Chapter 746: Labels
"Of course, I'd love to see how some of the brand's most famous R&D designers work. Pen Γ fun Γ Pavilion www. ο½ο½ο½ο½ο½ο½ γ ο½ο½ο½ο½β
"Hehe, I advise you to save your worries, don't say it's you, it's Zhang Zhao's two doctors, they don't let them work together, let alone me, it's simply a stern refusal, it's just a core secret, Yishui, you also know, it's just cooperation, the situation of technology monopoly can never be changed, unless we can develop better technology to impress each other, but whether it is strength or technology, we are not a little bit different from each other, so we can only use the formula as a bargaining chipγ β
"Recipe, what about the process?"
"Think about it yourself, why do I want so many members of the think tank to eat and drink with smiling faces? Although Europe may not be as good as the United States in some aspects, but in terms of beauty products and cosmetics, the technology and technical level of the United States is not as good as that of European brands, especially between some of the most famous brands in Europe, there is still a distance, but it is not very big, such as Estee Lauder brands even want to dominate the list, of course, it is more difficult for us to cooperate with each other to get some technology and technology, what international beauty conference forum, in their eyes it is simply a floating cloud. β
"Then Mr. Zhao, haven't you thought of other ways, such as cooperating with some chemical laboratories or a certain university?"
"It's okay in the Stanford University's lab, but we need to go through the introduction of an intermediary, and this middleman, you know, is Betty and Bernice, who first have to determine whether our products are worthy of cooperation, whether the process technology is lacking, whether the process technology they provide is outdated, and whether the sales of the finished product in China are poor. β
"Hey... There are too many limiting factors ... β
"There's no way, or you'll have to buy foreign goods at a high price, and it's unlikely that our brand will have good prices and fair prices, even if it's your partner's Herborist, you should know what the price is." To tell you the truth, the members of the think tank have communicated with me privately, and the price must not be too low, otherwise they will withdraw from the team. I'm really torn between a few sides. β
"They say too low, too high, is there a yardstick?"
"Between thirty-five euros and fifty dollars. β
"Hey. In this way, a set of goods will cost more than 100 yuan at the most. β
"You're right, hehe, Yishui, you won't still be thinking about that, right? It's cheap and good. β
"Yes, I thought ... β
"It's impossible, it's impossible, it's cheap and good, and even the cost can't be satisfied, of course, you and I are very clear about the rules of the cosmetics industry, and I don't need to say it so clearly, so this is a false proposition at all." Unless it's a discount sale, it's far from being really cheap, and it's just a comparison that makes you feel that way. If a brand is good enough, it can be sold no matter how high or low the price is. On the contrary, even if your price is low, if the brand itself is not accepted, it will still be in vain. β
"Listening to Mr. Zhao say this, it really makes sense. β
"That's the case, you're just confused by the common name at the end of the month, by the way, now give me your bank card number by the way, and I'll transfer you a remittance." β
"Hey, where did the money come from?"
"Needless to say, hehe, of course it's the Shelley girl who made a profit. The sales volume in China is very good, so several executives have a dividend, probably my part is 350,000 according to the exchange rate, and yours is about 200,000. Yirou's is 150,000. β
"It doesn't feel like much, did they play us tricks?"
"Why do you say that?"
"Look at it, the figures of the total global sales, net profit, and earnings statements are all announced, even if I am bad in English and French, I still know the logos and numbers of the currency, and I have seen them in the statements of this department. It can't be so little. β
"Silly girl, do you really think that your little world is the whole world? The vision is still too short-sighted, let me calculate it for you, the number of employees in the headquarters is two hundred and five, and these people also want to get a piece of the pie, ranging from hundreds to thousands of yuan, in addition to labor costs, logistics costs, decoration costs, decoration costs, bonuses, reserves, etc., these messy expenses, tens of millions of expenses have become millions and hundreds of thousands of dollars at this point. β
"That's right, what is the decoration cost?"
"Haha. The cost of moving the decoration and the construction of the main store in the shopping street and the cost of interior decoration and office supplies are made up for in advance. β
"Oh, Mr. Zhao is really calculating. β
"Well, I've never been one to let myself suffer. Let's put it this way, the reserves of the headquarters are now nearly 1 billion or so, which is powerful enough, but even so, I still don't think it's enough. β
"You're really a Pixiu, your appetite has no limits. β
"It's not like that, whether it's the expenses of the headquarters or the cost of running and managing the shopping street and decorating the fine products, it's a huge expense every year, so I have to hold a hearing, this is the most profitable but the easiest channel, Hi Warrenner, please come over here... β
Zhao Lingling and Su Yishui called Warrenner over in the middle of a long talk.
"What do you command, Zhao? β
"You're not a waiter, I ask you, did the Emir tell you about the advertising space in the shopping street branch. β
"Oh, of course she said this very clearly, and it has been repeated many times with me, in addition to the same scrolling ads in Europe, home page ads, side ads, back cover ads, pop-up ads, flash ads, page ads, she also recommended me to add a method called bookmark ads. β
"Bookmark ads? What the hell is this?"
"That's what it means, please take a look. Warrenner pointed to the computer he was programming, and on each side of the homepage there were small labels, colorful and beautiful, and there were some shading and decorative patterns on them.
It's really called following the locals. This person is really smart and icy, oh, it seems to have used the wrong gender.
"Haha, I really didn't expect this, this is a label, not a bookmark, although the gap is not very big, the bookmark is much longer than this. β
"Oh, that's called a bookmark ad, Zhao Su, what do you think about it?"
"Of course, it's very good, this design scheme can make up for the lack of advertising space. The plan is pretty good. β
"Hey, this feels good, Mr. Zhao, do you think we are also a little innovative on the page of the website?"
Su Yishui's eyes lit up as he looked at the label designed by Warrenner. (To be continued.) )