Financial Center.

Lin Cheng once revealed to Chen Huiyi that Lin's future strategic layout, South Korea will be an extremely important part of Lin Cheng's future plan, so after Chen Huiyi came to South Korea, she rented a whole floor of office building in South Korea's landmark Han Life 63 Building as the residence of Lin's Korean branch.

"Cheng Zai, after the acquisition of Daewoo Motors, do you have any plans for the future development of Daewoo Motors?" Inside the extended Lincoln Motor, Chen Huiyi sat next to Lin Cheng and asked.

"Daewoo Automobile has good performance in South Korea, the United States, Eastern Europe, South Africa, South Korea is the foundation, the United States is the world's largest automobile market, Daewoo has also established a huge advantage in Eastern Europe, South Africa is the bridgehead to enter Africa, these four markets can not be given up lightly, but also continue to develop deeply.

However, everyone on the earth knows that the future of the world's largest automobile market in China, the future of Daewoo Motors is also in China, the Chinese market will be the top priority of Daewoo Motors in the future, whether it can successfully conquer the Chinese market, will be the key to whether Daewoo Motors can dominate the world in the future. ”

For the vigorous development of China's automobile market, Lin Cheng as a reborn naturally saw very thoroughly, I am afraid that no one now expected that in just 20 years, today's bicycle country will quickly grow into the world's largest automobile market.

In the future, Volkswagen of Germany will enter the Chinese market as early as the 80s and become the world's No. 1 car company after 40 years of deep cultivation in the Chinese market.

Even SAIC, which is ridiculed by the common people as a "foreign part-time job" and a "good accountant", can become the only Chinese car company in China to enter the top 10 of the world's car companies by virtue of a single Chinese market.

Although he does not agree that Lin Cheng attaches great importance to the Chinese market, the impression that Lin Cheng "has always been correct" has long been ingrained, Chen Huiyi said: "Since Cheng Zai you attach so much importance to the mainland market, which city in the mainland are you going to land in the upcoming Lin Daewoo Automobile Company?"

If Daewoo Motors is acquired by you and the news of the establishment of a factory in the mainland is transmitted back to China, then Chengzai will definitely become a favorite of all local officials in the mainland, and I am afraid that countless local officials will come to negotiate with you. ”

Lin Cheng was proud when he heard this, and he thought of the scenes of countless mayors and deputy mayors of big cities taking turns to visit him, which was simply beautiful.

He thought for a moment and asked, "By the way, doesn't Daewoo Motors have two parts factories in the mainland, and where are they built?"

Chen Huiyi has already done her homework, and she said without thinking: "Since Daewoo Automobile launched its global strategy in the 90s, it established FAW Daewoo Engine Company and Qilu Daewoo Parts Company in Qilu Yantai and Weihai in 1996 and 1997 respectively.

The two parts companies are joint ventures, Daewoo Automobile invested 6 billion yuan, with a total investment of 7.8 billion yuan, is the largest foreign-invested parts enterprise in China, with an annual production capacity of 300,000 sets. ”

Lin Cheng nodded and said: "The coastal city of Qilu is the closest to South Korea, and the two parts factories are in Qilu, so the future Lin Daewoo Automobile Company will be built in Qilu." As for which city it will be built in, we will talk about it when we return to China. ”

……

As soon as the car stopped in the parking lot of Building 63, two Korean staff members in suits and leather shoes opened the car door for Lin Cheng and Chen Huiyi, and then bowed to Lin Cheng and said hello: "Chairman Lin, welcome to visit Lin's Korean headquarters. ”

In Japan and South Korea, the company's job title is not the same as in China, and the chairman of the company is generally called the president, and the general manager is called the president.

Lin Cheng followed the local customs, nodded to the two, and then came to the Lin Korean branch on the 52nd floor under the guidance of Chen Huiyi.

After entering the branch, all the Lin staff who met Lin Cheng head-on bowed respectfully to Lin Cheng, making Lin Cheng's vanity burst.

Although socialist values advocate equality for all, in the hierarchical South Korea, Lin Cheng's sense of vanity is fully satisfied, how can he not be without pride in his heart?!

Coming to the large conference room, Lin Cheng summoned all the high-level executives of the Korean branch, most of them were Korean locals, and a small number of them were Korean-Chinese, with the only exception being Zhang Youtian, who was transferred from Xiangjiang.

Zhang Youtian is a Korean ethnic who settled in Xiangjiang, and originally held the position of vice president in the Lin Holding Group, and Chen Huiyi became the second in command of the team by virtue of her language advantage when organizing the team to South Korea.

After a month of investigation, Zhang Youtian's ability has been trusted by Chen Huiyi, and she has proposed to Lin Cheng that Zhang Youtian be based in South Korea and serve as the president of Lin's Korean branch.

There are a total of 18 senior executives of the Lin Korean branch headed by Zhang Youtian, each of whom is a top elite in the Korean industry and has a brilliant resume.

Zhang Youtian introduced Lin Cheng in turn: "Chairman Lin, this name is Ahn Jae-hee, who is the head of the company's investment department, and the previous secret investigation and negotiation planning of Daewoo Automobile were all in charge of Minister Ahn, and he is a very famous investment manager in the Korean industry. ”

"Hello, President Lin!" Ahn Jae-hee bowed deeply to Lin Cheng and greeted.

Lin Cheng helped An Jae-hee up, held his hand and said, "Thank you for your hard work, you have contributed a lot to the successful acquisition of Daewoo Automobile by the Lin family." ”

"Thank you, President, for your compliment, and I will redouble my efforts. Ahn Jae-hee used to work in a local Korean company, and few leaders of Korean companies praised his subordinates in person, but now Lin Cheng praised his merits in front of many high-level executives, which made Ahn Jae-hee very excited.

Then Zhang Youtian introduced a middle-aged man with glasses to Lin Cheng, and said respectfully: "Chairman Lin, I would like to introduce to you this Mr. Lee Min Kook, who is one of the top barristers in South Korea, born in Pacific Law Firm, one of the largest law firms in South Korea, and now serves as the head of the legal department of a Korean company. ”

Li Minguo also bowed deeply to Lin Cheng and said, "President Lin, it's a pleasure to meet you. ”

Lin Cheng held Li Minguo's hand and said sincerely: "Lawyer Li Minguo, I will entrust you with the next Daewoo Automobile acquisition case with Daewoo Group." ”

Li Minguo naturally cherished and honored to participate in such a huge acquisition, and he nodded to Lin Cheng and said, "Chairman Lin, please rest assured that I will live up to my mission." ”

Next, after Zhang Youtian introduced the senior management to Lin Cheng one by one, Lin Cheng made arrangements for the acquisition of Daewoo Automobile.

At 10 o'clock in the morning, as soon as the high-level meeting ended, Lin Cheng led the Lin acquisition team to the Daewoo headquarters to carry out the final confirmation before signing the contract, and prepared to sign the contract with Daewoo Group.

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