Dongshan Satellite TV replaced "Nova Paradise" with "Jade Fox" and moved "Nova Paradise" to ten o'clock in the evening. Through such means, it is indeed a solution to the problem of Dongshan Satellite TV.

But Su Provincial Satellite TV's words were a step late because of a moment's hesitation. After Dongshan Satellite TV has been busy, Suzhou Satellite TV here is a very tangled situation.

Mobilize "Nova Paradise" to ten o'clock, and share the still not very strong ratings with Dongshan Satellite TV. And if you don't move, there is no possibility of survival here at eight o'clock.

After some struggle, Suzhou Satellite TV made up its mind and directly cut off the broadcast of "New Star Paradise". directly introduced another popular non-urban TV series, which was placed in the eight o'clock position.

There's really no way, although Dongshan Satellite TV has temporarily solved the previous problem. But overall, it's still not perfect.

Who is the audience for "Nova Paradise"? Men and women between the ages of 16 and 28.

Here can be divided into four situations, there is a job, there is no job after graduation, there is no family care if you don't graduate, and there is no graduation but the family will still take care of it.

First of all, if you have a job, you have to go to work the next morning. Office workers get up at 7 o'clock is actually considered late, maybe for one reason or another, they have to get up at half past six.

And if you want to get enough sleep, you should go to bed at 10 p.m. the night before at the latest. So it's not appropriate to watch a TV series at ten o'clock. It's better to be like other colleagues and watch it quietly on their mobile phones when they are at work.

The second group is still in school, but the family still manages this part. Needless to say, it is also impossible to contribute ratings to the TV series at ten o'clock.

The rest are those who have graduated without a job, and those who have not graduated but their families do not care about these two situations. These two situations can be viewed together.

To put it simply, it is a group of people who have a lot of free time. But even this part does not mean that everyone can watch the TV series at ten o'clock without any worries.

First of all, staying up late can lead to skin problems. As a result, men and women who value their appearance will choose to have a normal routine and skip this stage.

Second, just because no one is in charge doesn't mean you have to be free of self-discipline. If you don't have a job, won't you have to get up early tomorrow to look for a job? If you don't care about your parents, don't you have to meet up with friends tomorrow to go shopping or something?

Men and women between the ages of 16 and 28 work before going to university, and some graduate before they are twenty-four or five. To put it simply, it can be regarded as exactly half of schooling and half of graduation.

In the half of school, at least more than seventy percent of the parents of students will still take care of their children not to stay up late even during the holidays. For students at the high school level, staying up late to study, yes. Staying up late watching TV? Thinking beautifully! I was a little more free during college. So here, it's only seventy percent.

In the half of graduates, at least more than seventy percent have daytime jobs and need to get up early.

In the end, 0.7*0.5+0.7*0.5, that is, at least seventy percent of men and women aged 16 to 28 who are more than eighty percent will not contribute to the ratings of the TV series at ten o'clock in the evening.

"Nova Paradise" was originally aimed at audiences of this age group, but such a large part of the audience in this age group could not contribute ratings to "Nova Paradise" at ten o'clock.

So here at Dongshan Satellite TV, it is only barely solving the previous problems, and it is still far from perfection.

Originally, "Nova Paradise" was used to dominate the ratings of the eight-o'clock file, and if the ten-point file was put on, if "Jade Fox" or other TV series were put on, the ratings would not be low.

But now, "Jade Fox" is barely maintained at eight o'clock. And the ratings of "Nova Paradise" at ten o'clock are still quite tangled.

Dongshan Satellite TV here, it is still a very tangled situation at first. Many people regret a little that they actually bought the premiere rights of "Nova Paradise" before. If it weren't for the delay of "Nova Paradise" for several days, he directly began to buy the premiere rights of "Jade Fox" at that time.

But by the time Dongshan Satellite TV decided to adjust "New Star Paradise", the excellent summer program had already started. It's been two days since "Jade Fox" was broadcast, how can you still premiere, is it possible to skip the first four episodes and broadcast the fifth episode directly? So Dongshan Satellite TV has the money to buy the premiere rights of excellent programs, and it has already missed the premiere of the first batch of these programs.

And Nova Paradise is placed at ten o'clock, and Dongshan Satellite TV is barely maintained here. If Suzhou Provincial Satellite TV also broadcasts "New Star Paradise" at ten o'clock at this time. The two TV stations seized the already low ratings, which is destined to be a lose-lose result.

So here at Suzhou Provincial Satellite TV, a wise decision was finally made. Cut straight to Nova Paradise.

When Suzhou Provincial Satellite TV purchased the broadcast rights, it was not to broadcast one episode and buy another episode. To put it simply, the basic funds of the contract, Suzhou Satellite TV has already bought the copyright of more than a dozen episodes of the TV series. It hasn't finished broadcasting yet, and it will be cut in half, which is actually a certain loss to the TV station. In addition to the loss of funds, there are several TV series in the prime time period. Think about what the audience will think.

To put it simply, the popularity of TV dramas and the popularity of TV stations actually complement each other. If the TV series broadcast by your TV station in prime time before were biased towards excellent situations, our viewers are also willing to watch your TV station's prime time often.

But if there is a problem like this time, the TV station will inevitably usher in a crisis of confidence. Why did your TV drama cut in half? Many people in the audience will suspect that you are reluctant to pay a high price for an excellent TV series, but you hope that this low-end TV series will have enough ratings.

is reluctant to spend money, and the TV series is destined to be not good enough, so the TV series is cut in half.

Now that you have no money, it is impossible to solve it so quickly in just a few days. Who knows if the next TV series broadcast by your TV station will also be reluctant to spend money and produce with a small investment? What if I watch half of it here, and you cut it again?

Chop two TV series in a row, no TV-level TV station will do this kind of self-digging thing. But to put it simply, a crisis of trust is inevitable.

Su Provincial Satellite TV is really helpless here, so he made such a decision. But as long as the next TV series is good enough and does not suffer from the problem of halving again, this crisis of confidence will always pass.