No one thought that the fifth season of "Panda Kill" would explode, and it was incredible, inexplicable, as if overnight, the whole network was discussing the content of the program, discussing the various fancy boards of "Werewolf Kill", discussing the performance of guests, and the amount of discussion once hit the headlines on Weibo.

This kind of achievement is not to mention ordinary audiences, even if the program team itself has not taken it into account.

From the perspective of the panda platform, it is difficult to say whether the fifth season can reproduce the glory of the fourth season, perhaps the fourth season of "Panda Kill" has various problems, the publicity method is old-fashioned, the script traces are obvious, and the shady scenes are frequent. However, with the accumulation of the first three seasons, the fourth season of "Panda Kill", which is at the peak of the popularity of "Werewolf Kill", occupies the right time and place and has achieved unprecedented success.

The average popularity is 8 million, and the topic degree has entered the top 20 on the whole network, and there are relevant discussion posts on Tieba, Weibo, and various social platforms, and the influence can be comparable to traditional variety shows, which is a ratings miracle created by the live broadcast platform.

What about Season 5?

The popularity of "Werewolf Kill" is minimal, after nearly two years of consumption, "Werewolf Kill" is gradually declining, the number of players has decreased from hundreds of thousands to tens of thousands, and some platform software can not even get together twelve players, even the most famous game software, online player data is also declining, tepidly maintained.

If online killing is replaced by emerging games, the situation of face killing is similar, whether it is JYC or MRX, there is no such thing as a crowded market, with an average of less than 100 guests per day, and the public's popularity of the game "Werewolf Killing" has greatly decreased.

In the face of this situation, the program team has no confidence in reproducing the grand occasion of the fourth season, let alone repeating it, and being able to reach half of the results of the fourth season is a success.

It is precisely because of the lack of confidence that the program team will send invitations to newcomers, will adopt the network-wide broadcast mode, and will want to use Lin Chen's appearance to boost popularity. Now it seems that the worries of the program team are unnecessary, and the background of "Werewolf Killing" is deeper than imagined.

The broadcast started at 20 o'clock in the evening on October 1 and ended at 1:10 in the morning, the average popularity of the live broadcast room exceeded 10 million, reaching a new height of 11 million, and the peak popularity increased to 13 million.

If the fifth season of "Panda Kill" has a live broadcast platform popularity bonus, the next day's show on Youku, iQiyi's clicks are more telling.

4.32 million, 5.01 million, the two numbers are the number of 24-hour hits in the fifth season of "Panda Kill".

Viewers who regularly watch videos on both platforms may not be very sensitive to two numbers, and may even feel that it is not a big deal. Any variety show will have more than 10 million hits in 24 hours, and less than this number will be counted as hitting the street. With the results of the fifth season of "Panda Kill", it is barely too much to hit the streets.

However, the results can't be counted like this, it's unfair to compare an online variety show produced by the live broadcast industry with a traditional variety show, even if it is a comparison, it should be compared with previous seasons.

In terms of the peak fourth season of "Panda Kill", six official episodes and one special episode have an average of just two million hits, and the first episode of the fifth season has more than twice as many hits.

However, in reality, the entertainment industry can make money if there are achievements, only if you can make money can you have status, and if you have status, you will finally have the right to speak, and only then will you have the capital to bargain with the platform and the program group.

As far as Lin Chen knows, the two video platforms that have been in a strong position during the negotiations took the initiative to contact the program team to discuss new ways of cooperation. It is not clear to outsiders what the new way of cooperation is, but the result makes the program team and the panda platform very satisfied.

When Maruko called Lin Chen, he personally promised him: "You will receive a red envelope worthy of your value." ’

Yes, the program team must send red envelopes to Lin Chen, and the Panda platform is also drawing up a new contract, if there is no accident, after the National Day is over, the Panda platform will sign a new contract with him, a new big anchor contract. Why?

Whether it is the program team or the platform, everyone knows the reason for the small explosion of the fifth season of "Panda Kill", because there is one more newcomer in the show: early morning.

The data record of the panda background clearly shows that the peak stage of the data of the first episode of the program is the stage from the perspective of Lin Chen, and every time he speaks, his popularity will increase significantly.

Maybe the data is not so accurate, so half of the discussions related to Lin Chen in the barrage, Weibo, and topics make everyone admit that Lin Chen, a newcomer who has only been in the live broadcast industry for four months, has carried half of the popularity of the show, and his attraction to the audience is beyond imagination.

Overnight, the joking nickname '321 AM' appeared in front of countless people, and professionals discussed his worth, his live streaming style, and the reasons why he was able to stand out from nowhere. The audience didn't care so much, they just discussed Ling Chen's singing skills, talent, game level, appearance, and performance in the first phase.

Somehow, it is said that the website that carries two-thirds of the social platform has also begun to analyze Lin Chen.

"What do you think of the performance of 321 in the morning in the fifth season of "Panda Kill", is he a god in the first battle?"

This is a hot topic on the platform, in just one day, the number of comments has exceeded 500, approaching the 1,000 mark, some people praise, some oppose, and some people sneer, and the reply in the first place may be able to see the platform's opinion of Lin Chen.

"702227 live broadcast room is small and transparent, uninvited, please don't mind. Before answering the question, I would like to introduce you to '321 in the morning'.

321 in the morning, birthday is March 20, 1996, graduated from Yulan University of Technology, Yulan people. Entered the live broadcast industry in June 2018 and is a very special game anchor.

Special one: Take the anchor's name indiscriminately, no matter from which point of view, '321 in the morning' is a name worth complaining about, the owner is not serious at all, and it is more casual than the anchor who plays tickets. Later, according to the anchor, the reason why the name '321 was named in the morning' was a duplicate name, and the anchor originally wanted to name 'early morning', but unfortunately it was registered by other anchors first. Then I wanted to name it '321 Morning', which means three, two, one, and early morning, and the world entered the early morning era. Of course, the sailors in the 702227 live broadcast room do not approve, we think that the anchor is too lazy to choose a name, and randomly generates the name of the anchor of Lu Li.

Special point 2: He is the only game anchor who has entered the live broadcast industry as a rookie so far, throughout the history of the live broadcast industry, the game anchor is either a retired professional player, or a senior high player, and occasionally an experienced veteran player will turn into a streamer. Before entering the live streaming world, the only game he played was CrossFire, which was only a few hours long. Because of the dizziness of the game screen, I won't play anymore. The above is the original words of the early morning, whether it is true or false is not known for the time being. However, I believe that Ling Chen did not lie, he was really too good when he first entered the live broadcast industry.

Da Sima knows, right?

With Da Sima's strength, in the early morning of the day, he could proudly shout, 'Little boss, I can beat ten players like you.' ’

Yes, Da Sima can crush the early morning of the early days, you can imagine how many dishes he has.

Special point three: Dishes are returned to vegetables, I have to admire Ling Chen's talent, in just four months, he has changed from a 'rookie who can't be killed' to a 'top player who can't be killed', and we see the progress of Ling Chen.

Special point 4: The personal conditions are too good, so good that they are a lot better than the anchors in the entire live broadcast industry. has a good voice, good singing skills, and more importantly, he has a top face of fresh meat, and he is a top handsome guy in the entertainment industry where handsome guys are like clouds. Entering the live broadcast industry with his qualifications is simply crushing.

After understanding the characteristics of the early morning, you can answer the subject's question. ”