After a long preparatory period, a little video is finally live.

Subject to financial pressure, although Yan Xiaoqin has worked hard several times, he is still unsatisfactory.

In Chen Qiaoshan's view, a little video is not even a semi-finished product, and his standard must be higher, which is unsatisfactory in terms of current technical conditions.

The original plan was to be officially launched on the 30th, but the beta version was advanced by two days, but due to limited funds, the promotion plan has not been implemented, and the matter has dragged on.

For websites, without traffic entrances, the situation will naturally not be too good.

When he returned home in the evening, Yan Xiaoqin looked worried.

More than 700,000 yuan has been invested before and after a little video, thinking of today's background data, as well as the average customer acquisition cost of today's Internet industry, Yan Xiaoqin has even come up with the idea of giving up.

Promotion needs to occupy a lot of money, and after two months, you have to buy servers, and you have to start paying for bandwidth, there are holes everywhere, Yan Xiaoqin understands that with the remaining funds in her hand, it is really a drop in the bucket.

Chen Qiaoshan knows that it is not easy to start a business, and if he can't even get through this hurdle, Yan Xiaoqin doesn't need to insist anymore.

Yan Xiaoqin was worried about the website, but seeing that Chen Qiaoshan didn't even ask, and still had time to clean up the kitchen, she couldn't help but be very annoyed, "Hey, you don't want to know the background data of the website today?"

"If there is anything to ask, the answer is not all written on your face. Although I have been angry with Xiao Wu recently, but it is nothing to be awkward, life has to go on, Chen Qiaoshan personally cooked at night, burned a sauce stewed pork ribs, hard dishes were available, and meat and vegetables had to be matched, and two refreshing dishes were taken out, and the three of them ate just right, and he was busy cleaning up the mess at this time.

Xiao Wu was angry with him, and he didn't dare to drop the dishes, but it was impossible to wash the dishes, Yan Xiaoqin was busy with his career, and Chen Qiaoshan naturally picked it up.

"Is it so obvious?" Yan Xiaoqin also knew that her mood was wrong, but she immediately reacted, "I'm like this, you can't comfort me?"

"Is comfort useful? If you say a few kind words, a little video will go viral, and it's okay to talk with you all night. ”

"You're boring, it's just a matter if you don't help, and you're still talking cool things on the side, not like you. Yan Xiaoqin felt that he had most likely found the wrong person to talk to.

Chen Qiaoshan wiped the dishwasher clean, then put down the rag, and brought a cut fruit plate over, and then said: "How else can I help, you said that you want to start a business, I didn't even stumble, I immediately invested two million, and my boyfriend did my job, and there was no one left." ”

"Am I talking about money?" Yan Xiaoqin scoffed at his words.

Speaking of funds, Chen Qiaoshan really didn't treat her badly.

His first pot of gold was put together with the freshman scholarship of the two, first in the stock market, and later in Tsingshan Forum and Kangsheng Technology.

Yan Xiaoqin has never participated, although the two are boyfriend and girlfriend, but Chen Qiaoshan did not fall behind her share because of this.

Yan Xiaoqin is young after all, she feels that since the two have come together, there is no need to separate each other, and she has complained about this.

Chen Qiaoshan still insisted, and he also said half-jokingly and half-seriously, if one day she felt that she was blind and found the wrong person, she would not end up with both people and money.

Although it was mostly a joke, Yan Xiaoqin was quite moved, a man who was willing to think about her, even if he had such and such shortcomings, he would definitely not be bad.

After the sale of Tsingshan Forum, Yan Xiaoqin received a large amount of dividends, in addition, she also held the equity of Kangsheng Technology, although it was not much, but the valuation of the previous round of financing was not a small amount.

The reason why Yan Xiaoqin is worried about funds is just because of Chen Qiaoshan's words, in addition to the basic start-up capital, entrepreneurs are most taboo to take risks with their own funds, and it is based on this consideration that she will adopt a prudent financial strategy.

Strictly speaking, Yan Xiaoqin has achieved financial freedom, but watching Chen Qiaoshan move in the capital field one after another, she also has some worries in her heart.

The two of them together do not mean that she is willing to be attached to Chen Qiaoshan, Yan Xiaoqin is not stupid and sweet, she also has her own ideas, she is a journalism and communication major, after careful consideration, she came up with the idea of starting a business.

"Don't beat you up, you said it at the beginning, I am not allowed to interfere with your business. Chen Qiaoshan doesn't know how to reason with her, and reasoning with the women around him will most likely not make sense.

Yan Xiaoqin was speechless for a while, before starting a business, the two of them agreed on three chapters, the first is that as an investor, Chen Qiaoshan must not interfere with her decision-making power, at this time, she was held by the handle, and she felt a little cocooned and self-bound.

"Alright, I'm kidding you, you're serious. "Of course, Chen Qiaoshan will not really sit and watch a little video, and he will be at an impasse.

Yan Xiaoqin glanced at him, and then felt a little embarrassed.

The big words were left by her at the beginning, and the left and right were just competitive, and now in the face of this situation, she can't think about it, and she can only hope that Chen Qiaoshan will help come up with ideas.

"Let's talk about it, why can't the propaganda plan come out?" Knowing that Yan Xiaoqin was thin-skinned, Chen Qiaoshan took the initiative to ask.

"The advertising agency asked for too high a price, and I found several agencies but didn't negotiate. Yan Xiaoqin was also quite helpless, watching Chen Qiaoshan toss with cold eyes, and she also learned a lot.

Since ChinaRen, the Internet industry has started a journey of burning money, and now it will definitely not reach the height of starting with one billion dollars in ten years, but burning tens of millions of dollars in the first year of this year is enough to be called a local tyrant's behavior.

Of course, Yan Xiaoqin does not have this budget, she and Chen Qiaoshan agree on the same opinion, the first step is only carried out in Yanjing, but the local advertising resources have been raised several times by Internet companies, and the little money she has in her hands can't buy a few good outdoor advertising spaces, as for the mainstream portal promotion, there is no need to count on it.

The three major portals are interested in making their own video websites,Sohu has even begun to launch,At this time, looking for a portal to talk about promotion,Not only is the price high,It is more likely to be turned away,And there are many competitors for portal resources,A little video small door,It may not be ranked up。

Kangsheng Technology also has a promotion platform, if Yan Xiaoqin is willing, the price is definitely not a problem, but she also has her own pride.

Both horizontal and vertical are Chen Qiaoshan's industries, she doesn't want to take advantage of this, although she is a little pretentious, but this is also the only bit of persistence she has left.

Yan Xiaoqin chose this way, and Chen Qiaoshan couldn't say anything.

There is no shortage of money to burn, how can a little video be an exception, with today's customer acquisition costs, Yan Xiaoqin can't afford it at all, if she persists, she still has to succumb to reality after all.

"Let's think the current focus should be on improving the user experience, and then it is to find a profit model, financing is not in front of you, as long as you can come up with a feasible plan, funding is not a problem. Chen Qiaoshan knows that video stations are still new, including YouTube, and it is difficult to be favored by venture capitalists until there is a clear operating model, unless the number of users is huge.

"Can this work?" Yan Xiaoqin was a little skeptical, the biggest problem now is that he is subject to financial pressure, unable to do strong promotion, no users without promotion, and no funds for every user, which is almost a dead loop.

Chen Qiaoshan groaned slightly, got up and took a document from the study, handed it to Yan Xiaoqin and said, "This is the financing application of a video station in the United States, you can take a look first." ”

Yan Xiaoqin has too many things on hand recently, and Chen Qiaoshan has never told him about YouTube, so it is self-evident to hand over the project book to her at this time.

As for Vimeo, he didn't mention it at all, mainly because the latter was not a reference.

As a professional high-definition video station,Vimeo doesn't advertise at all,The only few publicity,It's also an anti-advertising advertisement,The creativity is there,But this also limits the development of the website,It's destined to be a niche site,This is obviously not the direction of a little video。