Chapter 155: Expansion
In fact, Yang Yu is really not talking big, the development of the Golden Arches has exceeded his expectations, although the stores are still being renovated at this time, not opened, but it has already caused waves in the school, just take the Sea King, in the past two days, Yang Yu has even heard the classmates in the class discuss the Golden Arches at the door no less than ten times, this is a good sign, it has not yet opened, and it has begun to establish its own reputation.
Yang Yu can believe that as long as the Golden Arches opens, it will usher in a viral spread and development. It is possible to use the advantage of its own cash flow within three years to quickly eat up the market of domestic fast food brands, which is still in a blank period.
Yang Yu does not intend to use the Golden Arches as his own work to test the waters, he wants to shape the Golden Arches as the foundation of his business empire, so it is very necessary to expand.
He believes that when the Golden Arches are opened all over the streets, no one will question the low level of the Golden Arches compared to foreign brands such as McDonald's, KFC and Burger King.
Zhuang Xue, who is in charge of the Golden Arches, is getting more and more in a state at this time, although the Golden Arches is from Yang Yu's creativity, but until now, in fact, the original idea has been modified and improved by Zhuang Xue has changed a lot. It can be said that Zhuang Xue should be a strong woman by nature.
This made Yang Yu a little stunned, a life he had inadvertently saved could bring such a big surprise to himself, which he had never expected.
"Over at the Golden Arches, how are the preparations?" After chatting with Yu Celadon , Yang Yu also clicked on Zhuang Xue's chat box and asked, after Yu's mother's stimulation, to be honest, he is really not as leisurely and leisurely as before.
He needs to prove to Yu's mother that he doesn't need Yu Celadon to wait for him for ten years, or even five years.
I have this ability and the confidence to take care of Yu Celadon.
"It's okay, it seems that everything is going in a good direction at the moment, and I have communicated with the literature club of each school in the past, because I originally teach Chinese. It's not that difficult to talk to, and they feel that we can continue to work together. Zhuang Xue quickly replied.
"Yes, when will it open?" Yang Yu was more concerned about this.
"If the renovation is concerned, it will probably be completed next week, but it will take some time for the personnel training side, and according to my estimates, it will take half a month to open at the earliest. After Zhuang Xue finished speaking, she quickly picked up, "And according to your health standards, you have to disperse the smell after decoration before you can open, right?"
"Also, is the budget enough?" replied, touching his nose.
"In terms of budget, according to the current plan, there will probably be a million leftovers, but I don't recommend expanding the scale, according to our estimates, in fact, the current scale has almost eaten up the major high schools and junior high schools in Micheng. Zhuang Xue also replied.
This cost made Yang Yu feel a little interesting, he originally thought that three million might not be enough to spend, but after it was rolled out, there was actually half of it left, money must be constantly circulated, so that it can be called money. If it had been in the bank, it would not have been money at all, but a pile of banknotes.
Yang Yu also made a direct call to Zhuang Xue at this time, and some things are indeed a little inconvenient to talk about on the Internet. After the phone was dialed, Zhuang Xue's somewhat scratchy voice came from there, "Call me so late, I'm ready to go to bed." ”
Hear Zhuang Xue's voice. Yang Yu also touched his nose a little embarrassed, "It's just to discuss some ideas with you, in fact, there are many places we can use, don't think that we have eaten Micheng thoroughly." We have only just gained a foothold in Micheng, and if we don't get a firm foothold in the early stage, then it is very likely that we will be eliminated in the future. ”
"What do you think?" Zhuang Xue also became serious after hearing Yang Yu's voice at this time. She knew that Yang Yu was not joking, but really had something to discuss with her.
"Have you ever thought about why we chose this point in the school to create the Golden Arches?" Yang Yu also asked at this time.
Zhuang Xue was stunned. "Haven't we discussed this before? First, there is a lot of traffic, and second, students are also more receptive to this kind of Western-style fast food. And the students really don't have much time to wait for people to stir-fry and serve the dishes slowly. ”
"That's right, so why do you have to be trapped in the small area of the school?" Yang Yu continued to speak after speaking, "If we are all swimming in the water, the benefits that can be seen now." That's what we can see in the water, but what if we jump out of the water?"
"Jumping out of the water?" Zhuang Xue was stunned for a moment, as a Chinese teacher, she suddenly felt as if she had been dialed. Although he didn't have a specific idea for the time being, he could feel the meaning of Yang Yu from this sentence.
"Yes, jump out of the water and you see more than just the river. It's a wider sky!" Yang Yu also said at this time, "The reason why we chose the point is because of the large flow of people, and then there is the customer demand, right?"
"That's right. At this time, Zhuang Xue also slowly comprehended, "You mean that in addition to students, we have more customers to choose from?"
Yang Yu laughed at this time, "It seems that your understanding is still okay, think about it, the students you just said don't have much time to wait for others to stir-fry and serve, these are the customers we want to choose." Aside from the students, where else is there a lot of traffic and everyone is in a hurry?"
"Bus stations, office buildings, train stations, airports, pedestrian streets!" Zhuang Xue reacted at this moment, and she quickly said, "But the rent in these places is very expensive, and the reason why we chose the school in the first place is that the rent here is relatively not so expensive." ”
"The rent is expensive, we can shrink the place, for example, there is only one sales window, everyone can buy and leave?" Yang Yu also continued to speak at this time.
Zhuang Xue took a deep breath, "Why didn't I think of this." ”
Yang Yu pursed his lips. "In the early stage, we must be fast, quickly monopolize the market, don't give others a chance to relax, in that case, once there are imitators, it will be difficult for us to survive in the competition, but fortunately, the current information is not developed, there is enough time for us to make a fortune quietly, but what you just said does make sense, if you expand the scale, the funds invested in the early stage may not be enough. ”
"Can you spread out a part of it first, and then slowly spread it out after the funds come back?" Zhuang Xue put forward her own opinion.
Yang Yu said, "No, we are fighting a blitzkrieg, at least, we must occupy Micheng as quickly as possible, get out of Micheng within a year, and open chain stores all over the country within three years." ”
"Three years?" Zhuang Xue was stunned for a moment, feeling as if she was listening to a fantasy.
But Yang Yu doesn't think so, after the scale reaches a certain level, expansion has basically become a simple and simple thing, especially after forming its own brand effect, even if someone reacts and intends to compete, it is impossible for you to be your opponent.
So Yang Yu also opened his mouth at this time and said, "That's it, I'll think of a way to get another amount of money, the school store, you can delay the opening, let's make a splash." ”
"Okay!" Although Zhuang Xue was curious about how Yang Yu could come up with such a large sum of money, since Yang Yu said so, she could only choose to believe it.
After hanging up Zhuang Xue's phone, Yang Yu smiled, then clicked on the email and sent the document he had been writing for the past two days to Li Sheng.
Soon, Li Sheng replied to Yang Yu on QQ.
The content of the message is very simple, just four big question marks.
“????”