Chapter Eighty-Nine: The Second Wave of Propaganda Offensive

After Chen Tianqiao's phone call, a sum of 7 million funds was injected into the company account of Hengchuang Technology in the afternoon of the same day. Pen | fun | pavilion www. biquge。 info

Cast it with a peach, repay it with a plum!

The cooperative relationship between Chen Tianqiao and Gu Heng has quietly become a little closer through this phone call.

With this capital injection, Gu Heng was full of ambition and thought about how to spend this money as soon as possible for the development of the company.

For example, you can try to develop one or two classic games such as Plants vs. Zombies, Happy Farm and other classic games to test the waters.

He hasn't forgotten how popular the games of Plants vs. Zombies and Happy Farm were after they were launched on the market, and it can be said that as long as they are users who have been in contact with the Internet, a quarter of them have played these two games, and those who have not played them have definitely heard from the people around them.

It's not too much to use the word "toxic" to describe those two games, especially Happy Farm, which is a small game of leisure and entertainment that can make thousands of players set the alarm clock and steal vegetables in the middle of the night.

According to incomplete statistics, when the farm game was at its hottest, the breakup rate of young couples across the country skyrocketed, just because her boyfriend didn't help keep his vegetable garden.

But after the excitement, Gu Heng could only reluctantly put this plan on hold.

First, there is a shortage of manpower, with the launch of the game trading platform, the company has to be busy with a lot of things, and it will take a while to get used to the operation mode of the trading platform, and it will not be able to spare too many manpower to attack other directions for the time being.

The second is that I don't want to fight a battle that I am not sure of, and the development of a game and the development of a website are not much different in nature, but there is still a big difference between them if you really want to subdivide them.

He has no shortage of classic mini-game design concepts in his head, and he also believes that after the development, it will be able to take the iOnline Game Forum to a higher level, but it is unrealistic to expect the company's employees to complete this task at this stage.

He thought that after a while, he would recruit some more people, and then send a few core employees of the technical department to Shengda for internship for a period of time, and then it would not be too late to start developing the game.

Third, and the most critical point, is the fear of being imitated and plagiarized.

Nowadays, the domestic legal system in this area is not perfect, and if a game wants to ignite the market, it is not enough to rely on the product itself, but also to prevent others from following the trend, and to retain users.

Compared with companies such as Wangyi and Tengxun, the iOnline Game Forum still has a long way to go in terms of volume and stickiness to users, and he is not sure that he can retain users under the plagiarism of the other party by rashly launching some classic games.

Thinking of this, he had to envy Teng Xun.

If there is only one Taobao opponent in the future of the trading platform, then he wants to rely on some classic games to expand his love of online games, and the biggest opponent is only one, Tengxun.

Relying on the chat tool of Buckle, its stickiness to users is too strong, because its own communication scope is family and friends, and people's demand for this kind of network is simply incomparable to other products.

To put it bluntly, the communication circle framed by the iOnline Game Forum is a communication relationship with weak demand, while the circle of relatives and friends framed by buckles is a communication relationship with strong demand.

When two social circles collide and compete, it is almost predictable which circle the user will favor.

Therefore, once some small games with a low threshold are developed, even if Teng Xun needs to spend a few more months on research and development, it is completely possible for the latecomer to prevail and shoot the creator of the game to death on the beach.

Counting the many games in the previous life, such as the button game hall of the imitation Lianzhong chess and card game, the button dazzling dance of the imitation dance troupe, the button farm of the imitation happy farm, etc., in the end, how many users still remember the original creator of the game?

Of course, it is not excluded that Teng Xun has added a lot of new elements to the original game, making the game more playable.

Therefore, before he had the confidence and teng training, Gu Heng didn't want to expose some of his golden ideas in advance.

Unless, Teng Xun is killed, or a strategic partner is reached.

The difficulty of the former is too high, and the latter is still somewhat possible, but it also requires plenty of time to operate and layout.

If you want to cooperate, you must first show enough hard power, the weak will never be qualified to talk about cooperation with the strong, even if you barely reach a cooperative relationship, you are in an absolutely weak party.

As a result, the plan could only be put on hold for the time being.

At the same time, he began to look forward to the performance of the game trading platform once it was launched.

The trading platform, this is a part of Gu Heng's great expectations, if it can become the center of game equipment trading on the Internet in a short period of time, then the next road will be much easier.

A platform that can continuously generate profits and have a large amount of capital flow has a lot of room to play.

…………

The next day, the second wave of the game trading platform's promotional campaign was launched.

When a piece of hot equipment in games such as legends was put on the trading platform, the online game forum once again sparked heated discussions.

These equipment were all hoarded by the company's gold mining team in the previous months, and now, with the continuous upgrading, all that remains are some superb equipment and props, as well as hundreds of millions of hard currency, that is, game gold.

Of course, the official statement is that the webmaster "Mortal Passerby" decided to disband the guild that was previously in the game, put the eliminated equipment and gold coins on the trading platform for sale, and played the slogan of giving away a certain percentage of game gold coins for trading equipment.

For a while, the love online game forum was full of voices praising "mortal passers-by", and after roughly calculating the value of this batch of equipment, some good people posted that the game trading platform has been determined by the first diamond-level high-V user, mortal passers-by.

At this time, the company's internal technical personnel also posted on the forum with a trumpet to guide public opinion, and while stirring up popularity, they also criticized and replied to some unfavorable remarks.

As a result, to everyone's surprise, some local tyrants came out to fight with mortal passers-by.

"Brother Fanchen, let's make a bet to see who rushes to the diamond level first. ”

The person who posted this post is a very famous ID, who has formed a large guild in the legendary game, and is a typical RMB player.

It is said that he has spent no less than one million dollars on the game, and it is only because of the deliberate promotion of the water army that he is slightly inferior to the ID of mortal passers-by in terms of popularity.

At the same time as he posted, he also released a declaration, saying that on the day the game trading platform was launched, whoever has top-level equipment will receive all the orders, and there is no need to be afraid of running out of money, just afraid that you will run out of stock.

For such a tyrant user, Gu Heng naturally grinned, and immediately instructed the technical department personnel to use the ID of a passer-by to agree to the other party's invitation.

However, do you think that's the end of it?

No, this is just the beginning, among the hundreds of thousands of registered users, there are far more local tyrants who are really not bad for money.

At about five o'clock in the afternoon of the same day, another post quickly became a hot post, and the number of followers exceeded 1,000 in a short period of time.

"The company held a meeting, and now it's only on the forum, just now I saw Brother Fanchen making a bet with people, I also want to participate in one, in addition, I think, you can add a king or supreme level to the diamond level, and the threshold has to be raised to at least one million, and 500,000 is really not much of a challenge. ”

Following this post, after seven o'clock in the evening, the third real tyrant appeared.

"In the afternoon, I accompanied my girlfriend to Macau to play around, and won a few diamond high V grade numbers, and after the trading platform was launched, I smashed one to play. ”

The forum poured out these real local tyrants, coupled with the packaged fake local tyrants of "Mortal Passers-by", and the heated discussions caused by the second wave of propaganda offensive were far more lasting than the first wave of propaganda.