Chapter 666: To You as a Man
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As a user, Fang Zhanping has certainly heard of the crazy investment of the "Ranran" brand in the fight against counterfeiting.
However, as a qualified businessman, he also knows that this is just a marketing method that goes off the rails, and a considerable part of such a high investment in anti-counterfeiting is actually the marketing budget.
In fact, the infringement of "Ranran" is not strict, after all, it is only a new personal brand, and its popularity and sales have not yet grown. For those who engage in fakes, the same cost of counterfeit donkey cards and double C can be sold better and earn more, so it is not worth it for the time being, and only a few merchants will try to copy it, and then they will be fired.
Atletico Madrid is very, very active in fighting counterfeiting, and there is a passion for the mountains and the mountains. From the fixed evidence complaints, reports, and prosecutions that go through formal channels, to the not-so-formal malicious hoarding of goods and batch refunds, and even the DDoS traffic attacks that will break the law and commit crimes if they are not careful, they don't care about the cost of counterfeiting at all.
Of course, the effect is very good, and the websites or online stores that sell counterfeit products are beaten without showing their heads, and of course people don't do it, after all, there are still many brands of spicy products in the world, and there is no need to hang them on this small brand. There may be counterfeits in the offline wholesale link, but the scale is generally not large under the high-pressure crackdown, and there is no one for a long time.
Because of this aggressive approach, the JRAN brand quickly opened up its popularity, and its sales rose accordingly, which can be described as fame and fortune.
At this point, everyone found that they were completely fighting for the position by playing fakes, and they had to write a capital word.
Stretched out his hand and took a sip of the teacup he had just sent in, Fang Zhanping raised his eyebrows, and praised: "Yo, your hospitality tea has finally been upgraded, when will you upgrade the coffee outside, don't you like to use Nestle?"
"What's wrong with Nestle? The world's top 100 food groups in the top 500 and the world's largest food group, their products are not worthy of your precious tongue?"
"You're secretly changing the concept! Big brands also have low-end products, okay?"
While talking, Atletico got up and walked to the sofa in the reception area and sat down, looked at Mr. Fang, who was sitting and slid over, and asked, "By the way, did your employees scold you for slamming the door?
According to the time of the movie ticket to check the admission record, Atletico Madrid quickly figured out the cause and effect, Fang Zhanping and his staff to charter the venue on a working day, which led to the thick stack of movie ticket stubs on the table.
"Hehe, it's a lot better than your honey, nests, and canned herring, right? By the way, I heard that you're going to send out a signed version of the coconut this year?"
The Year of the Monkey has not yet arrived, and Boss Ma's coconut has naturally not been sent out, but everyone who should know already knows it, because a netizen named "Soy Sauce Worker" posted several photos on the Internet, with processing schedules, and polished coconut shells signed by Atletico Madrid.
After completing the coconut shell polishing and then laser signing, Atletico entrusted the follow-up coconut meat processing and packaging work to a food factory, so as to borrow the other party's professional equipment and qualifications, but he didn't expect the other party's confidential work to be so scumbag, it was leaked on the Internet.
But it's not to blame others, it's all to blame the bees for creating the atmosphere so well that people can't help but jump out and break the news. Those large foreign companies that have signed confidentiality agreements cannot avoid their new products being stolen and exposed, and the mobility of front-line workers in domestic factories is so high, it is even easier to break the news and sneak away.
In fact, whether it is the restored coconut that is about to be sent out, or the refined nectar of the past, it is just a prize or trophy of the annual outstanding employee award of the Bee Group, and the real year-end bonus is still a simple, rude, classic and effective cash reward.
In addition to the virtual share dividends linked to business conditions, departmental contributions, and individual ranks, the group will also issue year-end bonuses, travel funds, training funds and other monetary benefits according to individual statements. In terms of monetary value alone, these souvenirs are purely dispensable.
It's just that for the majority of people who eat melons, it has little to do with whether others get a few months or a few years of salary for the year-end bonus, which is far less than those year-end bonuses with curious content, which can also enrich everyone's talking topics. The demand of netizens is the continuous motivation of online media, and actresses have one night, a box of instant noodles, and a few late coupons...... That's how these wonderful year-end bonuses became popular.
As for the bees, since the annual meeting of the second year after moving to the bee garden, Atletico Madrid distributed honey to the outstanding employees as a commemorative and very popular, and they have gradually formed a tradition of distributing commemorative food to the outstanding employees every year and "eating something good". In addition to calculating the year-end bonus according to the company's operating conditions and personal comprehensive tables, the company's administrative department should also find out how to arrange a meaningful food as a commemoration, which is not only to promote and spread the corporate culture, but also to create a good opportunity to create hot spots to win free attention.
At first, Atletico just wanted to clean up the self-produced honey that was too little to use too much, but later this link became a tasting and promotion channel for its own products, with scarf apples, Internet celebrity milk, and Ma's pork all on the prize table of the New Year's meeting. Later, it was out of control, and the content became more and more biased, and in 14 years, thousands of "national treasure-level health food" panda nest heads were issued, and many people ate cheeks, and the 15-year annual meeting brought imported canned herring known as "Sweden's national treasure".
Wowotou usually uses corn flour, soybean flour and other coarse grains to make zuò, which is kneaded into a conical shape with water and then steamed directly on the drawer without fermentation. This low-cost, astringent and hard food used to be the staple food of the poor in the north, but later with the development of chemical fertilizers and the food industry, the production of polished rice and wheat flour increased dramatically, and it was squeezed out of the tables of urban and rural people. However, now there is a healthy trend of eating coarse grains to supplement dietary fiber, and the pure coarse grains and high fiber wowotou have made a comeback as "health food".
Panda nest head is for pandas to eat the nest head, in addition to corn flour soybean flour also added bamboo flour, rice flour, eggs, salt, sugar and other ingredients and seasonings, it looks delicious, but the actual mouth will feel very knocked, after all, human saliva can melt hydrolyzed starch, but can not help bamboo powder.
However, compared with the canned herring that can be called a biological weapon, the head of the panda's nest with tired teeth is nothing more than that.
People often say that stinky fish and rotten shrimp are because fish meat is rich in protein, water and microorganisms, and it is more likely to rot and deteriorate than bird and animal meat, releasing ammonia and other irritating gases.
However, as the saying goes, stinky fish and shrimp save the family, because when bacteria break down fish meat, they produce a variety of amino acids necessary for the human body, and when the tongue detects them, the body will act and shout "I want it!" and then we will enter a state of "it smells stinky, but the delicious food can't be stopped".
This is where the unique charm of fermented foods such as stinky tofu and natto comes in.
The same goes for canned herring, which is known all over the world for its incredible smell, but it's a bit too smelly.
The Swedes on the western shores of the Baltic Sea in Northern Europe catch spawning Atlantic herring in April every year, cut it into pieces, treat it in brine and canned it for four months, and then open the lid and enjoy it at the end of August. Due to the long period of natural fermentation, this can is full of various amino acids and vitamins produced by the decomposition of organic matter, as well as various odorous gases. When the can is opened, the cloudy liquid inside it will splash tens of centimeters under air pressure and easily stick to clothes, hair and walls, so Swedes enjoy this national delicacy on the lawn.
Of course, for crooked nuts outside of Sweden, they taste canned herring more for curiosity, to experience the legendary super-strong smell of the world's best. Especially after the popularity of online videos and online live broadcasts, it has become a popular item for online anchors to entertain themselves, and it is precisely because of this trend that bees have specially ordered more than 1,000 cans of this canned food.
Unlike high-temperature sterilized smoked fried cans, canned herring is "live", and the bacteria inside are decomposing the fish meat all the time to produce more odorous gases, and Atletico Madrid has been fermenting for 9 months when they taste the cans, even if the temperature is deliberately lowered to extend the shelf life during storage, it still can't prevent the lid of the canned food from bulging under the action of air pressure, not to mention the taste inside, fortunately, it has not been damaged after testing and can still be eaten.
At that time, in order to deal with this "legendary biological and chemical weapon", Atletico Madrid also specially pulled people out of the annual meeting venue, so that everyone could open the lid and taste them on a relatively remote lawn, but many people vomited and fainted, not to mention taking a shower and washing clothes, and the lawn could still smell a faint sour smell even after two months.
However, the effort is also rewarded, and the live broadcast of "Thousands of People Taste the World's Most Stinky Herring at the Annual Meeting of Bees" received millions of simultaneous views, and the edited version of the video uploaded afterwards received more than 100 million total hits in the next 11 months. Even the Guinness Press came to join in the fun, awarding bees a world record for the largest number of people in the world to enjoy smelly food.
It is precisely because this event is so successful and so topical that everyone is looking forward to it when the new year is approaching: what will the bees do this time?
However, this time the bee disappointed netizens, and the revelations from multiple channels showed that this time it was only coconut food with bullet hole decoration and autographs, except for taking the opportunity to hack the poor security in the Philippines, there was no extra highlight to watch.
In fact, Atletico Madrid's original plan was to organize everyone to eat books collectively, which was not only a gimmick but also a concept of Amway's wife's edible books, but as soon as this plan was released, it set off a storm on the intranet, and someone anonymously posted to spray him cool.
Of course, the intranet is a real-name system, one person and one person are bound to a name, photo, work number, position, position, and position, and clear identity, rights and responsibilities are conducive to improving work efficiency.
It's just that in this way, everyone is equivalent to being in a transparent world, and when you speak, you have to consider the consequences, and you have to take into account the views of others, and your ideas are not cool enough, so that many people are troublesome and go to glassdoor or the circle of friends or peer groups to complain and release pressure.
In this way, they are cool, but it is not a good thing for the company, negative complaints may affect the reputation and image, not to mention, some casual speeches and the risk of accidental leaks, so later an anonymous version of the "tree hole" was added to the intranet forum to attract everyone to return to the intranet to complain about colleagues, bosses and companies, and to impose certain restrictions on GD and the circle of friends.
The "Tree Hole" version of the post editor is specially designed to automatically identify and prompt key information in the text, and can also convert the language wording, so that the "handwriting style" can be hidden in addition to the username, effectively protecting the identity of the person who posted and replied. Usually these anonymous posts do not involve the poster as long as there is no personal attack or internal conflict that eventually leads to a high-level investigation.
Of course, anonymous posts can't really be completely anonymous, and although the poster can actively increase the view level to avoid exposure, there is no way to restrict Atletico. It's just that this will leave a trace on the post that "Atletico Madrid (Generalissimo Sanji, chairman of the group) has viewed the hidden information of this post", unless he logs in to another super-management account to temporarily grant permission.
However, after reading the post, he did not use this right, but directly notified the administration department to cancel the original plan.
The scolding was justified and well-founded, but Atletico couldn't argue, so naturally he had to cancel the matter.
At the beginning, when thousands of people tasted together, everyone was actually cheated by Atletico Madrid. Before that, although canned herring was popular on the Internet, no one in the company had ever tried it, except for Atletico Madrid.
It was Atletico who showed everyone a video of tasting it in person, saying that although this thing stinks, it smells as stinky and tastes fragrant as stinky tofu, which finally dispelled most people's doubts and made them reluctantly agree to the plan.
However, Atletico have cheated shamefully.
He did eat a whole can of food at random, but when he tasted it, he turned off most of his sense of smell and part of his sense of taste through guòe7u, which led to the evaluation of "similar to stinky tofu". When it was really time for thousands of people to taste it together, everyone found out that they had been tricked by him, but because of the bad attack of the live broadcast camera, they could only eat a few bites, and then all kinds of wolf bèi various cups.
Obviously, such a cup experience is painful, and everyone is naturally reluctant to do it again. So as soon as I heard that each person was going to eat a book of more than 50 pages this year, it immediately exploded.
In addition to taking everyone to recall the horror of canned herring, the brave buddy (or sister) also found a 50-page manual in advance to try it himself, released a detailed tasting report, and ushered in a general "I respect you a man" reply for himself, and Atletico Madrid's book-eating plan went bankrupt.