The good things can't catch up, and the bad things come one after another.

The fact that "The Flying Thief" failed to be reviewed, and then "unsalable" in the mainland? This fact made Liu Pian feel extremely painful, and it was still not sold until the end of May when Liu Yi returned to Kyoto after filming "Eavesdropping 3".

It's not that no one buys it, it's just that the price given by these profiteers is far lower than Liu Pian's estimate, not even 100 million, and the cost price is not enough.

Liu Pian wondered if these video sites were plotting in private, and they joined forces to suppress prices, just to prevent him from having a good time.

For example, on video platforms such as "Cool Broadcast", "Aiyi", "Penguin", etc., none of them are willing to give Liu Pian a satisfactory price.

However, the distribution of Xiangjiang and Taiwan Island was relatively smooth, with Yuhao helping to distribute it, and the review system in these two places was relatively relaxed, so that both places agreed on the broadcast time.

Just broadcast it in the summer vacation!

Moreover, "The Flying Thief" has been starred on Xiangjiang TVB, but the mainland is even in difficulty.

As for the U.S. side, Universal has doubled its operation and is logged on to Netflix, which will be broadcast in the form of an online drama.

And the progress in the United States is unusually smooth, and the acquirer said that he was very satisfied with this "Chinese drama" and said that he would spend a lot of money to promote this drama on the platform.

A lot of producers in the U.S. have a urine sex, and they like to shoot pilots. Some producers make two episodes for the TV station first, and then the TV station decides whether to buy it after watching the first two episodes. So the producers of these chicken thieves will spend a lot of money and energy, hire awesome directors and screenwriters to produce the first two episodes, and wait until the TV station decides to buy it, and then reduce the investment to expand the profits. Therefore, as soon as two episodes pass, the quality of many American dramas will decline.

"The Flying Thieves" pulled out the entire film at once, which made the Yankees who were deeply poisoned by the "pilot producers" very happy.

Yes, the first two episodes are of high quality, and the level of the latter has been maintained.

The Chinese people are awesome, I bought it!

As for China, in order to sell the film, Liu Pian also showed the first few episodes to the acquirer, but the price did not reach the estimated price in his heart.

When Liu Yi arrived at the art world, he saw Liu Pian huddled in the office alone playing on the computer. walked in and took a look, I saw Liu Pian browsing major video websites, clicking on some recently hit TV series, reading the introduction, and then fast-forwarding to watch an episode, and finally clicking on the upper right corner to continue to "test" other online dramas.

"What a name you can see when you look at it like this. Liu Yi said.

"Only by knowing oneself and knowing one's opponent can one not be defeated in a hundred battles!" Liu Pian scolded and scolded, "Look at these online dramas, they are not as good as the "Meteor Garden" back then, they can actually sell for 200 million, can you believe it? There is also this one, more than 300 million!"

"People invest a lot. Liu Yi shrugged, "Look at these leading actors, it cost more than 100 million to invite them over, and my salary hasn't been settled yet." Black-hearted boss, when will you send my hard-earned money?"

".....," Liu Pian rolled her eyes, "I'll talk about it when I have money." ”

"Cut. Liu Yi waved his hand, but he didn't continue to urge. If my family talks too much about money, it hurts my feelings.

Suddenly, Sun Cai knocked on the door and walked into the office.

"Boss, Mango TV contacted us and said that we wanted to buy "The Flying Thief". ”

"Mango?" Liu Pian raised her eyebrows. He suddenly remembered that Mango also has a video platform of Mango TV, but the scale is not as large as Kubo and Aiyi.

"How much do they give?" asked Liu Pian.

"180 million!" Sun Cai said with a smile.

Liu Pian breathed a sigh of relief.

I haven't been on Mango TV's program in vain in the past few years, and old acquaintances still give some face.

They also said that if the click-through rate exceeds a certain standard, they can buy it at a premium. ”

"Sounds pretty good. Liu Yi nodded.

Liu Pian thought about it for a moment and said, "Arrange a time for me to meet with the person in charge of Mango TV." ”

"Okay. Sun Cai replied.

......

TV dramas have ratings, and of course online dramas also have broadcasts. Nowadays, the number of online dramas is not counted in tens of thousands, but in hundreds of millions!

Regardless of word of mouth, there are no less than 10 online dramas that have exceeded 10 billion views! And a few of them have even been starred on TV stations.

The popularity and influence are not small, even if netizens haven't watched it, they also know that there is such a drama.

Liu Pian doesn't know how the broadcast volume is calculated, but seeing that so many online dramas with a bad reputation can still have such a high broadcast volume, he knows why these dramas can sell so much money, and he also knows that domestic dramas are Mao's emphasis on actors, rather than scripts and directors.

Most of the audience follows the stars and loves to watch the plays of their favorite actors.

Calculated in this way, Liu Pian thinks that his "Flying Thief" has hundreds of millions of views no matter how much he says, right? With so many stars participating, there should be hope for breaking 10 billion, right?

A few days later, a person in charge of Mango Satellite TV came to the art world to discuss the contract with Liu Pian.

The two parties signed a VAM contract, with the number of broadcasts as the VAM standard.

If the number of views is less than 5 billion, it will be acquired at a price of 180 million. There are forty-eight episodes in total, with an average of less than four million episodes.

If the ratings exceed 5 billion, it will be sold at a price of 250 million.

Break through 10 billion, 300 million!

Mango Satellite TV will pay 180 million in the early stage, and will make up the difference when the follow-up broadcast volume exceeds the gambling standard.

This treaty, Liu Liar is still quite satisfied, if the number of broadcasts breaks one million, the average episode will be more than six million, and this price is not low in China.

"What if it breaks 20 billion?" asked Liu Pian again.

"Two tens of billion?" the person in charge was stunned, he hadn't thought about this yet. So far, there are no more than a number of domestic online dramas that have exceeded 20 billion, and many of them are dramas from a few years ago, and they have accumulated so many broadcasts over the years.

Seeing that the other party hesitated, Liu Pian said with a smile, "That's it, if it breaks 15 billion, let's make a deal at the price of 7 million per episode, how about it? If it breaks 20 billion, 8 million per episode!"

The person in charge smiled bitterly, "Mentor Liu Pian, do you think "Flying Thief" can have 20 billion views?"

"How do you know if you don't try it? It's all mutually beneficial anyway. ”

"I'd like to ask the leader. The person in charge said.

"Okay. ”

The next day, the person in charge returned with the answer. In short, two words: deal!

In the eyes of Mango Satellite TV, it should not be difficult for "Flying Thief" to break 10 billion, but it will take a certain amount of time to accumulate. And two billion words .... It depends on the reputation of this show.

Mango Satellite TV is also unwilling to be lonely, their video platform started late, the market share is too small, and they can't grab several other platforms, so they can only rely on some exclusive online dramas and variety shows to grab people.

"The Flying Thief" is also signed as an exclusive broadcast in the contract!

How many customers this drama can bring to the platform depends on how attractive the show is and how many people are willing to open VIP for it.

.......

Mid-June.

Mango Satellite TV began to advertise "The Flying Thief" on its own platform and set a broadcast time.

Early July!

From signing the contract to going live, the time between signing the contract and going live is too short. But Mango Satellite TV also had to catch the ducks on the shelves, missing the golden broadcast time of the summer file, and I don't know how much traffic it will lose. can only race against time to compete with other platforms for market share.

To this end, Mango Satellite TV also invited Liu Pian and other leading actors to shoot some promotional videos to vigorously promote "The Flying Thief", and even the TV station also inserted advertisements.

Muster the momentum!

Not only Mango Satellite TV, but other platforms have also begun to build momentum for the main online dramas in the summer vacation, and they all stared at the piece of meat on the plate, eager to swallow it alone.

Liu Pian played an online drama for the first time, and she couldn't help but feel extremely embarrassed. At first, he still wanted to broadcast the TV station and the online platform together, and come to a network station linkage, but now there is only one stage left for the online drama, and he doesn't know how much share he can grab in this surging film and television drama market.

The main dramas of other platforms are all online and station linkages, and among these "summer star dramas", "The Flying Thief" is a pure online drama.

In other words, "The Flying Thief" lost a lot at the beginning. People have TV stations to support them, and they also have forced qualifications, and the audience is wider. And nowadays, there are still many people who don't use their mobile phones to catch up on dramas, and they love to watch them on TV. "The Flying Thief" is destined to miss this part of the audience.

......

"Come on, come on, bet big and bet small. Liu Yi opened a handicap in the office and said loudly, "Let's not bet on anything else, just bet on how many broadcasts of "Flying Thieves" can be in the two months of summer vacation!"

Ning Tongtong raised his little hand and said with a smile: "How to bet exactly?"

Liu Yiyan said with a smile: "The number of broadcasts is less than 5 billion, and the pressure is 1 to 1." 5 billion to 7 billion, bet 1 to 3, 7 billion to 10 billion, bet 1 to 5!

Ning Tongtong held her little face and thought for a long time before she took out a hundred yuan and handed it to Liu Yi, "I'll bet five billion to seven billion!"

Liu Yi's face turned dark, why is it only a hundred yuan, what are you playing?

Xiao Min also made a fuss and took out a hundred to Liu Yi, "I'm the same as Tongtong." ”

"Lao Ye, what about you?" Liu Yi didn't have any hope for Ning Tongtong and Xiao Min, what did he gamble with such a little money?

"I'm betting on seven billion to ten billion. Ye Wenxuan also took out a hundred yuan.

Liu Yi was about to cry, this is a banker, only to collect such a little money...

"Old Yan..."Liu Yi looked at Yan Zhe faintly.

"I'm also betting on seven billion to ten billion. Yan Zhe took out his trouser pocket, and he didn't turn out the money for a long time, and he saw that Liu Yi was eager to wear it. In the end, Yan Zhe finally took out a crumpled fifty yuan, "Here you go, I'll bet fifty yuan." ”

Liu Yi: "....."

Don't you give me a hundred dollars?

At this time, Liu Pian walked into the office with a dark face and shouted, "Liu Yi, who do you look down on?

Liu Yi's eyes lit up, "Yes, I broke 10 billion, bet 1 to 10!"

"I'll bet over 10 billion!" Liu Pian scolded and took out a piece of ten yuan from his pocket and threw it to Liu Yi, "Here you go, don't be mistaken! This is ten yuan, big business!"

Everyone: "......"

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