Chapter 223: Bargaining
Today is the first day of the Xuanwu Lake Chrysanthemum Festival, and it is also the time of the opening ceremony, and all the artists who are invited to come will attend the opening ceremony as guests or perform programs.
For example, Liu Feifei is a guest, similar to an award committee member, and does not perform a show, while Su Wan wants to perform a show. Comparatively speaking, it is easier to be a worker on the award committee.
The jury is not one, and if you sit there and want to talk, you can speak, and if you don't want to talk, just smile.
As for the appearance fee, Liu Feifei must have exceeded one million, while Su Wan is only 200,000, and the gap between this is either ordinarily large, or the gap between the first line and the fifth line.
Liu Feifei's appearance time, position, and even makeup have already been decided, just wait there, so her agent has time to talk about the endorsement contract with Hao Dafu and others.
Tang Feng asked Yin Shilan if she was going, and Yin Shilan said that she was not interested, so she planned to continue shopping. In Yin Shilan's opinion, looking at the purple and red chrysanthemums is naturally more interesting than watching people.
Yin Shilan's temperament is still relatively indifferent, such as Ju Rulan, otherwise she would not love literature, as the saying goes, people are as light as chrysanthemums. However, the chrysanthemum is no longer a small yellow flower of yellow and white, but a variety of colors and shapes, some look elegant, and some look really full of life.
Tang Feng didn't care about Yin Shilan, and went directly to Tingtao Pavilion.
Tingtao Pavilion and Appreciation Ju Yazhu are on the small island of Xuanwu Lake, just now, Tang Feng and Yin Shilan went to Lingzhou, and Tingtao Pavilion is in Yingzhou, and Appreciation Ju Yazhu is in Cuizhou.
Tang Feng went straight up to the third floor of Tingtao Pavilion, walked to the door of a room facing the lake, knocked on the door, and then entered.
In the room, there are four people, the ones I know are Hao Dafu and Tang Xin, and the other two, a man and a woman, the female is chubby, with very white skin, in her forties, her appearance is very average, not ugly, but she is definitely not good-looking, she looks a little tired, and the male one, who is in his twenties, has a sense of arrogance, and should be from Liu Feifei's side.
Hao Dafu stood up: "Tang Feng, this is Miss Sun Jing, Miss Liu Feifei's agent." He only introduced Sun Jing, but he didn't introduce the young man, because Hao Dafu didn't know him.
Tang Feng said: "Miss Sun is good. ”
The chubby middle-aged woman nodded, and the puzzle in her eyes flashed. She didn't understand who Tang Feng was, but since her surname was Tang, she might be Tang Xin's younger brother or something, so she came to see it.
Sun Jing still knows something about the Tang family in Jinling, even if she is as famous as Liu Feifei, in front of such a wealthy family, it is nothing, so Sun Jing maintains enough respect for Tang Xin.
Hao Dafu said: "All the people are full, let's start." ”
Sun Jing said: "This kind of medicine does not meet our Feifei's positioning, but we still want to try it." ”
Hao Dafu said: "I can't say that it doesn't match, the few drugs I know are also aimed at young people, what four uncles and the like." ”
Sun Jing said: "But they didn't invite big stars." It's just an overwhelming amount of advertising. ”
Hao Dafu nodded: "That's true." ”
Sun Jing said: "Then the question is, after you pay our endorsement fee, how much will you invest in advertising, if it is only 10 million or 20 million, it is meaningless." ”
Many celebrities advertise, of course, consider not only to make money, but also to the effect, an overwhelming advertisement, for the star, is also an effective promotion, but just filmed, but not broadcast, for the star, there is no big loss, but it is always a factor to consider.
Hao Dafu said: "You can rest assured that this will be broadcast simultaneously on each David TV, this can be written into the contract, at least seventy percent of satellite TV will be broadcast, we want to say ten percent, but there are always some uncontrollable factors." ”
Sun Jing was stunned for a moment and said, "What a big stroke." ”
Hao Dafu's expression was heavy, and then he said, "It's okay." He was about to cry in his heart, a teenager, a poor man who was rich at first sight, didn't know how to spend money, so he thought of an instant hit advertisement, if he followed his Hao Dafu's idea, of course, it was gradual and gradually promoted from Yue Province.
Tang Xin said: "This is also the decision of one of our stupid directors, no way, who calls someone a big boss." ”
Sun Jing said strangely: "Isn't Boss Hao and Miss Tang major shareholders?" Sun Jing thought at first that Tang Xin must be the boss behind it, and Hao Dafu was the one who pushed it to the front.
In fact, Sun Jing only guessed half right.
Tang Xin shook his head and said, "No, our major shareholder is a fool, don't ask Sister Sun." ”
Tang Feng was trembling, and he couldn't jump up and say that Lao Tzu was the major shareholder, wouldn't that be admitting that he was a big fool in front of outsiders? He glanced at Tang Xin, who seemed to be smiling but not smiling, from the corner of his eye, and said in his heart, it seems that he has not used Dahe Guan Yuan's hand recently, and Tang Xin is a little dishonest.
Tang Xin glanced at Tang Feng triumphantly.
Sun Jing really didn't ask anymore and said, "If that's the case, there will be no problem with advertising." ”
Tang Xin said: "It's your price, it's a bit high, as far as I know, a brand signed by Miss Liu Feifei is only 12 million for two years, and the price of a clothing brand is 16 million for two years." When it comes to us, it will take 22 million two years, which is too big a difference. ”
Contracts are confidential, but some of the artists' contracts cannot be kept secret, they are all insiders, it is difficult to hide them, and they are slowly revealed.
Sun Jing smiled: "It seems that Miss Tang Feng has studied it." Then you should also know that the same two years, the same degree of endorsement advertising, two years of four million difference, why? Although the international brand is only 12 million, it is also growing for Fei Fei, and the clothing brand, which is only a Chinese brand, is a little worse. ”
Sun Jing didn't continue, but the meaning of the words was that Fengyu Pharmaceutical was just an ordinary pharmaceutical company, not to mention in the whole country, even in Yue Province, it was not famous, so no matter how much investment was made and how much media it was broadcast, it had to rely on Liu Feifei's personal fame.
Hao Dafu's face is very ugly, 12 million, 22 million, the same endorsement, 10 million in two years, 5 million a year. And looking at what Sun Jing meant, there seems to be no possibility of negotiation.
I think if you find other A-list stars, it will be the same result. Big brands and celebrities can complement each other, while small brands can only rely entirely on celebrities, and the gap in the middle is so big.
In fact, the first-line stars also understand that if a company is ready to spend hundreds of millions of dollars on advertising, then it will not be worse than this or 20 million.
Tang Xin glanced at Tang Feng again, intentionally or unintentionally, and turned to Sun Jing and said, "Sister Sun, we can accept this price, but we also have conditions." ”
Sun Jing smiled: "Please speak." ”
Tang Xin said: "This is also the meaning of our foolish major shareholder, we can't disobey it." is this advertisement, which requires two people to shoot, Miss Liu Feifei and Miss Su Wan. ”
Sun Jing was stunned for a moment and glanced at the young man on his side. The young man quickly took out his mobile phone and searched for it, and whispered to Sun Jing about Su Wan's situation.
Not to mention the fifth-tier artists who hardly go out of the province, even if they are third-tier stars, there are hundreds, so it is normal for Sun Jing not to know Su Wan.
But when shooting advertisements, there is no creativity, not necessarily two people or three people, or even more people, so the customer asks for another person, there is no problem, it is just a problem of creativity.
"Yes. Sun Jing said. She understands that since Tang Xin brought it up, it means that Su Wan and the big boss behind him must have some ulterior secrets.
"We mean two-person advertising, regardless of priority. Tang Xin said.
Sun Jing's body suddenly straightened and said, "This is absolutely not good." "The first line and the fifth line appear on the same screen, regardless of the priority, it is absolutely unacceptable for the side of the first-line star.
Tang Feng almost expected this result, and when he heard Sun Jing's words, he didn't interject, but just sat there with his eyebrows lowered.
Tang Xinyi gritted his teeth: "Let's add money." ”
Sun Jing smiled: "Miss Tang Xin, why don't you shoot with our Fei Fei, you can sit on an equal footing." The price is two thousand two, no need to add. "In terms of image, Tang Xin doesn't have to be worse than Liu Feifei and Su Wan.
Tang Xin said: "I don't mix in the entertainment industry. ”
Sun Jing said: "That's why it's okay." ”
Sun Jing's meaning is obvious and reasonable, if the actor is not from the entertainment industry, then there is really no problem with Liu Feifei on an equal footing, just appearing as a friend, or even playing tickets. As soon as everyone inquired, Tang Xin was an outsider, and he didn't take it seriously.
But in the entertainment industry, let alone the fifth line, even if it is the second line, normally you can't be on an equal footing with the first-line, from the lines, the position, there must be a gap, if there is no gap, then everyone will talk about the first-line stars.
Tang Xin spread his hands: "Su Wan is definitely going to go." ”
Sun Jing said: "I'm sorry, there is no room for negotiation here. ”
At this moment, Sun Jing's phone rang, and it was a staff member from their side.
"Sister Sun, come on, Sister Feifei's old mistake has been made again. ”