The first half of the first semester of junior high school was coming to an end in a blink of an eye, and when Bai Ke was rejoicing, Lao He gave him an eye medicine.

The eldest cousin, Feng Yan, is pregnant again.

Although Feng Yan himself said that he could do it.

But how dare Bai Ke let her carry one in her stomach and one in her arms to take care of the business.

I can only work hard for my third cousin Fengqin, so that she can run back and forth while stationing in a large commercial house.

After Bai Ke and Bai Ning hurried to finish the final exam, they rushed back to replace Feng Qin.

Bai Ning is now in the third grade of junior high school, and he will graduate in half a year.

Although Bai Ce often supervises and tutors her, she is basically useless in the high school entrance examination.

Since '82, a vocational high school has appeared in the town.

Bai Ce's meaning, Bai Ning really can't be admitted to high school, and it's good to be admitted to a vocational high school.

But Bai Ke knew from the memory of his previous life that the current vocational high school was basically fooling, and most of his classmates could not be assigned after graduation.

According to Bai Ke and Bai Ning's own meaning, they simply stopped going to the second half of the third semester of junior high school to help Bai Ke take care of the business.

But Bai Ce would not agree.

The winter vacation is very short, and the white customers must find a way to recruit people as soon as possible.

In fact, it is very easy to recruit people in these years.

Any post carrying a big bag will have a hundred people to break the head.

However, Baike, a bulk trading house, is self-employed, and it is a bit inappropriate to blatantly recruit externally.

It just so happened that the shirt factory business was getting better and better, and it needed to recruit a few workers.

When the business of the shirt factory was just rising, Bai Ke once cleaned up the son of the deputy director of the street.

At present, Baike is ready to give the street a sweet date to eat - to help the street solve the problem of employment of unemployed youth.

This is the most important political task of the street.

The leaders of the street immediately sent ten young people over.

Bai Ke didn't think about it, so he sent them away.

Because Bai Ke knew in his heart that these ten must be the seven aunts and eight aunts of the street official.

Another 20 were sent from the streets, and only five were recruited by the white customers.

Then the street sent another 30, and the white customers recruited seven more.

Among these twelve people, Bai Ke picked three who were more satisfied and received the bulk trading houses.

Two of the three lads are sophomores of high school, and they all graduated in 1981.

To be exact, they should be counted as the fifth grade of secondary school.

Because in 1981, the middle school in the small county town implemented a five-year system, and there was no talk of junior high school.

So, their academic performance is very average.

There is also a 1979 freshman high school graduate.

This person is a college misser, and his academic performance is better than the previous two.

When new people join the company, white customers must train them.

What can be done to train them?

Bai Ke remembered that he had read a few sales and marketing books in his previous life.

Like Carnegie's "The Weakness of Human Nature," and the parchment rolls, and the Great Salesman.

"Ahem, what is that, do you know what sales pitch is?"

The three men looked at each other.

Xiao Hou, who graduated in 81, had the courage to say: "Just sell things to others." ”

Bai Ke nodded: "It basically makes sense, but what if you say it more vividly?"

"More vivid?" the three of them looked confused again.

"Ahem," Bai Ke straightened his waist, "I think, sales promotion is actually about putting the things in your own head in other people's heads, and then putting the things in other people's pockets into your own pockets." ”

"Huh?" all three of them were even more confused.

This horse riding is also called vivid?

In his 79-year-old high school, Chen idealized and seemed to understand: "What is put in other people's heads is ideas and thoughts, and what is put in one's own pocket is money, right?"

Bai Ke nodded, and straightened his waist proudly: "How is it?

"Vivid! It's so vivid!" Duan Dasheng, a sophomore from high school in '81, shouted with an exaggerated expression.

"So, sales pitching is two of the hardest things in the world. Put what's in your head in someone else's head, and put what's in someone else's pocket in your own pocket. ”

Xiao Hou couldn't help but nod: "What Mr. Bai said is really right." ”

"So how do you accomplish these two difficult tasks?"

"Be diligent!" Duan Dasheng shouted.

"Be courageous!" "Be thick-skinned!" Chen Li and Xiao Hou shouted almost at the same time.

Bai Ke smiled: "The meaning is the same, but there is an important skill to master." ”

"What skills?" the three looked at each other again.

"Ahem," the white guest straightened his back again.

"That is, the weakness of human nature!"

"The weakness of human nature?"

"Yes, do you know what the greatest weakness of human nature is?"

"Greedy, selfish!", "Afraid of death!", "Love to lie." ”

"Actually, one of us here is well versed in human weaknesses. ”

"Who?"

Bai Ke pointed at Duan Dasheng: "It's Duan Dasheng!"

As he spoke, Bai Ke imitated Duan Dasheng's exaggerated expression and tone and shouted: "Vivid!

Xiao Hou and Chen Li laughed on the side, and Duan Dasheng looked embarrassed.

Bai Ke patted Duan Dasheng on the shoulder: "Don't mind, I'm just joking." ”

After speaking, Bai Ke stood back on a high place: "I like to be praised, this is the weakness of human nature! ”

"Okay!" the three of them shouted together, their exaggerated expressions and movements exactly the same as Duan Dasheng's previous ones.

Bai Ke sighed: "However, praising others must be appropriate, must be unique, and must be sincere." Come, come, try to praise me. Who's coming first?"

The three of them all involuntarily stepped back, and Bai Ke pointed at Duan Dasheng: "You come first!"

Duan Dasheng scratched his head: "Mr. Bai, you are so handsome!"

"Well, it's okay. But I'm still young, not old enough to be a sister, and handsome is of little use to me. ”

Without waiting for Bai Ke to greet him, Chen Li took the initiative to come over: "Mr. Bai, you are so smart! You are a little prodigy!"

"It's okay. ”

Xiao Hou also plucked up his courage: "Mr. Bai, you, you are so white!"

"Hahahaha!"

After training the three salesmen, the white customer familiarized them with the performance and price of the goods, and prepared to go out to officially start the business.

At the moment, there are two main commodities in bulk trading houses – calculators and electronic watches.

Calculators are marketed to all businesses, whether they are large state-owned enterprises or self-employed, almost everyone will use calculators.

Electronic watches are mainly marketed to individual stores, township supply and marketing cooperatives, and so on.

When Han Sheng came over not long ago, he brought many tapes of Hong Kong and Taiwan singers to the firm, which could also be sold together with other goods.

In fact, half of the business of bulk trading houses is now sold.

There are a lot of customers who come to the door to purchase.

For example, all kinds of factories, shops, township enterprises, and so on.

There are also many small traders who also wholesale goods from here.

There is an uncle surnamed Niu who often comes to the trading house to wholesale goods, and he has been coming and going for half a year.

Uncle Niu is a farmer in the suburbs, in his 50s, with a hand disability, unable to do farm work, and began to do small business very early.

Because of speculation, he was locked up twice, but every time he came out, he would return to his old business.

The way he does business is to go to the market.

Carrying two large bags like hills, he traveled to and from the markets of various towns and villages.

The bazaars in the various townships are rotated.

For example, Monday is the Daliujia Market, Tuesday is the Dongjiagou Market, and Wednesday is the Flagpole Bottom Market......

Uncle sells calculators and electronic watches, but he sells good tapes.

At present, many households of 10,000 yuan are in rural areas, and many families already have tape recorders, but there are not many tapes, and everyone listens to them over and over again.

The three salesmen all went to the business, and when the white customer was about to leave, Uncle Niu came to load the goods again.

Bai Ning hurriedly helped the uncle choose the tape.

The white guest looked at the goods in the uncle's two big bags.

Uncle's two big bags are simply walking department stores.

In addition to high-end goods such as calculators and electronic watches, there are also various things such as toad mirrors, kaleidoscopes, and water guns.

These two big bags add up to seventy or eighty pounds.

Uncle Niu, a disabled person carrying these two big bags on his back, chased the bus and traveled back and forth between the markets, which was really hard enough.

Bai Ke sighed: "Uncle, why are you bringing so many things?"

Uncle Niu smiled honestly: "If you bring less, you won't have to live." ”

"With your sales power, you can just sell tapes. ”

Uncle Niu shook his head: "I don't have to live." ”

"Or maybe you bring less other goods, which are sold by others anyway. Or ......"

Bai Ke thought for a moment: "I'll give you a tape recorder, and I will definitely be able to help you sell more tapes." ”