Advertise with yourself at the core?

Hearing this, Lin Chen was surprised and delighted.

A show has a main coffee, a secondary coffee, official guests, temporary guests, etc., with different identities and completely different resources. The specific performance is in the camera, publicity.

Needless to say, the main coffee is the core of the show, and the program process must fully cooperate with the main coffee. Compared with the lens, the publicity is more obvious, and the core of the program group's publicity still revolves around the main coffee.

Under normal circumstances, the fame and status of the main coffee will not be too low, and the promotion of the main coffee is to use the fame of the main coffee to promote the program, and the two complement each other.

Of course, this is an ordinary program group, some works that are very famous in themselves, the program team or production team does not need to rely on the fame of the protagonist, on the contrary, the protagonists need to use the fame of the program group to improve their status, so that conflicts between stars are easy to occur.

Who is the center on the promotional poster, who is the male protagonist in the external publicity, before and after the name ranking, the audience's evaluation of the stars, etc., can easily become a tearing incident that sweeps the entire Internet.

Similar incidents have occurred many times, and before the work is about to be released, there will always be internal contradictions in the program group, celebrity discord, contradictions between the program team and celebrities, quarrels between fans, etc.

There are too many times, and the audience has resistance, thinking that it is hype. In fact, some of the quarrels are hype, some are not, and the celebrities have already torn their faces in front of the public.

Why is this happening? Again, two words: interests.

The main coffee and the deputy coffee seem to be only one word apart, but the interests they represent are very different.

As the main coffee, the star can completely treat a certain work as a masterpiece, use this masterpiece to increase the salary, negotiate cooperation with advertisers, etc., and even win fashion resources.

If you are lucky, this work will win awards, such as Golden Rooster and Hundred Flowers, international awards, etc., and the tearing will be even more serious.

There is only one award, why can the other party win the award, but not himself? Especially in the entertainment industry, whether there are international awards, whether they have won awards, whether they have won awards, and their status is completely different.

has several awards on his body, he is a performing artist outside, there is no award, no matter how popular he is, he is just a play that cannot be on the stage, and the gap is enough for stars to break their brains.

Those things are too far away from Lin Chen, he is just a small anchor who is not qualified to enter the entertainment industry, and "Panda Kill" is just an online variety show.

It seems to be a reality show, but in fact, "Panda Kill" is just a live webcast, winning the main coffee position, and the audience does not recognize him as a star.

Even so, with official publicity, his status can still be greatly improved.

Not to mention that after cooperating with the online platform, he can use "Panda Kill" to turn around gorgeously, from an online anchor to a well-known Internet celebrity, and if he is lucky, it is possible to become an eighteenth-tier star.

Even if the outside world doesn't look down on the network anchor, the publicity is dominated by him, in the eyes of the audience, he is the main coffee of "Panda Kill", and he is the one who cannot be replaced.

The reason is actually very simple, "Panda Kill" has been promoting Lin Chen, and after it was broadcast, the attracted audience did not find him, what would the audience think?

They feel that they have been deceived and that the program team is playing tricks on them. The audience can't stand half of the grievances, and if the program team dares to play, they dare to destroy the entire program and let the program team know who is God.

In order to win over the audience, it is impossible for the program team to abandon Lin Chen in advance, and it is bound to give him a chance to perform. If the effect is good, it is logical to record seven episodes and add a special chapter.

can record with full attendance, which is basically the goal of all the guests, and the goal is easily placed in front of him, how can Lin Chen not be surprised.

Although he agreed in his heart, Lin Chen still barely controlled his joy, and said hesitantly: "Thank you Mr. Long for your love, but I am a newcomer, and I am not popular enough, so I can't do it." It's better to leave the publicity work to the seniors, who have participated in the previous four seasons of the program, and their performance will be better than mine. ”

If you are willing to be willing, you still have to say what you should say, and you can't say hypocrisy, you can only say that you can be a person.

Lin Chen is a newcomer, with no foundation and no connections, although his popularity is okay, there is really no way to compare with the seniors present in terms of influence. Worked hard for the four seasons of the program and didn't get the full attendance qualification, why can he, a newcomer?

As long as he accepts it with a big grin, everyone else will have more or less thoughts in their hearts. It may not be directly manifested now, and it is difficult to say what will be done in the future.

It's better to say some good things to make the seniors feel more comfortable and leave the decision to Long Fei. The anchors may complain about him, but they will never complain about Long Fei.

Why is there confidence that Long Fei will take on this responsibility? Without him, it is just that he has a handsome face.

If Long Fei wants to promote "Panda Kill" to the whole network, he must attract unexpected ordinary viewers in the live broadcast industry. Why do ordinary viewers watch an ordinary variety show that they have never heard of at all and is mainly based on games?

Do you like Werewolf Killing, or do you enjoy the exchange of words? Watching a group of top players brainstorm?

These conditions will have no problem attracting fans of the game, who will be able to find the fun they want in Panda Kill and participate in the show with great interest.

What about ordinary viewers? They don't know or don't like "Werewolf Kill", and "Panda Kill" is a complete talk show, each guest speaks for five or six minutes, and the audience needs to see the situation clearly from many useful and useless clues, which is too difficult for ordinary viewers.

What are the important factors for the audience to choose a program? One is interest, and the other is relaxation.

Ordinary viewers were not interested in "Werewolf Killing" in the first place, and after watching the program for a long time, they had no clue, will the audience continue to stay? It is estimated that if they understand the content of the program, they will forget about the program.

In this case, Long Fei needs to create a highlight for ordinary audiences. Since the show can't attract ordinary audiences, use their appearance to attract them. Therefore, Lin Chen, who has excellent appearance, extraordinary temperament, and good strength, is the best candidate.

In this era where appearance is justice, a good look can add at least five percent of the topic to the show.

Sure enough, hearing Lin Chen's words, Long Fei smiled and waved his hand: "Teachers have their own tasks, and they can't get away for the time being." And we actually have selfish intentions, that is, we want to use your appearance to attract ordinary audiences. ”

With Long Fei's status, he doesn't care too much about whether he will offend the anchor, and this is not his decision alone.

"Yes, there are so many of us, only I am the same as yours, but unfortunately I can't get out, so I can only work hard for you. "Such a 'shameless' remark is really unspeakable to anyone other than JY.

"Teacher Wu, don't you blush when you speak with your conscience? What do you mean that only you are on par with Ling Chen's appearance, where do you put my 'Eighth Order Yanzu'?" Li Jin was reluctant and said dissatisfied.

"Take it to heart. JY teased Li Jin a little: "What, do you want to take over the propaganda work of classmate Ling Chen?"

Of course not, everyone's division of labor before coming was basically clear, Li Jin would not fight, he pretended to be shy and said: "Oh, flirting with others, it's really annoying." ”

Yes, Li Jin didn't interrupt, and the others had no opinions, so Lin Chen agreed to the next two.

"Since you seniors have jobs, then I won't postpone it, and I'm willing to cooperate with the program team's publicity plan. ”

In this way, Lin Chen, who made his debut, became the core of the fifth season of "Panda Kill".