Chapter 958: Main Business and Side Business
After pondering for a long time, Xiaowei finally felt that there was something wrong with his thinking.
The purpose of doing real estate is to open a shopping mall, a shopping mall is a place to sell things, and a shopping mall is the main body to make money by retailing. The purpose of opening my own food factory is to supply the cake shop, and the cake shop is the main body. Supermarkets rely on many and complete products and low prices, why should they fight with Master Kong for a single instant noodle factory?
Open your own building, open your own shopping mall, open your own cake shop, and produce instant noodles just to enrich the goods in your own store, I never thought about making it the strongest in the province and the strongest in the country.
Pick up the pen, Xiaowei wrote the word channel in the notebook, I am a shopping mall, is a retail channel, no matter how big the manufacturer's products need to be sold through channels, retail terminals are needed, as long as they make the channels stronger and the retail terminals are full, where can I use them to fight the instant noodle factory?
So, is the instant noodle factory built?
Xie Xiaolong said that Master Kong invested 8 million US dollars in Tianjing, which is close to 50 million yuan. 50 million yuan to build a commercial plaza on a plot of land in any city other than Mukden, which will take two years, and there will be four shopping malls, a hotel and some office buildings.
The residential property is sold, and there is at least 120 million yuan to earn after all the investment and expenses, and the shopping mall office hotel actually does not spend a penny, it is earned back, and the residential residents' consumption drives the profit of the shopping mall and hotel, and the follow-up profit is stable and lasting.
Put the supermarket reasonably in the city, use convenience stores to fill the gaps, coupled with the cooperation of the commercial plaza, I dare not say that the daily consumption of half the city is in hand, plus the cake shop and automobile and motorcycle sales, how to calculate it is more cost-effective than investing in an instant noodle factory.
Xiao Wei took the pen and tapped lightly on the notebook, calculating in his head. The same amount of money invested in an instant noodle factory will take about two years to pay back, or even longer, because there are still daily wear and tear expenses and taxes. Of course, in fact, it can't be calculated like this, it's much more complicated.
Two years later, it would take him two more years to earn his second investment, and he copied another city, regardless of the increase or decrease in value, and ten years later, he earned at least four times the amount of his initial investment, and he occupied the retail market, department stores, hotels, office buildings and birthday cake markets in five cities.
In addition to the first two years, in the next eight years, I have a steady stream of profit doubling every two years.
In the tenth year, without increasing his investment, he still earns his initial investment, while he earns at least a third of his daily consumption in five cities.
Xiao Wei casually drew a circle on the two words of the channel in the book, and it was easier to take this road.
There is also one of the most critical places here, I am the investor, there will be policies and preferential treatment in every place, and in addition to the place where I first invested, I can only rely on the product for the rest of the time, and I will be affected by the market and competitors, and the uncontrollable influencing factors are simply not too much.
Xiaowei turned his head and looked at the map, Northeast China, North China, East Mongolia, as long as he covers the commercial plaza all over these places, whether it is instant noodles or refrigerators, he has to sell them from himself, what else to talk about?
Therefore, as long as you can keep up with your own pace, you don't need to compete with others for anything, the world is so big, the market is so big, there will always be no shortage of competitors, why bother yourself because of others?
Of course, the premise is that you have to work hard all the time. Come on.
If you don't do a good job and just stare at others, you will only fall behind more and more in the chaos, and in the end you can only give up your position and passively chase others.
Xiaowei picked up the phone and pressed the internal call to call Shi Li: "Shi Li, you understand, all the stores below us, how many instant noodles are produced in a day." ”
Shi Li said, "Wait a minute, I'll flip it over." After rummaging for a while, he said, "The total sales volume of instant noodles last month was 361,600 packs, of which 53,300 packs were consignment points, and the rest were sales in our own stores. ”
Xiaowei asked: "Is the consignment point the commissary outside?"
Shi Li said: "Yes, the commissary, the grocery store. The above record is because of the production volume, mainly for their own stores, otherwise the sales of the consignment point would not be so small. ”
Xiaowei hung up the phone, took a pen and calculated, according to the current sales volume, it is estimated that the daily output of the supply to the three northeastern provinces needs to reach at least 200,000 bags, plus North China and East Mongolia, the estimated daily output of 500,000 bags should be reluctant.
Picked up the phone and called Han San: "Third brother, do you know what the daily output of that Master Kong in Tianjing is?"
Han San: "...... How much money did he invest?"
Xiaowei said: "It is said to be 8 million US dollars, less than 50 million. ”
Han San asked, "Do you know how big the factory is?"
Xiaowei said: "What Brother Long said should be 200 acres, but there are some supporting factories. ”
Han San thought for a while and said, "It should be between one hundred and three and a half million, package." It is impossible for him to get on small equipment, and now the maximum customized equipment can reach 120,000 packages, eight hours, and the investment ratio of general machines is about 0.15, and he is five production lines. “
Xiaowei said: "I am now, last month's sales volume was 360,000 points, if I only supply Northeast and North China, is the output of 500,000 packs a day enough?"
Han San said, "You wait, I'll get a pen." He muttered for a while, and said, "It's not enough, let's flip it over." 500,000 bags are about the same in the Northeast, if you want me to say that you are also on the five lines, you must always leave some surplus in production, and now that the economy is developing rapidly, you don't know what it will be like in three or five years, right?"
Xiaowei said: "I didn't think about selling the whole country, I just wanted to sell it for myself, and then take it to the market." ”
Han San said: "You press the five lines, believe me correctly." You buy a bigger land, anyway, you are not short of that little money, buy a 300 acres, and you can't do anything else later, besides, why don't you go to noodles?"
Xiaowei said: "Where are the noodles? I never thought about it, there are many places where the noodles are produced, is it interesting to grab them from others?"
Han San said: "No, you can provide for yourself anyway, right? Idle is also idle. ”
Xiaowei said: "It seems that I can't ask you something, it's too unreliable, everything can be integrated into the sales equipment, and you can count your own things all day long." ”