Lin Chen, the person who walked in, is not a stranger, JY, Dabao, Young Gang Leader, 2009 and other heavyweight anchors are among them, in addition to the anchor, there are three or four fresh faces, the most eye-catching of which should be the middle-aged man who walks in the middle, in his thirties, with a fair face, with black-framed glasses, a slender figure, and an elegant temperament.

Lin Chen didn't know the identity of the middle-aged man, but it was impossible for others not to know, and when he saw the visitor, Xiao Lou said with a smile: "Mr. Long, you, the big boss, came to greet us and flattered us little anchors." ”

This sentence of 'Mr. Long' made Lin Chen react, the middle-aged man was none other than the legal person on the bright side of the panda platform: Long Fei.

In 2015, after a series of equity changes, Long Fei became the investor and sole legal representative of the Panda platform, and the principal of the Panda platform was no longer there. On the bright side, he is the biggest boss of Panda Company, and as for the inside story, it is estimated that only the parties concerned know.

As the only legal person in the company, Long Fei's appearance here has already shown that the panda platform attaches great importance to "Panda Kill".

"Master Lou, you are really joking, everyone here is a great god, and I should be the one who will be flattered when I have the opportunity to meet you. Long Fei's attitude is very modest, and he doesn't have the frame of the person in charge of the company at all, just like an old friend.

As he spoke, he looked at Lin Chen, who was beside Xiao Lou: "This is classmate Ling Chen, what a talent, it's really our honor to invite you." ”

Lin Chen thought that being polite to Xiaolou was because of the principal, but he didn't expect to be so polite to a little anchor like himself, and hurriedly said modestly: "Mr. Long, you are polite, it is also my honor to be able to participate in such an excellent program as "Panda Kill" and have the opportunity to learn from many outstanding seniors. ”

He is a newcomer to the industry, although his popularity is okay, there is a big gap between his status and his predecessors, and saying some scenes to make everyone happy is also a way to survive.

Sure enough, as soon as these words came out, everyone present looked up to him, a newcomer with strength, talent, and ability to be a person and do things, no one would dislike him.

"Haha, okay, hopefully we can get along well in the next few days. Long Fei patted him on the shoulder, turned around and walked to the middle of the entertainment room and stood still: "All the teachers who have worked tirelessly to participate in the show, on behalf of the panda platform and the crew of "Panda Kill", I would like to express my gratitude to all the teachers. As a token of appreciation, I've prepared some home-cooked meals nearby, and I hope you don't dislike them. ”

Regardless of the identity, the scene has to be said. The anchors came to Tianhai City from all over the country, and the panda platform didn't say anything about it, and whoever it was, there would be some discomfort.

Long Fei, on behalf of the panda platform, welcomed the anchors, prepared a reception dinner, and was more willing to cooperate with the program team.

In fact, do the anchors care about a dinner? They care more about the attitude of the panda platform, and all the people here are famous figures in the live broadcast industry, who have traveled thousands of miles to Tianhai, but they are thrown aside by the panda company, and they will definitely be laughed at when they are spread.

"It's still early, let's take advantage of this time to discuss some things. Long Fei changed his words and led the topic to work: "Everyone also knows that the fifth season of "Panda Kill" is about to start recording on September 1, relying on the efforts of all teachers, the first four seasons have also achieved some results, so the company wants to sell the broadcast rights of the fifth season of "Panda Kill". ”

From the beginning, it was heavy news, and whether the broadcast rights can be sold is very important for a program.

Who will buy the broadcast rights? Traditional media or online platforms, needless to say, traditional media, from national TV stations to county-level TV stations, they represent traditional media.

Of course, it is unrealistic to sell the broadcast rights of "Panda Kill" to traditional media, which also has another meaning: official media, they are all media controlled by the government, covering a light area, with a high number of audiences, from eighty-year-old people to young children who have just become sensible, are all audiences of traditional media.

The influence is too great, and TV stations will have more concerns when buying programs. Will the program cause social contradictions, and will it be reprimanded by higher-level leaders? In order not to take the blame, most traditional media will not seek innovation and change, but simply pursue stability.

It is impossible for conservative TV stations to buy the broadcast rights of "Panda Kill", as for open TV stations, such as Mango TV, Dragon TV, etc., these satellite TV stations are willing to accept fresh programs, and if there are bright spots, they are also willing to buy broadcast rights with a small amount of money, and the right to buy a lottery ticket.

It's best to win the jackpot, and it doesn't matter if you can't win the jackpot, anyway, if you don't have much money, you should treat yourself as doing a good deed.

However, the number of broadcasts on these satellite TV programs is limited, and it is impossible for every program to have a chance to land on the TV station, and there will definitely be people who will be eliminated, and there is no doubt that "Panda Kill", a reality show that relies on games, is within the scope of elimination.

It is impossible for traditional media to buy broadcast rights, and the partners of "Panda Kill" are only online platforms.

Compared with traditional media, online video playback platforms are more open-minded and willing to accept variety shows in various ways, as long as they do not touch the red line, the programs can be retained.

Of course, it is unlikely that the online video playback platform will buy the broadcast rights of "Panda Kill", at most it will be a cooperation.

Even so, it was an opportunity for the "Panda Kill" program team and guests.

In cooperation with the online platform, the advertising cost of the program group can rise, and the advertising revenue can be increased by at least one grade. Compared with the program group, the anchors' receipts will be greater.

Whether it is a well-known anchor or a big anchor, their popularity is only limited to the live broadcast industry, and outside the live broadcast industry, they are ordinary people, not even Internet celebrities.

Being able to get out of the live broadcast world and be recognized by more netizens will be of great help to increase popularity.

"It's a good thing to sell the broadcast copyright, Mr. Long, who are we going to sell the copyright to?"

After thinking about it for a while, Long Fei didn't hide it: "Youku, iQiyi, and Tencent have all contacted us, and the company is negotiating with them, and the broadcast platform will be determined at the end of the month." ”

Whether it's cooperation or selling broadcast rights, it's not a trivial matter, and there are many things that need to be discussed.

Everyone knows that the program has the opportunity to land on the big website has great benefits for the program, the advertising fee will be doubled, how to distribute the advertising cost and income, how much the website takes, how much the program team takes, publicity efforts, cooperation methods, etc., this is a big project, and it is difficult to complete it in a short time.

The main reason why the fourth season of "Panda Kill" did not cooperate with the website is that the distribution model has not been negotiated.

"Teachers should understand the benefits of cooperating with online platforms, I don't need to say much, I hope that teachers can cooperate with the work of the program team, especially in terms of publicity, the higher the topic, the more beneficial it is to the program team and teachers. In order to increase the topic, we may still have to aggrieved the two clubs JYC and MRX, and we will guide the contradictions between the two clubs, and hope that the heads of the two clubs will not mind. ”

Long Fei said a little apologetically, as soon as these words came out, Lin Chen suddenly had a hint of realization in his heart, the game competition show "Panda Kill" was no longer as pure as it seemed on the surface.